United Kingdom epilators
market is anticipated to witness potential growth in the forecast period,
2023-2027. An epilator refers to an
electrical device utilized to remove hair by mechanically grasping multiple
hairs and pulling them out at the same time. The increasing benefits over the
conventionally used hair elimination methods propels the market growth. The
growing efficiency escalates its usage which adds value to the growth of the
market. Epilators represent device that provide numerous benefits including
smoother skin. The epilator market these days is inundated with high-end
hi-tech products that are being manufactured big names in the industry
including Panasonic, Braun, and Philips. The growing working women population
and the growth in the beauty industry, such epilators are seeing rising sales.
Aggressive promotional and marketing strategies by companies is also promoting the
growth of epilators market.
Inflating Need for Portable Handheld Hair Removal Devices Stimulates the Market
Growth
The expanding personal care sector along
with the advancements in the consumer appliances industry drives the market
growth. Epilators are widely utilized as a personal care appliance for the
removal of hair and the growing adoption rate owing to the benefits associated
with the device, are contributing to the market growth. With this, the rising
household disposable income of individuals and the elevating purchasing power
further drives the market growth. The increasing usage of epilators especially
among the working women population due to the to the lack of time for personal
hygiene as well as to travel to a beauty salon for hair removal services, are
projected to support the growth of the epilator market over the forecast
period.
Launch of Novels Products is Expected to
Flourish the Market Growth
The launch of new products that contain
enhanced capabilities bolster the product demand in the market. Extract of
natural ingredients including honey, sugar, raw papaya paste, and garlic juice
in the products and the growing awareness of advantages of these several
ingredients to skin increases the sale of these products. This, in turn, is
propelling the growth of the market.
Continuous Technological Advancements in
Hair Removal Services Support the Market Growth
Laser technology is gaining traction
among the individuals in the recent years which drives the market growth. The
several benefits of laser hair removal technology is that it reduces the hair
growth by 90-95% with devices featuring diode laser technology and considered
as safe for treating patients with darker skin tones and tanned skin. This
further augment the growth of the market. Technological developments also
include electrolysis which is another type of hair removal technique performed
by a dermatologist which is done by inserting an epilator device into the skin.
All these advancements are expected to fuel the growth of the market in the
coming years.