United States Security Orchestration Automation and Response Market By Component (Software, Services), By Organization Size (Large Enterprises, Small & Medium Enterprises), By Application (Threat Intelligence & Vulnerability, Network Security, Incident Response, Compliance, Workflow Management, Others), By Region, Competition, Forecast and Opportunities, 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 703.51 Million
CAGR (2026-2031)	14.61%
Fastest Growing Segment	Incident Response
Largest Market	West
Market Size (2031)	USD 1594.43 Million

Market Overview

The United States Security Orchestration Automation and Response Market will grow from USD 703.51 Million in 2025 to USD 1594.43 Million by 2031 at a 14.61% CAGR. Security Orchestration, Automation, and Response (SOAR) technologies consolidate data from various security tools to streamline incident analysis and execute automated response workflows without constant human intervention. The United States market is primarily driven by the escalating volume of cyber threats and the critical need to optimize Security Operations Centers (SOCs) by reducing alert fatigue. This growth is further accelerated by the necessity to augment human capabilities amidst a severe talent shortage. According to CompTIA, in 2024, the United States required nearly 265,000 additional cybersecurity professionals to address current staffing needs, creating a direct imperative for automation to bridge this operational gap.

One significant challenge impeding broader market expansion is the complexity associated with implementing and integrating SOAR platforms into existing legacy infrastructures. Organizations often face difficulties in creating the necessary custom connectors and playbooks, which can lead to prolonged deployment timelines and increased costs. This technical barrier is particularly problematic for enterprises that lack the specialized internal expertise required to configure and maintain these automated systems effectively.

Key Market Drivers

The escalating volume and sophistication of cyber attacks serve as the primary catalyst for the United States Security Orchestration, Automation, and Response (SOAR) market. Threat actors are launching campaigns at an increasing scale, overwhelming manual defenses and compelling organizations to adopt automated solutions for survival. According to the Federal Bureau of Investigation (FBI), March 2024, in the '2023 Internet Crime Report', potential losses from cybercrime in the United States reached a historic $12.5 billion, reflecting a 22% increase from the prior year. This financial impact is underpinned by a massive surge in successful intrusions; according to Verizon, May 2024, in the '2024 Data Breach Investigations Report', the study analyzed a record 10,626 confirmed data breaches, which was double the count from the previous year. These figures underscore the inability of legacy systems to cope with modern threat density without centralized orchestration.

A second major driver is the rising focus on operational efficiency and cost reduction within Security Operations Centers (SOCs). As the financial stakes of security incidents grow, enterprises are prioritizing SOAR platforms to streamline workflows and minimize the economic fallout of breaches through rapid containment. Automation allows SOCs to handle routine tasks without human intervention, significantly lowering operational overhead and response times. According to IBM, July 2024, in the 'Cost of a Data Breach Report 2024', organizations that extensively deployed security AI and automation realized average breach cost savings of $2.2 million compared to those without these capabilities. This substantial return on investment drives SOAR adoption as a financial imperative, ensuring that limited security resources are allocated effectively to high-priority threats.

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Key Market Challenges

The complexity associated with implementing and integrating SOAR platforms into legacy infrastructures is a primary obstacle impeding the growth of the United States Security Orchestration Automation and Response Market. These systems typically require extensive customization, such as the creation of bespoke connectors, to bridge the gap between modern automation capabilities and aging security tools. For many enterprises, this integration process demands a level of technical proficiency that exceeds their internal operational capacity. Consequently, organizations frequently encounter prolonged deployment timelines and escalating costs, which diminishes the expected return on investment and discourages broader adoption among budget-conscious firms.

This challenge is severely aggravated by the scarcity of personnel possessing the specialized skills necessary to architect and maintain these automated environments. When security teams lack the expertise to configure complex workflows, SOAR initiatives often fail to deliver promised efficiencies, leading to stalled projects. According to ISC2, in 2024, nearly 60% of cybersecurity professionals agreed that skills gaps significantly impacted their ability to secure their organizations. This widespread lack of technical competency directly restricts market expansion, as potential clients remain hesitant to invest in sophisticated solutions that they cannot effectively manage or sustain.

Key Market Trends

The integration of Generative AI for automated playbook creation and incident analysis is fundamentally altering the capabilities of United States SOAR platforms. Unlike traditional automation which relies on static, pre-defined logic, Generative AI enables systems to dynamically interpret complex threat data and autonomously generate response workflows. This technological shift allows security teams to move beyond rigid rule-based operations, facilitating real-time adaptability to novel attack vectors that legacy systems cannot anticipate. The operational impact of this intelligent automation is profound, driving organizations to replace manual scripting with AI-assisted decision-making. According to Splunk, May 2025, in the 'State of Security 2025' report, 59% of security professionals surveyed confirmed that artificial intelligence has moderately or significantly improved their operational efficiency, validating the rapid uptake of these advanced capabilities.

