Global Veterinary Telehealth Market By Animal Type (Livestock (Cattle, Pigs, Poultry, Others), Companion (Feline, Equine, Canine, Others) By Service Type (Telemedicine, Teleconsulting, Telemonitoring, Others) By Application (CT Reporting, Radiographic Reporting, X-Ray and PACS Advice, MRI Reporting, Others) By Company, By Region, Forecast & Opportunities, 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 0.43 Billion
CAGR (2026-2031)	20.86%
Fastest Growing Segment	Teleconsulting
Largest Market	North America
Market Size (2031)	USD 1.34 Billion

Market Overview

The Global Veterinary Telehealth Market will grow from USD 0.43 Billion in 2025 to USD 1.34 Billion by 2031 at a 20.86% CAGR. Veterinary telehealth is defined as the use of telecommunications technology to deliver veterinary medical information, education, and care remotely. The market is fundamentally supported by the increasing necessity to mitigate workforce shortages and the growing demand from pet owners for immediate and accessible medical triage. These platforms enhance clinical efficiency by allowing practitioners to streamline caseloads and prioritize critical patients effectively. According to the Canadian Veterinary Medical Association, in 2024, 89 percent of veterinarians surveyed reported experiencing burnout, highlighting the urgent requirement for digital solutions that alleviate clinical pressure and optimize case management.

Nevertheless, the industry faces a substantial challenge regarding the regulatory requirement for an established Veterinarian Client Patient Relationship. Most jurisdictions mandate an initial physical examination before a veterinarian can diagnose or prescribe medication electronically, creating a legal bottleneck that restricts the scalability of purely remote service models. This regulatory fragmentation complicates cross border operations and limits the ability of providers to offer comprehensive care exclusively through virtual platforms, thereby impeding the full potential of market expansion.

Key Market Drivers

The surge in global pet ownership and animal humanization trends serves as a primary engine for market growth, fundamentally altering consumption patterns in veterinary healthcare. As owners increasingly view their companion animals as integral family members, there is a heightened propensity to invest in premium and convenient healthcare solutions, thereby fueling the adoption of virtual care platforms. This trend is substantiated by rising industry expenditures which signal a willingness to pay for accessible services. According to the American Pet Products Association, March 2024, in the 'State of the Industry Report', total pet industry spending in the United States surged to $147 billion in 2023. This substantial financial commitment indicates a robust market readiness to absorb the costs associated with digital triage and remote consultation services.

Rapid advancements in AI, IoT, and remote monitoring technologies are concurrently acting as a catalyst for the scalability of veterinary telehealth by enabling precise and algorithmic remote assessments. The integration of artificial intelligence into diagnostic tools allows for faster analysis of patient data, while wearable devices facilitate the continuous tracking of vital signs, reducing the need for physical subsequent visits. According to Digitail, January 2024, in the 'State of AI in Veterinary Medicine' report, 39.2 percent of veterinary professionals are currently utilizing AI tools in their daily practice to enhance administrative and clinical workflows. These technological innovations are essential for managing the health of a growing animal population. According to UK Pet Food, in 2024, the dog population reached 13.5 million in the United Kingdom, representing a vast demographic that stands to benefit from these digital remote health management solutions.

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Key Market Challenges

The stringent regulatory requirement for an existing Veterinarian-Client-Patient Relationship (VCPR) to be established through an in-person physical examination acts as a substantial barrier to the growth of the global veterinary telehealth market. This legal framework restricts the operational scope of digital platforms, as veterinarians in many jurisdictions are prohibited from diagnosing medical conditions or prescribing treatments remotely without a prior physical consultation. Consequently, telehealth providers are frequently limited to offering general advice or teletriage rather than comprehensive medical care, which significantly reduces their market utility and economic potential.

Furthermore, the lack of regulatory uniformity creates a fragmented environment that complicates the scalability of virtual care models. This inconsistency obliges companies to navigate diverse compliance landscapes, preventing the development of seamless cross-border networks that could otherwise drive efficiency. According to the American Veterinary Medical Association, in 2024, 43 states in the United States retained regulations mirroring federal mandates that require an in-person examination to establish a VCPR. This regulatory rigidity ensures that telehealth remains a supplemental tool rather than a standalone solution, directly impeding the industry's capacity for rapid expansion.

Key Market Trends

The integration of telehealth platforms with e-commerce pharmacies is reshaping the market by creating closed-loop ecosystems that monetize veterinary advice through merchandise sales. Major online retailers are embedding virtual consultation services directly into their digital storefronts, allowing veterinarians to recommend products that can be immediately purchased and shipped to the pet owner. This model shifts the revenue focus from simple consultation fees to recurring pharmaceutical and nutritional transactions, significantly increasing customer lifetime value. According to Chewy, March 2025, in a news release, its proprietary 'Connect with a Vet' telehealth service surpassed 1 million completed consultations. This trend not only streamlines the prescription fulfillment process but also solidifies brand loyalty by offering a comprehensive "care-to-commerce" solution that traditional clinics struggle to replicate.

