Turkey
Cloud Computing Market was valued at USD 2,202.61 million in 2022 and is
anticipated to project robust growth in the forecast period with a CAGR of
23.65%, owing to the rising penetration of the internet & cellular devices,
growing adoption of cloud computing in small & medium enterprises (SMEs),
and increasing adoption of software as a service, among others.
Cloud
computing is a model for delivering computing services over the internet,
rather than using local hardware or software. In cloud computing, a third-party
provider hosts computing resources, such as servers, storage, databases,
networking, software, and analytics, and makes them available to customers over
the internet on a pay-per-use basis. Cloud computing can be a great way for
businesses to save money, be more agile, and focus on their core competencies.
Artificial
intelligence (AI) and machine learning are the developing technologies which
are facilitated cloud expansion by allowing businesses to tap into AI
capabilities. During the lockdown period, work from home, social distance,
other market needs among others, where cloud computing helped many companies to
overcome business continuity. Although, the remote working option is available
to firms, managers and employees during the pandemic period. Currently, remote
working is in trend and is anticipated to continue for a long time of period.
Also, the high concentration and the growing number of small and medium-sized
enterprises in India quickly transitioning to cloud computing is one of the
major drivers of the Turkey cloud computing market. In addition, increasing
investment in cloud data center development is likely to propel the cloud
computing market across the country.
Increasing
Adoption of Cloud Computing in Small and Medium Enterprises (SMEs)
Cloud
computing adoption among Small and Medium Enterprises (SMEs) in Turkey is
steadily growing. This technology allows SMEs to access enterprise-grade
computing power, storage, and software applications at affordable rates,
enabling them to compete more effectively with larger companies. Cloud
computing eliminates the need for costly hardware and software investments for
SMEs. Cloud service providers typically offer subscription-based models,
allowing SMEs to pay on a monthly or annual basis. Ultimately, cloud computing
makes it easier for SMEs to manage their budgets and reduce their IT expenses,
making it an increasingly attractive option for SMEs in Turkey.
Hybrid
and Multi-Cloud Adoption
Turkish-based
companies have the opportunity to take advantage of a number of benefits,
linked to hybrid and multi-cloud systems. With the help of this technology,
companies can expand their infrastructure and resource allocation as needed,
resulting in better performance and reduced costs. Hybrid and multi-cloud
solutions enable companies to allocate sensitive data to private clouds while
utilising public clouds to host optional activities or specialised services,
thus ensuring an optimal compromise between security and
convenience. Through this approach, companies are able to circumvent
vendor lock-in, thus commanding greater negotiation leverage, cost optimization
opportunities, and access to individually tailored services. Moreover,
these solutions enable organizations to optimize application performance for
latency-sensitive workloads, such as real-time analytics, IoT, and
technologies. The usage of edge computing resources and regionally focused data
centres dramatically reduces latency, resulting in greater performance
advantages. In conclusion, by employing hybrid and multi-cloud architectures in
the Turkey cloud computing market, businesses can benefit from improved
flexibility, scalability, vendor independence, data governance, performance
optimization, and cost efficiency, helping them to deliver tailored solutions
that meet their needs in terms of security, compliance, and application
performance.
Notable
Government Policies that Augment the Cloud in Turkey are Listed Below:
National
Cloud Strategy:
In 2019 “National Cloud Strategy” was launched by turkey
government, focusing on the rising usage of cloud services in private and
public sectors. Also, the highlighted strategy on the significance of cloud
computing in leading digital transformation advances efficiency and reduces
costs. Additionally, it includes promoting cloud adoption in the private
sector, establishing a national cloud infrastructure and supporting the
migration of public institutions to the cloud.
Incentives
for Data Centers: The
government has employed numerous incentives to fascinate investments in data
centers, which are critical for the development of cloud infrastructure. These
incentives contain tax exemptions, reduced costs, and support for the
establishment of technology parks and data center clusters. By boosting the development
of data center infrastructure, the government aims to create a solid foundation
for cloud services in the country.
Public-Private
Partnerships: The
Turkey government inspired the public-private partnership (PPP) in the
expansion and endowment of cloud services. These partnerships aimed to
influence the capability and resources of public and private sectors in order
to increase the acceptance of cloud computing.
Rising
Popularity of Hybrid Cloud Services
Various
major market players are focusing on hybrid cloud computing services, as market
players are looking to implement a hybrid policy that is beneficial for both
on-premises and cloud deployment services. There is a significant need for
constant need operations and infrastructure across clouds, all around the
country. Thus, as a result, various enterprises and organizations are embracing
the hybrid cloud model to address concerns related to long-term costs,
scalability, and security across the country. Furthermore, rising investment in
the hybrid cloud operating models that involve public, private, and edge
environment are anticipated to rise, allowing rapid scaling and IT management.
Currently, many companies employ hybrid cloud services owing to a variety of
factors including improved workload management, enhanced security and
compliance, and effective integration within DevOps teams. Thus, the usage of
hybrid clouds or multiple clouds is expected to give rise to address security
compliance, performance, and cost factors in the upcoming years.
Emergence
of Open-API Economy
Most
businesses view cloud services as an effective IT deployment strategy. The
flexibility and data security offered by the cloud as a delivery platform
continue to be the primary reasons for its adoption. Numerous businesses have transitioned
to one or more cloud services, allowing new market players and startups to gain
a competitive edge. With high satisfaction levels and two-thirds of end users
expected to expand their cloud usage over the forecast period, the cloud is
considered a credible deployment model within an organization's IT strategy.
