Kids Travel Bags Market By Product Type (Trolley, Backpack and Others), By Sales Channel (Specialty Stores, Hypermarkets/Supermarkets, Online, and Others (Direct Sales, etc.)), By Region, By Competition Forecast & Opportunities, 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 453.12 Billion
CAGR (2026-2031)	9.43%
Fastest Growing Segment	Backpack
Largest Market	Europe
Market Size (2031)	USD 778.02 Billion

Market Overview

The Global Kids Travel Bags Market will grow from USD 453.12 Billion in 2025 to USD 778.02 Billion by 2031 at a 9.43% CAGR. The Global Kids Travel Bags Market is defined as the distinct sector of the luggage industry dedicated to designing, manufacturing, and retailing carrying solutions specifically for children, including wheeled trolley cases, ride-on suitcases, and ergonomic backpacks tailored to younger physiologies and aesthetic preferences. The primary drivers fueling this market’s expansion are the robust resurgence of the family tourism sector and increasing disposable incomes, which enable parents to invest in specialized, durable gear that fosters independence and convenience for young travelers. According to the Family Travel Association, in 2024, 81% of parents indicated an intention to travel with their children, underscoring the strong consumer demand for family-centric travel necessities that supports this market.

Despite these positive growth indicators, the market encounters a significant challenge arising from economic volatility and persistent inflationary pressures that constrain household discretionary budgets. This financial strain creates a barrier to market expansion by prompting cost-conscious consumers to prioritize essential expenditures or opt for versatile, general-purpose luggage over dedicated, premium travel bags designed exclusively for children.

Key Market Drivers

The surge in global family leisure travel acts as a primary catalyst for the kids travel bags market, as heightened mobility necessitates dedicated luggage for younger family members. This recovery in the tourism sector has prompted parents to purchase functional travel gear that accommodates children’s needs during long-haul flights and international vacations, moving beyond simple storage to items that offer ease of transport. According to UN Tourism, May 2024, in the 'World Tourism Barometer', international tourist arrivals reached 97% of pre-pandemic levels in the first quarter of 2024. This nearly complete recovery in traveler volume directly correlates with increased retail throughput for juvenile travel accessories, as families resume habitual vacationing and require durable, child-sized transport solutions for personal items.

Concurrently, the proliferation of licensed character merchandise significantly influences purchasing decisions, with pop culture franchises driving demand for branded luggage. Manufacturers increasingly leverage partnerships with entertainment conglomerates to produce themed travel bags that appeal to a child's desire for personalization and fandom expression, effectively turning utilitarian items into desirable toys or collectibles. According to Licensing International, August 2024, in the '2024 Global Licensing Industry Study', global sales revenue from licensed merchandise and services grew by 4.6% to total $356.5 billion in 2023. This robust growth in the licensing sector underscores the profitability of integrating entertainment intellectual property into consumer goods. Furthermore, general luggage industry health remains strong, supporting this niche; according to Samsonite International S.A., in 2024, the company reported record net sales of $3.68 billion for the full year ended December 31, 2023, reflecting a broader consumer willingness to invest in travel-related retail.

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Key Market Challenges

Economic volatility and persistent inflationary pressures significantly restrict the financial capacity of households to purchase non-essential items. When families face higher costs for daily necessities, the discretionary income available for specialized travel gear diminishes. Consequently, parents often prioritize general-purpose luggage or reuse existing bags rather than purchasing distinct travel bags for children. This shift in consumer behavior directly reduces the sales volume of products in this market, as these items are frequently viewed as optional purchases rather than absolute necessities during periods of financial uncertainty.

The reduction in disposable income forces consumers to become more price-sensitive and extends the replacement cycle of travel accessories. This trend significantly impacts retail performance in the sector. According to the European Travel Commission, in 2024, 22% of travelers cited rising general costs as the primary reason for reducing their travel-related expenditure. This financial constraint directly limits market growth by suppressing demand for niche travel products, as buyers allocate their limited funds toward transportation and accommodation rather than accessory equipment.

Key Market Trends

The adoption of sustainable and recycled manufacturing materials is fundamentally reshaping product development as manufacturers respond to the deepening environmental consciousness of modern families. Brands are increasingly utilizing post-consumer recycled polycarbonate and rPET fabrics to construct durable, eco-friendly cases, catering to parents who prioritize ethical consumption even for juvenile products. This shift from virgin plastics to circular production models is proving to be a commercially vital strategy rather than a niche offering. According to Samsonite International S.A., April 2024, in the 'Environmental, Social & Governance Report 2023', products containing recycled materials accounted for approximately 34% of the company’s net sales in 2023, reflecting a substantial consumer shift toward responsibly made travel gear.

The integration of smart tracking and GPS technology has emerged as a critical innovation, addressing parental anxiety regarding the loss of essential care items during transit. Modern kids' luggage increasingly features built-in compartments for tracking devices or integrated Bluetooth capabilities, allowing guardians to monitor the location of a child’s belongings in real-time. This feature is becoming indispensable as families seek to mitigate the risks associated with operational disruptions in mass transit that can separate children from their necessities. According to SITA, June 2024, in the 'Baggage IT Insights 2024', the global air transport industry recorded 36.1 million mishandled bags in 2023, a statistic that directly incentivizes families to invest in tech-enabled luggage solutions to ensure the security of medical supplies, comfort toys, and clothing.

Segmental Insights

The backpack segment represents the fastest-growing category within the global kids travel bags market, driven primarily by the increasing demand for versatile products that function effectively for both educational and recreational purposes. Parents are prioritizing ergonomic designs that mitigate strain on developing spines, prompting manufacturers to incorporate padded straps and lightweight materials. Additionally, the proliferation of hybrid trolley backpacks offers dual utility, addressing weight concerns while maintaining portability. This growth is further sustained by the alignment of these products with standard airline carry-on compliances, ensuring seamless transit for families engaging in international and domestic tourism.

Regional Insights

Europe holds a dominant position in the Global Kids Travel Bags Market, primarily driven by high disposable incomes and a strong cultural emphasis on family vacations and educational tourism. The region benefits from a mature retail sector that ensures widespread access to durable, ergonomically designed, and compliant travel gear. Consumers in key markets like the United Kingdom, France, and Germany prioritize branded products that ensure safety and functionality. Furthermore, the extensive availability of innovative luggage solutions, including ride-on and smart suitcases, aligns with the evolving preferences of European families, solidifying the region’s leadership in the global landscape.

Recent Developments

• In July 2025, State Bags unveiled its highly anticipated 2025 Back-to-School collection, featuring a wide array of new designs and patterns across its popular backpack and luggage lines. The launch highlighted the brand's continued focus on combining style with social impact, as the company maintained its commitment to supporting families in need for every bag purchased. The new collection introduced refreshed colorways and updated features for the Kane Backpack and Logan Suitcase, catering to the evolving tastes of school-aged children. This release was positioned to capture the peak seasonal demand, offering durable and functional travel and school gear that appeals to both design-conscious parents and expressive kids.
• In May 2025, the travel lifestyle brand Away officially entered the children's market with the launch of its first dedicated collection for young travelers. The new line included a scaled-down version of the brand's signature polycarbonate carry-on suitcase, designed specifically for children's ease of use and maneuverability. Accompanying the luggage were coordinating accessories such as packing cubes, a backpack, and a lunch box, all available in a variety of vibrant, kid-friendly colors. This strategic product expansion aimed to provide families with a cohesive travel system, mirroring the durability and aesthetic of the adult line while addressing the specific needs and proportions of younger users.
• In October 2024, Stokke announced a comprehensive rebranding of its popular JetKids travel range, introducing a fresh lineup of colors and accessories designed to enhance family travel experiences. The updated collection featured the JetKids BedBox and Crew BackPack in nature-inspired hues such as Coral Pink, Arctic Blue, and Sea Green, aiming to appeal to modern aesthetics while maintaining functionality. Alongside the visual refresh, the company introduced new interactive sticker sets, allowing children to personalize their luggage. This launch underscored the company's commitment to combining Scandinavian design with practical travel solutions, empowering children to take ownership of their journey while providing parents with durable, high-quality products for long-haul trips.
• In October 2024, Trunki announced a significant retail collaboration, making its best-selling ride-on suitcases available at Target stores nationwide and on the retailer's online platform. This strategic partnership marked a major expansion of the brand's physical presence in the United States, allowing a broader customer base to access its innovative travel products directly. The collaboration featured the brand's iconic ride-on luggage, designed to keep children entertained during travel while providing practical storage. By aligning with a major mass-market retailer, the company aimed to increase brand visibility and accessibility for families preparing for the holiday travel season, solidifying its position as a leader in the children's travel gear market.

Key Market Players

• Samsonite IP Holdings S.ár.l.
• Elodie Details AB
• Trunki., Carter's, Inc.
• Sanrio Co., Ltd.
• Carter's Inc.
• Smiggle
• Avon Lifestyle Private Limited.
• Mattel, Inc.
• Babymel
• Tomy Company Ltd.

By Product Type	By Sales Channel	By Region
Trolley Backpack and Others	Specialty Stores Hypermarkets/Supermarkets Online and Others (Direct Sales, etc.)	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Kids Travel Bags Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Kids Travel Bags Market, By Product Type:

• Trolley
• Backpack and Others

• Kids Travel Bags Market, By Sales Channel:

• Specialty Stores
• Hypermarkets/Supermarkets
• Online
• and Others (Direct Sales, etc.)

• Kids Travel Bags Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE