United States dating apps market is expected to grow at a formidable rate during the forecast period. Online dating consists of online services that offer a platform on which its members can flirt and chat. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. While doing so, they can apply search filters about criteria such as age, location and other attributes.

Increasing internet penetration, growing number of free & open Wi-Fi connections are the key factors driving the online dating apps market. Additionally, significant increase in the number of singles in the United States is further expected to spur the growth of market during forecast period. Furthermore, dating apps have become the most popular platform for dating for homosexuals, and the second most popular way to meet partners for heterosexuals in the country.

The United States dating apps market is segmented based on preference, age, gender, subscription, company and region. Based on age, the market can be fragmented into 18-25 years, 26-34 years, 35-50 years, and above 50 years. The 18-25 years segment is projected to dominate the market as the young population is looking for a lot of casual dating and search for a partner. Based on gender, the market can be bifurcated into male and female. The male population dominates the market as the females generally hesitate in using such platforms for finding their ideal match. Based on subscription, the market can be categorized into annually, quarterly, monthly and weekly. The quarterly segment is expected to hold a significant market share owing to the lesser costs associated with them.

The major players operating in the United States dating apps market are eHarmony, Inc., Grindr LLC, Match Group, Inc., Spark Networks, Inc., The Meet Group, Inc., Zoosk Inc., The League, Bumble Trading Inc, Coffee Meets Bagel, Clover Inc. and others. Major companies are focusing on making technologically advanced apps in order to stay competitive in the market. For instance, in 2018, eHarmony, one of the key players in online dating services market, announced development of an AI-enabled feature that nudges users to suggest meeting in person after they have been chatting in the app for a while.

Years considered for this report:

Historical Years: 2014-2017

Base Year: 2018

Estimated Year: 2019

Forecast Period: 2020–2024

Objective of the Study:

  • To analyze and forecast the market size of United States dating apps market.
  • To classify and forecast United States dating apps market based on preference, age, gender, subscription, company and regional distribution.
  • To identify drivers and challenges for United States dating apps market.
  • To identify and analyze the profile of leading players operating in United States dating apps market.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of service providers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the service providers and presence of all major players across the country.

TechSci Research calculated the market size of United States dating apps market by using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.


Key Target Audience:

  • Dating apps manufacturers and suppliers
  • Market research and consulting firms
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to dating apps

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, United States dating apps market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Preference:
    • Free
    • Premium Version
  • Market, By Age:
    • 18-25 years
    • 26-34 years
    • 35-50 years
    • above 50 years
  • Market, By Gender:
    • Male
    • Female
  • Market, By Subscription:
    • Annually
    • Quarterly
    • Monthly
    • Weekly
  • Market, By Region:
    • South
    • West
    • Mid-West
    • North-East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in United States dating apps market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
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In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Voice of Customer

5.    United States Dating Apps Market Outlook

5.1.  Market Size & Forecast

5.1.1. By Value

5.2.  Market Share & Forecast

5.2.1. By Preference (Free, Premium Version)

5.2.2. By Age (18-25years, 26-34years, 35-50years, above 50 years)

5.2.3. By Gender (Male, Female)

5.2.4. By Subscription (Annually, Quarterly, Monthly, Weekly)

5.2.5. By Company

5.2.6. By Region (North-East, Mid-West, West, South)

5.3.  Product Market Map

6.    North-East United States Dating Apps Market Outlook

6.1.  Market Size & Forecast          

6.1.1. By Value

6.2.  Market Share & Forecast

6.2.1. By Preference

6.2.2. By Gender

6.2.3. By Subscription

7.    Mid-West United States Dating Apps Market Outlook

7.1.  Market Size & Forecast          

7.1.1. By Value

7.2.  Market Share & Forecast

7.2.1. By Preference

7.2.2. By Gender

7.2.3. By Subscription

8.    West United States Dating Apps Market Outlook

8.1.  Market Size & Forecast          

8.1.1. By Value

8.2.  Market Share & Forecast

8.2.1. By Preference

8.2.2. By Gender

8.2.3. By Subscription

9.    South United States Dating Apps Market Outlook

9.1.  Market Size & Forecast          

9.1.1. By Value

9.2.  Market Share & Forecast

9.2.1. By Preference

9.2.2. By Gender

9.2.3. By Subscription

10.  Market Dynamics

10.1.              Drivers

10.2.              Challenges

11.  Market Trends & Developments

12.  Competitive Landscape

12.1.              Competition Outlook

12.2.              Company Profiles (10 Leading Companies)

12.2.1.    eHarmony, Inc.

12.2.2.    Grindr LLC

12.2.3.    Match Group, Inc.

12.2.4.    Spark Networks, Inc.

12.2.5.    The Meet Group, Inc.

12.2.6.    Zoosk Inc.

12.2.7.    The League

12.2.8.    Bumble Trading Inc

12.2.9.    Coffee Meets Bagel

12.2.10.  Clover Inc.

13.  Strategic Recommendations

14.  About Us & Disclaimer

 (Note: The companies list can be customized based on the client requirements.)

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com