The convergence of SOAR with SIEM and XDR into unified security platforms represents a critical structural evolution in the market, transitioning enterprises away from disparate point solutions. Organizations are increasingly favoring consolidated architectures that embed orchestration and response capabilities directly into threat detection ecosystems to eliminate data silos and reduce the maintenance burden of custom connectors. This unified approach simplifies the technology stack, allowing for seamless data flow between detection and response layers while mitigating the integration challenges that historically hampered standalone SOAR deployments. The performance benefits of this consolidation strategy are substantial; according to IBM and Palo Alto Networks, January 2025, in a joint study regarding platformization, organizations that consolidated their security tools reduced the time required to identify security incidents by an average of 74 days compared to those managing fragmented environments.

Segmental Insights

The Incident Response segment represents the fastest growing category within the United States Security Orchestration Automation and Response Market. This rapid expansion is driven by the urgent need for enterprises to minimize the duration of security breaches amidst a rising volume of complex cyberattacks. Organizations are prioritizing automated workflows to accelerate threat containment and reduce manual intervention. Additionally, stringent disclosure requirements from the Securities and Exchange Commission necessitate precise and timely reporting of material cybersecurity incidents. Consequently, companies are investing heavily in automation tools to ensure compliance with these federal mandates while maintaining operational resilience.

Regional Insights

The West United States stands as the dominant region in the United States Security Orchestration Automation and Response Market, primarily due to the dense concentration of technology enterprises in hubs like Silicon Valley and Seattle. This region exhibits a high maturity in cybersecurity operations, necessitating the integration of automated response capabilities to manage high-volume threat environments. Furthermore, market adoption is accelerated by the need to adhere to rigorous state-level frameworks, such as the California Consumer Privacy Act (CCPA). These compliance obligations compel organizations to deploy robust automation tools that ensure timely incident resolution and regulatory adherence.

Recent Developments

• In September 2024, Torq raised $70 million in a Series C funding round to aggressively expand its AI-driven hyperautomation platform. The investment was designated to enhance the company's capabilities in automating critical security operations center workflows, moving beyond traditional orchestration methods. With this capital, the company planned to further integrate generative artificial intelligence into its solution, enabling autonomous investigation and remediation of security alerts. This financial milestone underscored the growing demand for advanced automation tools that alleviate analyst burnout and improve the speed and accuracy of incident response in increasingly complex digital environments.
• In May 2024, Palo Alto Networks unveiled advanced features for its Cortex XSIAM platform, designed to revolutionize security operations through precision artificial intelligence. The update introduced a unique framework allowing enterprises to integrate custom machine learning models, thereby tailoring threat detection to specific organizational needs. Furthermore, the enhancement enabled the platform to ingest third-party telemetry as effectively as first-party data, significantly broadening visibility across diverse IT environments. These innovations were aimed at drastically reducing remediation times by automating manual tasks and unifying disparate security functions, including orchestration and response, into a single, cohesive solution.
• In May 2024, Swimlane announced the launch of the industry's first full-stack modular marketplace dedicated to security automation. This strategic initiative provided security operations teams with access to a wide array of pre-built integrations and automation components, simplifying the creation of complex workflows. The marketplace was engineered to support "Turbine," the company's low-code platform, enabling users to rapidly deploy bespoke security solutions across any technology stack. By facilitating easier access to modular content, the company aimed to reduce the operational burden on analysts and accelerate the automation of threat detection and incident response processes.
• In March 2024, Cisco Systems Inc. completed the acquisition of Splunk Inc., a prominent player in the security observability and orchestration sector. The transaction, valued at approximately $28 billion, merged Splunk’s extensive security operations capabilities, including its SOAR technology, with Cisco’s broad security ecosystem. This collaboration aimed to deliver a unified platform that enhances digital resilience by combining high-fidelity data analytics with automated threat response. The integration focused on helping security operations centers close visibility gaps and accelerate incident resolution times through comprehensive data correlation and advanced automation features across hybrid environments.

Key Market Players

• Cisco Systems, Inc
• IBM Corporation
• Palo Alto Networks, Inc
• ServiceNow, Inc
• Rapid7, Inc.
• FireEye, Inc
• LogRhythm, Inc
• Sumo Logic, Inc
• Tenable, Inc
• Fortinet, Inc

By Component	By Organization Size	By Application	By Region
Software Services	Large Enterprises Small & Medium Enterprises	Threat Intelligence & Vulnerability Network Security Incident Response Compliance Workflow Management Others	Northeast Midwest South West

Report Scope:

In this report, the United States Security Orchestration Automation and Response Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• United States Security Orchestration Automation and Response Market, By Component:

• Software
• Services

• United States Security Orchestration Automation and Response Market, By Organization Size:

• Large Enterprises
• Small & Medium Enterprises

• United States Security Orchestration Automation and Response Market, By Application:

• Threat Intelligence & Vulnerability
• Network Security
• Incident Response
• Compliance
• Workflow Management
• Others

• United States Security Orchestration Automation and Response Market, By Region:

• Northeast
• Midwest
• South
• West