As on date of publishing, this report will capture the impact assessment of COVID-19 on this market and the same will be considered in our market forecast model. Clients purchasing this report between April and June 2020 will be getting a ‘free’ updated market data excel sheet between July and September 2020 accounting for the impact of COVID-19 on the market in the current year 2020 and forecast.

Global alfalfa market is expected to witness significant growth during the forecast period on account of increasing demand for forage and roughage from the animal husbandry industries such as dairy, poultry, etc. In addition to this, the growth in the global alfalfa market can be attributed to the shrinking or limited land availability for grazing animals. The increasing consumption of meat, poultry and dairy products by the growing population is driving the demand for alfalfa as it is a highly proteinaceous and digestible fiber rich content animal feed.

Alfalfa is a legume hay and is sometimes also called “lucerne”. It is a type of livestock forage for the animal feed which contains high protein and digestible fiber content. They mainly used for feeding dairy cows, horses, cattle, sheep and goats.

In terms of regional analysis, North America, particularly United States is the largest producer as well as exporter of alfalfa owing to the country’s excellent geographical conditions. The country is known for producing best quality alfalfa products. China imports around more than 50 per cent of alfalfa products exported by United States owing to the increasing number of dairy and cattle farming in the country.

Some of the key companies operating in global alfalfa market are Alfalfa Monegros, S&W Seed, Riverina, Mc Cracken Hay, Cubeit Hay, M&C Hay, Standlee Hay, Anderson Hay & Grain,Border Valley and Carli Group, among others.

Years considered for this report:

Historical Years: 2015-2018

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2021–2025

Objective of the Study:

·         To outline, classify and estimate the global alfalfa market on the basis of product type, application and regional distribution.

·         To study and forecast the global market size of the alfalfa, in terms of value and volume.

·         To project the size of alfalfa market, in terms of value and volume, with respect to key forms such as Hay and Pellet.

·         To understand the regional market structure of alfalfa market, the global alfalfa market is segmented in five regions, namely – Asia-Pacific, North America, Europe, Middle East & Africa and South America and forecast the market size, in terms of value and volume.

·         To identify the detailed information about the prime factors affecting the global alfalfa market.

·         To evaluate competitor pricing, average market selling prices and margins in the global alfalfa market.

·         To examine competitive developments such as expansions, government policy and investments, new entrants in the global alfalfa market.

·         To strategically profile the leading players in the market which are involved in the manufacturing and supply of alfalfa worldwide.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of leading alfalfa manufacturers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the company personnel were also enquired about their key products, manufacturing plant location, prices of products and competitors. Through this technique, TechSci Research was able to include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the forms, applications, distribution network and regional presence of all major alfalfa manufacturers across the globe.

TechSci Research calculated the market size for global alfalfa market using a bottom-up approach, where manufacturers’ value sales data for standard types of alfalfa were recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources, secondary sources directories, databases, company annual reports, white papers, investor presentations and financial reports were also used by the TechSci Research.


Key Target Audience:

  • Alfalfa manufacturers and suppliers
  • Research organizations and consulting companies
  • Trade Associations, organizations, forums and alliances related to alfalfa
  • Government bodies such as regulating authorities and policy makers
  • Industry associations
  • Market research and consulting firm

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as alfalfa manufacturers, distributors and dealers, customers and policy makers. which market segments should be targeted over the coming years in order to strategize investments and capitalize on the growth of the market segment.

Report Scope:

In this report, the alfalfa has been segmented into the following categories in addition to the industry trends which have also been detailed below:

  • Global Alfalfa Market, By Product Type:
    • Bales
    • Pellets
    • Cubes
  • Global Alfalfa Market, By Application:
    • Dairy Cow Feed
    • Cattle and Sheep Feed
    • Pig Feed
    • Horse Feed
    • Poultry Feed
    • Others
  • Global Alfalfa Market, By Geography:
    • Asia-Pacific
      • China
      • India
      • Japan
      • South Korea
      • Australia
    • North America
      • United States
      • Canada
      • Mexico
    • Europe
      • Germany
      • U.K.
      • France
      • Italy
      • Spain
    • Middle East & Africa
      • Saudi Arabia
      • UAE
      • South Africa
    • South America
      • Brazil
      • Colombia
      • Argentina

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global alfalfa market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

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In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on Global Alfalfa Market

