|
Forecast Period
|
2024-2028
|
|
Market Size (2022)
|
USD 12.53 Billion
|
|
CAGR (2023-2028)
|
8.92%
|
|
Fastest Growing
Segment
|
Free-Standing
Displays
|
|
Largest Market
|
North America
|
Market Overview
Global
Point Of Sale Display Market has experienced tremendous growth in recent years
and is poised to continue its strong expansion. The Point Of Sale Display
Market reached a value of USD 12.53Billion in 2022 and is projected to maintain
a compound annual growth rate of 8.92% through 2028.
"The Global Point of Sale (POS) Display Market is currently
experiencing a profound transformation, driven by the rapid advancement of
technology across various industries. In this dynamic landscape, businesses are
eagerly embracing cutting-edge technologies such as Artificial Intelligence
(AI), data analytics, cloud computing, and cybersecurity to revolutionize their
POS Display solutions. These innovations are reshaping the development,
deployment, and enhancement of POS Display systems across diverse sectors.
One sector
significantly impacted by these advancements is the Retail Industry. Businesses
are increasingly turning to state-of-the-art POS Display technologies to
enhance their customer experiences and streamline store operations. With the
integration of AI and data analytics, POS Display systems have become more
efficient in real-time inventory management, personalized customer engagement,
and sales analytics. Retailers can now provide customers with accurate product
information, recommendations, and convenient checkout options, leading to
improved customer satisfaction and increased sales.
Another industry
at the forefront of POS Display innovations is the Hospitality sector. Hotels,
restaurants, and other hospitality establishments are leveraging cutting-edge
technologies to enhance guest experiences and optimize their operations. POS
Display systems, equipped with advanced features and cloud-based management capabilities,
provide real-time insights into customer preferences, menu performance, and
staff productivity. This results in improved service delivery, enhanced guest
satisfaction, and efficient resource allocation, critical for maintaining
competitiveness in the hospitality industry.
The Entertainment
and Event Management industry is also embracing POS Display advancements to
streamline ticketing, access control, and audience engagement. With the
integration of AI-driven ticketing solutions and high-resolution display
capabilities, POS Display systems facilitate seamless ticket purchase, event
entry, and audience interaction. Event organizers can deliver memorable
experiences to attendees while efficiently managing crowd control and security.
In the Healthcare
sector, POS Display solutions are revolutionizing patient care and
administrative processes. Hospitals and healthcare facilities are adopting POS
Display systems for patient registration, appointment scheduling, and billing.
With the integration of AI and secure patient data management, healthcare
providers can streamline administrative tasks, reduce waiting times, and
improve the overall patient experience. This not only enhances patient
satisfaction but also contributes to cost savings for healthcare organizations.
In the
Manufacturing and Warehouse Automation sector, POS Display technology is
playing a pivotal role in optimizing production processes and inventory
management. With the integration of IoT sensors and machine learning
algorithms, POS Display systems provide real-time insights into production
equipment performance, supply chain visibility, and inventory tracking. This
results in reduced downtime, improved production efficiency, and accurate
inventory control.
As the POS Display Market
continues to evolve, various industries are reaping the benefits of
technological advancements. These innovations not only enhance operational
efficiency but also contribute to sustainability efforts, regulatory
compliance, and customer satisfaction. The future of the Global POS Display
Market promises further growth and innovation, underscoring its pivotal role in
shaping the landscape of retail, hospitality, entertainment, healthcare, and
manufacturing. With ongoing developments in technology, the market is set to
remain at the forefront of enhancing POS Display solutions, ushering in a new
era of efficiency, reliability, and scalability for businesses across diverse
sectors.
Key Market Drivers
Driving Factors in the Global
Point of Sale (POS) Display Market
The global Point of Sale
(POS) Display Market is experiencing significant growth and transformation,
driven by several key factors that are shaping the industry landscape. These
driving factors are influencing the adoption of POS Display solutions across various
sectors, including retail, hospitality, healthcare, and more. Here are three
driving factors in the Global POS Display Market:
Digital
Transformation in Retail:
One of the primary driving
forces behind the growth of the Global POS Display Market is the ongoing
digital transformation in the retail industry. Retailers are increasingly
recognizing the need to modernize their in-store shopping experiences to stay
competitive in the age of e-commerce. As a result, they are turning to advanced
POS Display solutions that offer interactive and engaging customer experiences.
Traditional cash registers
and static signage are being replaced by dynamic, digital POS Displays that can
showcase product information, promotions, and even enable self-checkout. These
displays enhance customer engagement, reduce checkout times, and provide
valuable data for retailers to optimize their operations.
Moreover, the integration of
AI and data analytics into POS Display systems allows retailers to gather
insights into customer behavior, preferences, and buying patterns. This
data-driven approach enables personalized marketing strategies, targeted
promotions, and improved inventory management, all contributing to increased
sales and customer satisfaction.