Cloud service providers are well-positioned to maintain their innovation and
commercial leadership while extending their regional presence. Consequently,
the cloud computing market is anticipated to be driven by increased investment
in cloud-based technologies for the open API economy over the forecast period.
Turkey
Cloud Computing Market Challenges
Cloud
computing is used by users to keep sensitive data about their company and
personal activities on cloud-based systems. However, data security and privacy
worries about data loss, breaches, unplanned crises, application
vulnerabilities, and internet cyber-attacks are expected to stymie cloud
computing's growth. While cloud services help organizations increase
productivity and decrease expenses, data stored in the cloud is vulnerable to
assaults. Cloud malware injection, meltdowns, account or service hijacking, and
man-in-the-cloud attacks disclose enterprise data vulnerabilities, which can lead
to business shutdown and losses. Cyber-attacks, on the other hand, impair
business operations, restricting the expansion of the cloud computing market.
Recent
Development:
- In
November 2022, according
to the central bank of the Republic of Turkey, foreign direct investment
(FDI), rose to around USD 949 million in Turkey. Also, in digital
transformation, the involvement of Multi-National Enterprises (MNEs) and
the government has established strong investors in the overall market data
center, cutting edge material technology, information technology, rising
growth in public cloud application, among others.
- In
January 2023, Chinese
e-commerce company named “Alibaba Group Holding Ltd” planned to manufacture
a logistic hub at Istanbul airport. Additionally, it is going to install a
data center near the country's capital Ankara with an investment of around
USD 1 billion.
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Market
Segmentation
The
Turkey cloud computing market is segmented into service, deployment,
application type, end user, and region. Based on service, the market is divided
into infrastructure as a service, software as a service, and platform as a
service. Based on Deployment, the market is segmented into private, hybrid, and
public. Based on application type, the market is segmented into large
enterprises, small and medium sized enterprises, and government. Based on end
user, the market is segmented into BFSI, IT & TELECOM, retail and consumer
goods, healthcare, and others. The market analysis also studies the regional
segmentation to devise regional market segmentation, divided into Marmara,
Central Anatolia, Aegean, Mediterranean, Southeastern, Anatolia, Black Sea, and
Eastern Anatolia.
Company
Profiles
Turkcell
Iletisim Services Inc, Microsoft Turkey, Alibaba Cloud, Global IT Bilişim
Hizmetleri, Amazon Web Services Turkiye, ICT BULUT BILISIM A.S., IBM Turk
Limited Company, Equinix Turkey Data Center, Teknotel Telecommunication
Industry and Trade Inc, TI Sparkle Turkey Telecommunication Joint Stock
Company, KocSistem Information and Communication Services Inc, ITGLOBAL.COM,
VNGRS, among others, are the major players that are driving the growth of the
Turkey Cloud Computing Market.
|
Attribute
|
Details
|
|
Market
Size Value in 2022
|
USD
2,202.61 million
|
|
Revenue
Forecast in 2028
|
USD 7,545.89
million
|
|
Growth
Rate
|
23.65%
|
|
Base
Year
|
2022
|
|
Historical
Years
|
2018 –
2021
|
|
Estimated
Year
|
2023
|
|
Forecast
Period
|
2024
– 2028
|
|
Quantitative
Units
|
Revenue in USD
Billion and CAGR for 2018-2022 and 2023E-2028F
|
|
Report
Coverage
|
Revenue
forecast, company share, competitive landscape, growth factors, and trends
|
|
Segments
Covered
|
Service
Deployment
Application
Type
End User
Region
|
|
Regional
Scope
|
Marmara, Central Anatolia, Aegean, Mediterranean,
Southeastern, Anatolia, Black Sea, Eastern Anatolia
|
|
Key
Companies Profiled
|
Turkcell Iletisim Services Inc, Microsoft Turkey, Alibaba Cloud,
Global IT Bilişim Hizmetleri, Amazon Web Services Turkiye, ICT BULUT BILISIM
A.S., IBM Turk Limited Company, Equinix Turkey Data Center, Teknotel
Telecommunication Industry and Trade Inc, TI Sparkle Turkey Telecommunication
Joint Stock Company, KocSistem Information and Communication Services Inc,
ITGLOBAL.COM, VNGRS
|
|
Customization
Scope
|
10%
free report customization with purchase. Addition or alteration to country,
regional & segment scope.
|
|
Pricing
and Purchase Options
|
Avail of
customized purchase options to meet your exact research needs. Explore purchase options
|
|
Delivery
Format
|
PDF and Excel through
Email (We can also provide the editable version of the report in PPT/pdf
format on special request)
|
Report
Scope:
In this report,
the Turkey Cloud Computing Market has been segmented into the following
categories, in addition to the industry trends which have also been detailed
below:
- Turkey Cloud Computing Market, By
Service:
- Infrastructure as a Service,
- Software as a Service,
- Platform as a Service
- Turkey Cloud Computing Market, By
Deployment:
- Turkey Cloud Computing Market,
Application Type:
- Large Enterprises
- Small and Medium Sized Enterprises
- Government
- Turkey Cloud Computing Market, By
End User:
- BFSI
- IT and Telecom
- Retail and Consumer Goods
- Healthcare
- Others
- Turkey Cloud Computing Market, By
Region:
- Marmara
- Central Anatolia
- Aegean
- Mediterranean
- Southeastern
- Anatolia
- Black Sea
- Eastern Anatolia
Competitive
Landscape
Company
Profiles: Detailed
analysis of the major companies present in the Turkey Cloud Computing market.
Available
Customizations:
With the given
market data, TechSci Research offers customizations according to a company’s
specific needs. The following customization options are available for the
report:
Company
Information
- Detailed analysis and profiling of
additional market players (up to five).