4.    Executive Summary

5.    Global Alfalfa Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Product Type (Bales, Pellets, Cubes)

5.2.2.     By Application (Dairy Cow Feed, Cattle and Sheep Feed, Pig Feed, Horse Feed, Poultry Feed, Others)

5.2.3.     By Region (Asia-Pacific, North America, Europe, South America, MEA)

5.2.4.     By Company (2019)

5.3.  Market Attractiveness Index

6.    Asia-Pacific Alfalfa Market Outlook

6.1.  Market Size & Forecast          

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Product Type

6.2.2.     By Application

6.2.3.     By Country

6.3.  Asia-Pacific: Country Analysis

6.3.1.     China Alfalfa Market Outlook

6.3.1.1.         Market Size & Forecast

6.3.1.1.1.             By Value

6.3.1.2.         Market Share & Forecast

6.3.1.2.1.             By Product Type

6.3.1.2.2.             By Application

6.3.2.     India Alfalfa Market Outlook

6.3.2.1.         Market Size & Forecast

6.3.2.1.1.             By Value

6.3.2.2.         Market Share & Forecast

6.3.2.2.1.             By Product Type

6.3.2.2.2.             By Application

6.3.3.     Japan Alfalfa Market Outlook

6.3.3.1.         Market Size & Forecast

6.3.3.1.1.             By Value

6.3.3.2.         Market Share & Forecast

6.3.3.2.1.             By Product Type

6.3.3.2.2.             By Application

6.3.4.     South Korea Alfalfa Market Outlook

6.3.4.1.         Market Size & Forecast

6.3.4.1.1.             By Value

6.3.4.2.         Market Share & Forecast

6.3.4.2.1.             By Product Type

6.3.4.2.2.             By Application

6.3.5.     Australia Alfalfa Market Outlook

6.3.5.1.         Market Size & Forecast

6.3.5.1.1.             By Value

6.3.5.2.         Market Share & Forecast

6.3.5.2.1.             By Product Type

6.3.5.2.2.             By Application

7.    Europe Alfalfa Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Product Type

7.2.2.     By Application

7.2.3.     By Country

7.3.  Europe: Country Analysis

7.3.1.     France Alfalfa Market Outlook

7.3.1.1.         Market Size & Forecast

7.3.1.1.1.             By Value

7.3.1.2.         Market Share & Forecast

7.3.1.2.1.             By Product Type

7.3.1.2.2.             By Application

7.3.2.     Germany Alfalfa Market Outlook

7.3.2.1.         Market Size & Forecast

7.3.2.1.1.             By Value

7.3.2.2.         Market Share & Forecast

7.3.2.2.1.             By Form

7.3.2.2.2.             By Product Type

7.3.2.2.3.             By Application

7.3.3.     United Kingdom Alfalfa Market Outlook

7.3.3.1.         Market Size & Forecast

7.3.3.1.1.             By Value

7.3.3.2.         Market Share & Forecast

7.3.3.2.1.             By Product Type

7.3.3.2.2.             By Application

7.3.4.     Spain Alfalfa Market Outlook

7.3.4.1.         Market Size & Forecast

7.3.4.1.1.             By Value

7.3.4.2.         Market Share & Forecast

7.3.4.2.1.             By Product Type

7.3.4.2.2.             By Application

7.3.5.     Italy Alfalfa Market Outlook

7.3.5.1.         Market Size & Forecast

7.3.5.1.1.             By Value

7.3.5.2.         Market Share & Forecast

7.3.5.2.1.             By Product Type

7.3.5.2.2.             By Application

8.    North America Alfalfa Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Product Type

8.2.2.     By Application

8.2.3.     By Country

8.3.  North America: Country Analysis

8.3.1.     United States Alfalfa Market Outlook

8.3.1.1.         Market Size & Forecast

8.3.1.1.1.             By Value

8.3.1.2.         Market Share & Forecast

8.3.1.2.1.             By Product Type

8.3.1.2.2.             By Application

8.3.2.     Mexico Alfalfa Market Outlook

8.3.2.1.         Market Size & Forecast

8.3.2.1.1.             By Value

8.3.2.2.         Market Share & Forecast

8.3.2.2.1.             By Product Type

8.3.2.2.2.             By Application

8.3.3.     Canada Alfalfa Market Outlook

8.3.3.1.         Market Size & Forecast

8.3.3.1.1.             By Value

8.3.3.2.         Market Share & Forecast

8.3.3.2.1.             By Product Type

8.3.3.2.2.             By Application

9.    South America Alfalfa Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Product Type

9.2.2.     By Application

9.2.3.     By Country

9.3.  South America: Country Analysis

9.3.1.     Brazil Alfalfa Market Outlook

9.3.1.1.         Market Size & Forecast

9.3.1.1.1.             By Value

9.3.1.2.         Market Share & Forecast

9.3.1.2.1.             By Product Type

9.3.1.2.2.             By Application

9.3.2.     Argentina Alfalfa Market Outlook

9.3.2.1.         Market Size & Forecast

9.3.2.1.1.             By Value

9.3.2.2.         Market Share & Forecast

9.3.2.2.1.             By Product Type

9.3.2.2.2.             By Application

9.3.3.     Colombia Alfalfa Market Outlook

9.3.3.1.         Market Size & Forecast

9.3.3.1.1.             By Value

9.3.3.2.         Market Share & Forecast

9.3.3.2.1.             By Product Type

9.3.3.2.2.             By Application

10.  Middle East and Africa Alfalfa Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Product Type

10.2.2.  By Application

10.2.3.  By Country

10.3.              MEA: Country Analysis

10.3.1.  South Africa Alfalfa Market Outlook

10.3.1.1.      Market Size & Forecast

10.3.1.1.1.           By Value

10.3.1.2.      Market Share & Forecast

10.3.1.2.1.           By Product Type

10.3.1.2.2.           By Application

10.3.2.  Saudi Arabia Alfalfa Market Outlook

10.3.2.1.      Market Size & Forecast

10.3.2.1.1.           By Value

10.3.2.2.      Market Share & Forecast

10.3.2.2.1.           By Product Type

10.3.2.2.2.           By Application

10.3.3.  UAE Alfalfa Market Outlook

10.3.3.1.      Market Size & Forecast

10.3.3.1.1.           By Value

10.3.3.2.      Market Share & Forecast

10.3.3.2.1.           By Product Type

10.3.3.2.2.           By Application

11.  Market Dynamics

11.1.              Drivers

11.2.              Challenges

12.  Market Trends & Developments

13.  Pricing Analysis

14.  Competitive Landscape

14.1.              Players Profiled (Leading Companies)

14.1.1.  Alfalfa Monegros

14.1.2.  S&W Seed

14.1.3.  Riverina

14.1.4.  Mc Cracken Hay

14.1.5.  Cubeit Hay

14.1.6.  M&C Hay

14.1.7.  Standlee Hay

14.1.8.  Anderson Hay & Grain

14.1.9.  Border Valley

14.1.10.                Carli Group

15.  Strategic Recommendations

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