Rising Demand for Contactless
Payments:
The global shift towards
contactless payment methods, accelerated by the COVID-19 pandemic, is another
significant driver of the POS Display Market. Consumers are increasingly
preferring mobile wallets, NFC (Near Field Communication) payments, and
contactless card payments for their speed, convenience, and hygiene benefits.
POS Display systems are at
the forefront of facilitating these contactless transactions. They enable
customers to make payments securely and quickly by simply tapping their
smartphones or cards on the display. As a result, businesses are upgrading
their POS infrastructure to accommodate contactless payments, driving the
demand for advanced POS Display solutions.
Additionally, POS Display
systems that support contactless payments often come equipped with additional
features such as receipt management, loyalty program integration, and digital
receipts. This not only enhances the customer experience but also provides
businesses with tools to build customer loyalty and gather valuable customer
data for marketing efforts.
Growth of E-commerce and
Omnichannel Retail:
The continued growth of
e-commerce and the adoption of omnichannel retail strategies are fueling the
demand for versatile and integrated POS Display solutions. Businesses are
seeking to bridge the gap between their online and offline sales channels to
provide a seamless shopping experience for customers.
Omnichannel retail requires
synchronized inventory management, real-time order fulfillment, and centralized
data analytics. POS Display systems play a crucial role in achieving these
objectives by connecting in-store and online operations. They enable businesses
to access real-time inventory data, process online orders for in-store pickup,
and provide consistent product information across all sales channels.
Furthermore, as e-commerce
continues to expand, physical retail spaces are evolving into showrooms and
experiential centers. POS Display systems contribute to this transformation by
offering interactive product demonstrations, virtual try-ons, and access to
online reviews and ratings, enriching the in-store shopping experience.
In conclusion, the Global POS
Display Market is being propelled by the digital transformation in retail, the
surge in contactless payments, and the growth of omnichannel retail strategies.
Businesses are recognizing the importance of adopting advanced POS Display
solutions to meet the evolving expectations of customers and remain competitive
in today's rapidly changing retail landscape. As technology continues to
advance, the POS Display Market is poised for further growth and innovation.
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Key Market Challenges
The Global Point of Sale
(POS) Display Market is undeniably on an upward trajectory, driven by
technological advancements and evolving consumer preferences. However, like any
thriving industry, it faces several challenges that require careful
consideration and innovative solutions. Here are three significant challenges
in the Global POS Display Market:
Security Concerns and Data
Privacy:
One of the foremost
challenges in the Global POS Display Market revolves around security concerns
and data privacy. As POS systems become increasingly connected and integrated
with various technologies, they become potential targets for cyberattacks and
data breaches.
Retailers and businesses that
utilize POS Display systems handle sensitive customer information, including
payment card details, personal identification, and purchase history. Any breach
of this data can result in significant financial losses, damage to brand
reputation, and legal consequences.
To address this challenge,
POS Display manufacturers and businesses must prioritize robust security
measures. This includes encryption protocols for data transmission, secure
payment processing, regular security audits, and employee training to prevent
phishing and other cyber threats. Compliance with data protection regulations,
such as the General Data Protection Regulation (GDPR) in Europe, is also
crucial.
Moreover, the rise of
contactless payment methods and mobile wallets introduces new security
considerations. Ensuring the safety of these payment technologies within POS
Display systems is an ongoing challenge, requiring continuous vigilance and
adaptation to emerging threats.
Integration Complexity:
While integration is a key
driver of POS Display system advancement, it also poses a significant
challenge. Many businesses operate within complex technology ecosystems that
include various software applications, hardware components, and third-party
integrations. Achieving seamless interoperability between these elements can be
daunting.
For businesses looking to
adopt or upgrade their POS Display systems, the challenge lies in selecting
solutions that can seamlessly integrate with existing infrastructure. A lack of
compatibility can result in disruptions to operations, increased implementation
costs, and delays.
Furthermore, as businesses
expand and adapt to changing market demands, the need for scalable and flexible
POS Display solutions becomes paramount. Customization and integration
complexities can hinder the ability to quickly deploy new features, adapt to
emerging technologies, and support evolving business models.
To address this challenge,
POS Display providers should prioritize open standards and APIs (Application
Programming Interfaces) that facilitate easy integration with other software
and hardware components. Additionally, businesses should invest in robust
project management and change management practices to ensure a smooth
transition to new POS Display systems.
Rapid Technological
Evolution:
While technological
advancements are a driving force in the POS Display Market, they also present a
challenge in terms of rapid evolution. New hardware and software innovations,
such as mobile POS systems, cloud-based solutions, and IoT (Internet of Things)
integration, are continually reshaping the industry.
For businesses and retailers,
keeping up with the pace of technological change can be demanding. It requires
ongoing training for employees, investments in new equipment, and adaptations
to changing customer preferences. Additionally, there's the challenge of
determining which technologies are worth adopting and which may become obsolete
in a short time.
To navigate this challenge,
businesses should adopt a strategic approach to technology adoption. This
includes conducting thorough assessments of their specific needs and goals,
considering long-term scalability, and staying informed about emerging trends.
Collaboration with POS Display providers that offer roadmap visibility and
support for future upgrades can also mitigate the risks associated with rapid
technological evolution.
In conclusion, the Global POS
Display Market is not without its challenges, including security concerns and
data privacy, integration complexities, and the rapid pace of technological
change. However, by prioritizing security measures, embracing open standards,
and adopting a strategic approach to technology adoption, businesses can
effectively address these challenges and harness the benefits of advanced POS
Display systems.
Key Market Trends
Contactless Payments and NFC
Technology:
One of the most significant
trends in the Global POS Display Market is the rapid adoption of contactless
payment methods, often facilitated by Near Field Communication (NFC)
technology. Contactless payments involve using smartphones, smart cards, or
wearable devices to make transactions by simply tapping or waving them near a
compatible POS terminal. NFC technology enables this seamless and secure
communication between the customer's device and the POS Display.
The COVID-19 pandemic further
accelerated the adoption of contactless payments, as consumers and businesses
sought safer and more hygienic payment options. The convenience and speed of
contactless transactions have made them increasingly popular, not only in
retail but also in sectors like hospitality, healthcare, and transportation.
POS Display manufacturers and
businesses are responding to this trend by equipping their systems with NFC
capabilities. Additionally, mobile wallet apps and digital payment platforms
are becoming integrated with POS Displays, allowing customers to make payments
directly from their smartphones. This trend is not limited to payment
processing; it also extends to loyalty programs, coupon redemption, and
customer engagement, making NFC-enabled POS Displays versatile tools for
enhancing the customer experience.
As NFC technology continues
to evolve and security measures strengthen, contactless payments are expected
to remain a dominant trend in the Global POS Display Market, shaping the way
transactions are conducted in various industries.
Cloud-Based POS Systems:
Cloud computing is transforming
the POS Display landscape by offering businesses a flexible, cost-effective,
and scalable alternative to traditional on-premises systems. Cloud-based POS
systems store data and applications on remote servers, accessible via the
internet. This eliminates the need for extensive on-site hardware and allows
businesses to manage their POS operations from virtually anywhere.
One of the key advantages of
cloud-based POS systems is their ability to provide real-time access to data
and analytics. Business owners and managers can monitor sales, inventory, and
customer insights in real time, enabling data-driven decision-making and
inventory management. Additionally, cloud-based POS systems offer automatic
software updates, reducing the burden of maintenance and ensuring the latest
features and security measures are in place.
Small and medium-sized
businesses (SMBs) are particularly drawn to cloud-based POS solutions due to
their affordability and scalability. These systems allow SMBs to compete with
larger enterprises by providing access to advanced POS capabilities without
significant upfront costs.
Furthermore, the cloud
empowers businesses to offer omnichannel shopping experiences, where customers
can seamlessly transition between in-store and online shopping. The flexibility
and convenience of cloud-based POS systems make them a prominent trend in the
Global POS Display Market, with continued growth anticipated as businesses seek
modern, connected solutions.
Enhanced Customer Engagement
and Personalization:
Customer engagement and
personalization have become central themes in the Global POS Display Market.
Businesses are increasingly leveraging POS Displays as tools for creating
meaningful interactions with customers and tailoring their shopping
experiences.
One of the notable trends
within this category is the use of customer-facing displays that provide
shoppers with information, product details, and recommendations. These displays
enhance the overall shopping experience by enabling customers to access additional
product information, compare prices, and view product reviews while in-store.
Businesses can use these displays to promote special offers, loyalty programs,
and upsell opportunities.
Personalization is another
key aspect of customer engagement, and POS Displays are playing a pivotal role
in this regard. Retailers are implementing POS systems that can recognize
individual customers through loyalty programs or mobile apps. With this
information, the POS Display can personalize recommendations and offers based
on the customer's purchase history and preferences. Personalized offers and
promotions are more likely to resonate with customers, increasing the
likelihood of sales and fostering brand loyalty.
Moreover, businesses are
integrating POS Displays with Customer Relationship Management (CRM) systems
and analytics tools to gain deeper insights into customer behavior. These
insights allow for more effective marketing campaigns, inventory management,
and product assortment decisions.
In conclusion, the Global POS
Display Market is witnessing transformative trends driven by contactless
payments and NFC technology, the adoption of cloud-based POS systems, and a
focus on enhanced customer engagement and personalization. These trends are
reshaping the way businesses interact with customers, manage their operations,
and leverage technology to stay competitive in an ever-evolving retail
landscape. As technology continues to advance, the role of POS Displays in
delivering seamless, data-driven shopping experiences is set to expand further
across industries.
Segmental Insights
Product
Type Insights
Free-standing displays is the
dominating segment in the global point-of-sale (POS) display market by product
type. This is due to a number of factors, including:
Versatility: Free-standing
displays are the most versatile type of POS display. They can be placed
anywhere in a store, and they can be used to display a wide range of products.
Visibility: Free-standing
displays are typically taller than other types of POS displays, which makes
them more visible to shoppers.
Impact: Free-standing
displays can be used to create a strong visual impact in a store. They can be
used to promote new products, to display special offers, or to simply create a
more attractive shopping environment.
Countertop displays and
static POS displays are also used in a variety of applications, but they are
not as widely used as free-standing displays. Countertop displays are often
used to display small items, such as candy and snacks. Static POS displays are
often used to display promotional messaging and other information.
The global POS display market
is expected to grow significantly in the coming years, driven by the increasing
adoption of e-commerce and the need for retailers to improve their in-store
shopping experience. The free-standing display segment is expected to remain
the dominating segment in the market for the foreseeable future.
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Regional Insights
North America is the
dominating region in the global point-of-sale (POS) display market. This is due
to a number of factors, including:
Early adoption of new
technologies: North America is one of the first regions to adopt new
technologies, and POS displays are no exception. North American retailers are
quick to adopt new technologies that can improve their efficiency and
profitability.
High demand for advanced
retail solutions: North America has a high demand for advanced retail
solutions, such as POS displays. Retailers in North America are constantly
looking for ways to improve the customer experience and to increase sales.
Favorable government
policies: The North American government is supportive of the retail industry,
and it offers a number of incentives to retailers that invest in new technologies,
such as POS displays.Other regions, such as Europe and Asia Pacific, are also
growing markets for POS displays. However, North America is expected to remain
the dominating region in the global POS display market for the foreseeable
future.
Recent Developments
- In March 2023,
SES-imagotag announced its partnership with Amazon Web Services (AWS) to offer
ESL solutions to AWS customers. This partnership will make it easier for
retailers to deploy and manage ESLs using AWS cloud services.
- In February
2023, Pricer acquired EASIT, a provider of ESL solutions for small and
medium-sized businesses. This acquisition will allow Pricer to expand its reach
into the SMB market.
- In January 2023,
E Ink Holdings developed a new e-paper display that is optimized for ESL
applications. This new display is more energy-efficient and has a wider viewing
angle than previous e-paper displays.
Key Market Players
- Elo Touch Solutions, Inc.
- HP Inc
- Samsung
Electronics Co., Ltd.
- NCR Corporation
- Diebold Nixdorf,
Inc.
- Posiflex
Technology, Inc.
- Sharp Electronics Corporation
- Toshiba Corporation
- Radiant Technology, Inc.
- Bematech
|
By Product Type
|
End-Users
|
By Material
|
By Region
|
|
Free-Standing Displays Countertop Displays
Static Point Of Sale Displays
|
Food &
Beverages, FMCG, Pharmaceutical, Retail, And Others
|
Corrugated Board
Plastic
Metal
Glass
Others
|
North America
Europe
Asia Pacific
South America
Middle East & Africa
|
Report Scope:
In this report, the Global Point Of Sale Display
Market has been segmented into the following categories, in addition to the
industry trends which have also been detailed below:
- Point Of Sale Display Market
, By
Product Type :
o Free-Standing Displays
o Countertop Displays
o Static Point Of Sale Displays
- Point Of Sale Display Market
, End-Users
:
o Food & Beverages
o FMCG
o Pharmaceutical
o Retail
o Others
- Point Of Sale Display Market
, By
Material :
o Corrugated Board
o Plastic
o Metal
o Glass
o Others
- Point Of Sale Display Market
, By Region:
o North America
§ United States
§ Canada
§ Mexico
o Europe
§ France
§ United Kingdom
§ Italy
§ Germany
§ Spain
o Asia-Pacific
§ China
§ India
§ Japan
§ Australia
§ South Korea
o South America
§ Brazil
§ Argentina
§ Colombia
o Middle East & Africa
§ South Africa
§ Saudi Arabia
§ UAE
§ Kuwait
§ Turkey
§ Egypt
Competitive Landscape
Company Profiles: Detailed analysis of the major companies
present in the Global Point Of Sale Display Market .
Available Customizations:
Global Point Of Sale Display Market report with the
given market data, TechSci Research offers customizations according to a
company's specific needs. The following customization options are available for
the report:
Company Information
- Detailed analysis and
profiling of additional market players (up to five).
Global Point Of Sale
Display Market is an upcoming report to be released soon. If you wish an early
delivery of this report or want to confirm the date of release, please contact
us at [email protected]