The convergence of pet insurance with telehealth subscriptions is simultaneously emerging as a critical strategy for financial risk management and cost containment. Insurance providers are increasingly bundling 24/7 virtual triage services into their policies to divert non-emergency cases away from costly physical emergency clinics, thereby reducing overall claim payouts. This approach transforms telehealth from a standalone service into a fundamental policy benefit, ensuring immediate access to professional advice for a growing insured population. According to the North American Pet Health Insurance Association, April 2025, in the 'State of the Industry Report', the total number of insured pets in North America reached 7.03 million by the end of 2024. As the insured base expands, the reliance on virtual care to act as the first line of defense in medical decision-making becomes indispensable for maintaining carrier profitability.

Segmental Insights

The Teleconsulting segment is positioned as the fastest-growing component of the Global Veterinary Telehealth Market, driven by the increasing demand for accessible remote triage services. This growth is sustained by the capability of veterinarians to provide general health advice and assess non-emergency conditions without the strict requirement of a physical examination, distinct from the regulations governing diagnostic telemedicine. The expansion is further supported by the need to alleviate clinical workloads, allowing professionals to prioritize critical in-person cases. This operational efficiency renders teleconsulting a highly practical solution for both veterinary practices and pet owners seeking immediate guidance.

Regional Insights

North America maintains a dominant position in the global veterinary telehealth market, driven by the high prevalence of pet ownership and substantial expenditure on animal healthcare. The region benefits from established digital infrastructure and a strong presence of key industry players that facilitate the adoption of remote consulting services. Furthermore, evolving guidelines from the American Veterinary Medical Association regarding the Veterinarian-Client-Patient Relationship have provided a clearer framework for practitioners to integrate telemedicine into clinical practice. This supportive regulatory environment and high demand for convenient care sustain the regional market leadership.

Recent Developments

• In June 2025, Dutch introduced a suite of proprietary artificial intelligence tools designed to streamline veterinary workflows and significantly reduce administrative burdens. Integrated directly into the company's electronic medical record system, these automated features utilized advanced language models to assist with tasks such as pre-visit summaries, live transcription, and the generation of comprehensive treatment plans. The technology was developed to decrease the time practitioners spent on documentation, thereby allowing them to focus more on patient care. This product launch addressed the growing issue of veterinarian burnout by modernizing the delivery of telehealth services and improving overall operational efficiency within the sector.
• In May 2025, PetMed Express formed a strategic partnership with the virtual veterinary care provider Dutch to significantly expand access to affordable animal healthcare. This collaboration enabled pet parents to utilize a telemedicine platform to consult with licensed veterinarians and efficiently obtain prescriptions for a wide range of necessary medications. The alliance was established to address the critical shortage of veterinary professionals and the prevalence of care deserts that affect millions of households. By integrating a virtual care network with an established medication delivery service, the companies sought to ensure continuity of care and provide timely professional guidance when in-person visits were not feasible.
• In October 2024, Mella Pet Care entered into a strategic collaboration with Vetster to enhance the diagnostic capabilities of virtual veterinary assessments. This partnership integrated advanced health monitoring technology, such as smart thermometers and body fat analyzers, directly into a global telemedicine marketplace. The primary objective was to empower veterinarians with real-time, accurate physiological data during remote consultations, effectively bridging the gap between physical clinic visits and digital care. By connecting home diagnostic devices with a telehealth platform, the companies aimed to improve the quality of medical advice and triage available to pet owners across the United States, Canada, and the United Kingdom.
• In January 2024, Vetster announced the launch of a specialized service designed to enable employers to offer comprehensive pet care benefits to their workforce. This platform, known as Vetster for Business, provided employees with 24/7 access to veterinary professionals through virtual channels, addressing the growing demand for pet-inclusive corporate policies. The initiative allowed organizations to offer unlimited real-time chat and secure video appointments, which helped alleviate the financial and logistical burdens often associated with pet ownership. By integrating this telehealth solution, companies aimed to support employee well-being and improve retention rates in a competitive labor market.

Key Market Players

• TeleVet
• Fuzzy Pet Health
• Airvet
• PawSquad
• Vetster
• GuardianVets
• PetDesk
• Petrriage
• Virtuwoof

By Animal Type	By Service Type	By Application	By Region
Livestock (Cattle, Pigs, Poultry, Others) Companion (Feline, Equine, Canine, Others)	Telemedicine Teleconsulting Telemonitoring Others	CT Reporting Radiographic Reporting X-Ray and PACS Advice MRI Reporting Others	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Veterinary Telehealth Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Veterinary Telehealth Market, By Animal Type:

• Livestock (Cattle, Pigs, Poultry, Others)
• Companion (Feline, Equine, Canine, Others)

• Veterinary Telehealth Market, By Service Type:

• Telemedicine
• Teleconsulting
• Telemonitoring
• Others

• Veterinary Telehealth Market, By Application:

• CT Reporting
• Radiographic Reporting
• X-Ray and PACS Advice
• MRI Reporting
• Others

• Veterinary Telehealth Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE