United States is the
largest chocolate market in the world. Surging demand for premium, dark and
sugar free chocolates; changing consumer taste and preferences; increasing use of
chocolates in food and beverages, cosmetic and pharmaceutical industries; and growing
chocolate gifting culture during festivals and special occasions are few of the
key factors driving the chocolate market in the US. Increasing trend of setting
up exclusive stores, selling products through online channels and expanding
distribution channels are few other factors that are positively influencing the
country’s chocolate market. Growing dark chocolate consumption is also being
witnessed in the country, primarily on account of dark chocolates being rich in
antioxidants, besides aiding in preventing cardiac arrests and several other
diseases.
According
to TechSci Research report “United
States Chocolate Market By Type, By Age Group, By Point of Sale, Competition
Forecast and Opportunities, 2011-2021”, chocolate market in the US is
projected to cross US$ 30 billion by 2021, on account of increasing product offerings
by private label brands at affordable prices coupled with shifting consumer
preference towards chocolates with health benefits. In 2015, US chocolate
market was dominated by countline and seasonal chocolate segments, which
accounted for a cumulative revenue share of around 65% in the country’s
chocolate market. Presence
of a wide and organized distribution network of retail stores and hypermarkets/supermarkets
in the country is also contributing to boosting sales of chocolates in the US,
with supermarkets/hypermarkets accounting for the largest share in 2015. Hershey’s, Mars, Lindt
& Sprungli and Nestle are few of the leading market players operating in
the US chocolate market. “United States Chocolate Market By Type, By Age
Group, By Point of Sale, Competition Forecast and Opportunities, 2011-2021” discusses the
following aspects of the chocolate market in the US:
- United States
Chocolate Market Size, Share & Forecast
- Segmental Analysis - By Product Type (Countline,
Seasonal, Tablet, Boxed and Others), By Age Group (5-14 Years, 15-24 Years,
25-54 Years, 55 Years and Above), and By Point of sale (Hypermarkets/Supermarkets,
Convenience Stores, Online and Others)
- Policy
and Regulatory Landscape
- Changing
Market Trends & Emerging Opportunities
- Competitive Landscape & Strategic
Recommendations
Why You Should Buy This Report?
- To gain
an in-depth understanding of the US chocolate market
- To
identify the customer preference towards chocolates
- To help industry
consultants, chocolate manufacturers, distributors and dealers align their
market-centric strategies
- To obtain
research-based business decisions and add weight to presentations and marketing
material
- To gain
competitive knowledge of leading market players
- To avail
10% customization in the report without any extra charges and get the research
data or trends added in the report as per the buyer’s specific needs
Report
Methodology
The information contained in this report is
based upon both primary and secondary sources. Primary research includes
interviews with chocolate manufacturers and industry experts. Secondary research
includes an exhaustive search of relevant publications such as company annual
reports, financial reports and other proprietary databases.