Report Description


Forecast Period

2018-2028

Market Size (2022)

USD2.5 Billion

CAGR (2023-2028)

5.2%

Fastest Growing Segment

Granular

Largest Market

Asia Pacific


Market Overview

The Global Bath Salts Market has valued at USD2.5 billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 5.2% through 2028. The global bath salts market is a dynamic segment within the broader personal care and wellness industry, offering a diverse range of products that enhance bathing experiences and promote relaxation, rejuvenation, and self-care. Bath salts, typically consisting of various mineral-rich compounds, essential oils, and fragrances, have gained popularity for their potential to provide physical and mental benefits during bathing rituals. This overview delves into the key aspects that shape the global bath salts market. Bath salts come in various types, such as Epsom salts, sea salts, and Himalayan salts, each with unique mineral compositions and therapeutic properties. Bath salts are often enriched with natural ingredients, including essential oils (lavender, eucalyptus, etc.), botanicals (chamomile, rose petals), and fragrances. Bath salts are marketed for different benefits, such as relaxation, stress relief, muscle relaxation, skin hydration, detoxification, and aromatherapy. Packaging designs and formats vary, from jars and pouches to sachets and bath bomb formulations.

Key Market Drivers

Stress Relief and Relaxation

Bath salts are renowned for their stress-relieving properties. The act of soaking in a warm bath infused with bath salts can provide a tranquil escape from daily pressures, making bath salts an attractive solution for those seeking relaxation and relief from anxiety.

Aromatherapy Appeal

Many bath salts are infused with essential oils, which offer aromatherapeutic benefits. The captivating scents of lavender, eucalyptus, chamomile, and other essential oils enhance the sensory experience of the bath, promoting relaxation and emotional well-being.

Spa-Like Experience at Home

Bath salts allow consumers to recreate a spa-like experience within the comfort of their homes. As spa treatments become a sought-after luxury, bath salts provide an accessible alternative, further driving their demand.

Skin Health and Detoxification

Certain bath salts contain minerals that are believed to contribute to skin health and detoxification. Minerals like magnesium, calcium, and sodium can help soothe the skin, alleviate muscle tension, and promote overall well-being.

Influencer and Social Media Trends

Social media platforms have played a pivotal role in disseminating self-care and wellness trends. Influencers and bloggers often share their experiences with bath salts, fostering interest and encouraging consumers to explore these products for themselves.

Variety of Formulations

The bath salts market offers a diverse range of formulations, catering to various preferences and skin types. Whether consumers are looking for relaxation, invigoration, or specific skin benefits, there are bath salts tailored to meet their needs.

Gift and Gifting Culture

Bath salts have become popular gift items for occasions like birthdays, holidays, and celebrations. The trend of giving self-care products as gifts has contributed to the market's growth, as consumers appreciate the gesture of promoting relaxation and well-being.


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Key Market Challenges

Evolving Consumer Preferences

Consumer preferences are continually evolving, and the bath salts market must keep up with these changes. Today's consumers seek products that offer not only relaxation but also holistic wellness benefits. Bath salts manufacturers must innovate to incorporate ingredients and formulations that align with these shifting preferences.

Safety and Regulation

Bath salts often come into direct contact with the skin, necessitating strict adherence to safety standards and regulations. Ensuring that bath salts are free from harmful chemicals, allergens, and irritants is a critical challenge. Regulatory compliance can vary across regions, requiring manufacturers to navigate complex frameworks.

Natural and Organic Trends

The trend towards natural and organic products has influenced the bath salts market. Consumers are increasingly drawn to products with natural ingredients, and manufacturers are under pressure to source and include such ingredients while maintaining product efficacy and affordability.

Environmental Concerns

Sustainability and environmental consciousness are gaining prominence across industries, including personal care. Bath salts often involve packaging and ingredient sourcing considerations that impact their environmental footprint. Balancing the need for attractive packaging with eco-friendly materials is a challenge.

Competition and Product Differentiation:

The bath salts market is becoming increasingly competitive, with numerous brands offering a variety of options. Standing out in a crowded market and effectively differentiating products are challenges that require innovative packaging, unique formulations, and effective branding.

Marketing and Education

Educating consumers about the benefits of bath salts and how to use them effectively can be challenging. Brands need to invest in marketing campaigns that highlight the holistic benefits of bath salts beyond mere relaxation, targeting a broader audience.

Key Market Trends

Wellness and Self-Care Trends

In an era marked by high-stress levels and fast-paced lifestyles, consumers are seeking ways to prioritize their well-being. Bath salts offer a simple yet effective means of relaxation and self-care. As wellness becomes a priority, individuals are incorporating bath rituals into their routines, thereby propelling the demand for bath salts. The rise of the self-care and wellness movement has significantly impacted the bath salts market. Consumers are actively seeking ways to unwind and de-stress, and indulging in a relaxing bath with infused bath salts has become a popular ritual. Bath salts offer a soothing escape from hectic lifestyles and contribute to mental and emotional well-being.

Natural and Clean Ingredients

Consumers are becoming increasingly conscious of the ingredients they put on their skin. As a result, there is a growing demand for bath salts made from natural and clean ingredients. Brands are responding by formulating bath salts with organic minerals, essential oils, and botanical extracts, catering to those looking for more holistic skincare solutions.

Aromatherapy and Mood Enhancement

Bath salts are often infused with essential oils that offer aromatherapeutic benefits. Different essential oils are known to have distinct effects on mood and relaxation. Consumers are gravitating towards bath salts that combine skincare benefits with mood enhancement through the power of aromatherapy.

Customization and Personalization

Personalization is a prevailing trend across various industries, and the bath salts market is no exception. Brands are offering customizable options, allowing consumers to choose specific scents, mineral combinations, and even packaging designs to create a bath experience tailored to their preferences.

Packaging and Presentation

Eye-catching packaging plays a significant role in attracting consumers to bath salt products. Brands are focusing on aesthetically pleasing designs and sustainable packaging options that resonate with eco-conscious consumers.

Social Media and Influencer Marketing

The visual appeal of bath salts makes them a popular subject on social media platforms. Influencers and beauty enthusiasts often showcase their bath time routines, creating a trend that encourages consumers to explore different bath salt products and brands.

DIY and Home Spa Experiences

The do-it-yourself (DIY) trend has influenced the bath salts market. Some consumers opt to create their custom bath salt blends using raw ingredients, herbs, and essential oils. This trend aligns with the desire for unique, personalized experiences.

Segmental Insights

Type Insights

The prominence of the Atlantic salt segment within the global bath salts market can be attributed to its unique properties and associations with wellness and relaxation. Atlantic salts, also known as sea salts, are derived from the evaporation of seawater and are renowned for their mineral-rich composition. Atlantic salts contain a variety of minerals such as magnesium, potassium, calcium, and sodium. These minerals are believed to have potential health benefits, including promoting muscle relaxation, soothing skin, and detoxifying the body. Consumers are increasingly drawn to natural and authentic ingredients in personal care products. Atlantic salts align with this trend by being sourced directly from the sea, giving them a natural and unprocessed quality that resonates with health-conscious consumers. The mineral content of Atlantic salts is associated with therapeutic effects that extend beyond mere relaxation. Bathing in Atlantic salt-infused water can provide a rejuvenating experience that supports stress relief, eases muscle tension, and may aid in alleviating certain skin conditions.

Form Insights

The significant share of the granular segment in the global bath salts market can be attributed to several factors that make granular bath salts a preferred choice among consumers seeking relaxation and therapeutic benefits during their bathing rituals. Granular bath salts are designed to dissolve easily in water, releasing their beneficial ingredients more rapidly compared to other forms. This rapid dissolution ensures that users can experience the desired effects, such as relaxation or skin nourishment, without delay. Granular bath salts offer users the flexibility to customize their bathing experience. They can control the amount of bath salts they use, adjusting the concentration of salts and fragrances to match their preferences. This versatility appeals to a wide range of consumers seeking a personalized self-care ritual. The granular texture of these salts can provide gentle exfoliation, helping to remove dead skin cells and leaving the skin feeling refreshed and smoother. This dual action of relaxation and skincare makes granular bath salts a sought-after choice for those looking to enhance their bathing routine.


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Regional Insights

The Asia-Pacific region has emerged as a pivotal player with a substantial share of the global bath salts market. This prominence can be attributed to a confluence of factors that contribute to the region's influence and growth within the industry. The Asia-Pacific region has experienced significant economic growth, resulting in rising disposable incomes among its population. This increased affluence has led to higher spending on wellness and self-care products, including bath salts. Many countries within the Asia-Pacific region have cultural traditions that prioritize holistic wellness and self-care rituals. Bathing is often viewed as a time for relaxation, rejuvenation, and mental tranquility, aligning well with the intended benefits of bath salts. Rapid urbanization has led to hectic lifestyles and increased stress levels among individuals in the Asia-Pacific region. As a result, there is a growing demand for products that offer relaxation and stress relief, making bath salts an attractive option. The Asia-Pacific region boasts a rich heritage of traditional medicine practices that emphasize natural remedies and therapeutic self-care. Bath salts, with their potential to provide physical and mental relaxation, resonate with these traditional wellness philosophies.


Recent Developments

·                In 2023, Voya introduced the luxurious “Indulgent Sea Marine Bath Salts”. This unique blend combines chunky bath salts with nourishing seaweed   and a selection of detoxifying minerals, offering a rejuvenating experience for the senses and revitalizing the body.

·                In 2021, Unilever (Radox) made a significant investment of USD 7.17 Million in the Life's Better with Bubbles ATL campaign. This strategic move by Radox also involved the introduction of a fresh and modern look for nearly 80 of its products. Notable innovations from the brand include RADOX Antibac Handgels, RADOX Muscle Soak Bath Salts, RADOX Relaxing Lavender, RADOX Soothing Chamomile bath bombs, RADOX Muscle Restore Epsom Salts with Eucalyptus & Lemongrass, and RADOX Crystal Calm Himalayan Salts with Jasmine & Hibiscus. The objective behind this investment is to inspire a greater number of individuals to experience the wellness benefits of indulging in a rejuvenating Radox bath.

·                In 2021, ProAmpac, a leading manufacturer of flexible packaging, and Westlab, an internationally recognized luxury mineral bathing salts brand, are proud to introduce a new recyclable pouch for premium bathing salts. This innovative packaging solution utilizes ProActive Recyclable R-1050 film, a part of ProAmpac's esteemed ProActive Sustainability® product line. The pouch is designed to be recycle-ready and is approved for polyethylene film collection.


Key Market Players

               BATHCLIN CORPORATION

               Unilever PLC

               Shanghai Jahwa United Co Ltd

               L'Occitane International SA

               Kneipp Corporation of America, Inc.

               Chalke Valley Soaps Ltd.

               Dadakarides Salt S.A.

               SIA STENDERS

               Soothing Touch 

               Parfums de Coeur, Ltd. 

 

By Type

By Form

By Sales Channel

By Region

   Atlantic Salt

  Dead Sea Salt

       Himalayan Salt

       Others

       Granular

       Powder

       Others     

       Supermarkets/Hypermarkets

       Specialty Stores

       Online

       Others      

  

       North America

       Europe

       South America

       Middle East &

Africa

       Asia Pacific



Report Scope:

In this report, the global bath salts market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • Global Bath Salts Market, By Type:

o   Atlantic Salt

o   Dead Sea Salt

o   Himalayan Salt

o   Others

  • Global Bath Salts Market, By Form:

o   Granular

o   Powder

o   Others      

  • Global Bath Salts Market, By Sales Channel:

o   Supermarkets/Hypermarkets

o   Specialty Stores

o   Online

o   Others    

  • Global Bath Salts Market, By Region:

o   North America

o   Europe

o   South America

o   Middle East & Africa

o   Asia Pacific

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Bath Salts Market.

Available Customizations:

Global Bath Salts Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Global Bath Salts Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]

Table of content

1.    Introduction

1.1.  Product Overview

1.2.  Key Highlights of the Report

1.3.  Market Coverage

1.4.  Market Segments Covered

1.5.  Research Tenure Considered

2.    Research Methodology

2.1.  Objective of the Study

2.2.  Baseline Methodology

2.3.  Key Industry Partners

2.4.  Major Association and Secondary Sources

2.5.  Forecasting Methodology

2.6.  Data Triangulation & Validation

2.7.  Assumptions and Limitations

3.    Executive Summary         

3.1.  Market Overview

3.2.  Market Forecast

3.3.  Key Regions

3.4.  Key Segments

4.    Voice of Customer

4.1.  Brand Awareness

4.2.  Factors Influencing Purchase Decision

4.3.  Sources of Awareness

5.    Global Bath Salts Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Type Market Share Analysis (Atlantic Salt, Dead Sea Salt, Himalayan Salt, Others)

5.2.2.     By Form Market Share Analysis (Granular, Powder, Others)

5.2.3.     By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Specialty Stores, Online, Others (Pharmacies & Drugstores, etc.))

5.2.4.     By Regional Market Share Analysis

5.2.4.1.         North America Market Share Analysis

5.2.4.2.         South America Market Share Analysis

5.2.4.3.         Middle East & Africa Market Share Analysis

5.2.4.4.         Europe Market Share Analysis

5.2.4.5.         Asia-Pacific Market Share Analysis

5.2.5.     By Top 5 Companies Market Share Analysis, Others (2022)

5.3.  Global Bath Salts Market Mapping & Opportunity Assessment

5.3.1.     By Type Market Mapping & Opportunity Assessment

5.3.2.     By Form Market Mapping & Opportunity Assessment

5.3.3.     By Sales Channel Market Mapping & Opportunity Assessment

5.3.4.     By Regional Market Mapping & Opportunity Assessment

6.    North America Bath Salts Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Type Market Share Analysis

6.2.2.     By Form Market Share Analysis

6.2.3.     By Sales Channel Market Share Analysis

6.2.4.     By Country Market Share Analysis

6.2.4.1.         United States Bath Salts Market Outlook

6.2.4.1.1.             Market Size & Forecast

6.2.4.1.1.1. By Value

6.2.4.1.2.             Market Share & Forecast

6.2.4.1.2.1. By Type Market Share Analysis

6.2.4.1.2.2. By Form Market Share Analysis

6.2.4.1.2.3. By Sales Channel Market Share Analysis

6.2.4.2.         Canada Bath Salts Market Outlook

6.2.4.2.1.             Market Size & Forecast

6.2.4.2.1.1. By Value

6.2.4.2.2.             Market Share & Forecast

6.2.4.2.2.1. By Type Market Share Analysis

6.2.4.2.2.2. By Form Market Share Analysis

6.2.4.2.2.3. By Sales Channel Market Share Analysis

6.2.4.3.         Mexico Bath Salts Market Outlook

6.2.4.3.1.             Market Size & Forecast

6.2.4.3.1.1. By Value

6.2.4.3.2.             Market Share & Forecast

6.2.4.3.2.1. By Type Market Share Analysis

6.2.4.3.2.2. By Form Market Share Analysis

6.2.4.3.2.3. By Sales Channel Market Share Analysis

7.    Europe Bath Salts Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Type Market Share Analysis

7.2.2.     By Form Market Share Analysis

7.2.3.     By Sales Channel Market Share Analysis

7.2.4.     By Country Market Share Analysis

7.2.4.1.         France Bath Salts Market Outlook

7.2.4.1.1.             Market Size & Forecast

7.2.4.1.1.1. By Value

7.2.4.1.2.             Market Share & Forecast

7.2.4.1.2.1. By Type Market Share Analysis

7.2.4.1.2.2. By Form Market Share Analysis

7.2.4.1.2.3. By Sales Channel Market Share Analysis

7.2.4.2.         Germany Bath Salts Market Outlook

7.2.4.2.1.             Market Size & Forecast

7.2.4.2.1.1. By Value

7.2.4.2.2.             Market Share & Forecast

7.2.4.2.2.1. By Type Market Share Analysis

7.2.4.2.2.2. By Form Market Share Analysis

7.2.4.2.2.3. By Sales Channel Market Share Analysis

7.2.4.3.         Spain Bath Salts Market Outlook

7.2.4.3.1.             Market Size & Forecast

7.2.4.3.1.1. By Value

7.2.4.3.2.             Market Share & Forecast

7.2.4.3.2.1. By Type Market Share Analysis

7.2.4.3.2.2. By Form Market Share Analysis

7.2.4.3.2.3. By Sales Channel Market Share Analysis

7.2.4.4.         Italy Bath Salts Market Outlook

7.2.4.4.1.             Market Size & Forecast

7.2.4.4.1.1. By Value

7.2.4.4.2.             Market Share & Forecast

7.2.4.4.2.1. By Type Market Share Analysis

7.2.4.4.2.2. By Form Market Share Analysis

7.2.4.4.2.3. By Sales Channel Market Share Analysis

7.2.4.5.         United Kingdom Bath Salts Market Outlook

7.2.4.5.1.             Market Size & Forecast

7.2.4.5.1.1. By Value

7.2.4.5.2.             Market Share & Forecast

7.2.4.5.2.1. By Type Market Share Analysis

7.2.4.5.2.2. By Form Market Share Analysis

7.2.4.5.2.3. By Sales Channel Market Share Analysis

8.    Asia-Pacific Bath Salts Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Type Market Share Analysis

8.2.2.     By Form Market Share Analysis

8.2.3.     By Sales Channel Market Share Analysis

8.2.4.     By Country Market Share Analysis

8.2.4.1.         China Bath Salts Market Outlook

8.2.4.1.1.             Market Size & Forecast

8.2.4.1.1.1. By Value

8.2.4.1.2.             Market Share & Forecast

8.2.4.1.2.1. By Type Market Share Analysis

8.2.4.1.2.2. By Form Market Share Analysis

8.2.4.1.2.3. By Sales Channel Market Share Analysis

8.2.4.2.         Japan Bath Salts Market Outlook

8.2.4.2.1.             Market Size & Forecast

8.2.4.2.1.1. By Value

8.2.4.2.2.             Market Share & Forecast

8.2.4.2.2.1. By Type Market Share Analysis

8.2.4.2.2.2. By Form Market Share Analysis

8.2.4.2.2.3. By Sales Channel Market Share Analysis

8.2.4.3.         India Bath Salts Market Outlook

8.2.4.3.1.             Market Size & Forecast

8.2.4.3.1.1. By Value

8.2.4.3.2.             Market Share & Forecast

8.2.4.3.2.1. By Type Market Share Analysis

8.2.4.3.2.2. By Form Market Share Analysis

8.2.4.3.2.3. By Sales Channel Market Share Analysis

8.2.4.4.         Vietnam Bath Salts Market Outlook

8.2.4.4.1.             Market Size & Forecast

8.2.4.4.1.1. By Value

8.2.4.4.2.             Market Share & Forecast

8.2.4.4.2.1. By Type Market Share Analysis

8.2.4.4.2.2. By Form Market Share Analysis

8.2.4.4.2.3. By Sales Channel Market Share Analysis

8.2.4.5.         South Korea Bath Salts Market Outlook

8.2.4.5.1.             Market Size & Forecast

8.2.4.5.1.1. By Value

8.2.4.5.2.             Market Share & Forecast

8.2.4.5.2.1. By Type Market Share Analysis

8.2.4.5.2.2. By Form Market Share Analysis

8.2.4.5.2.3. By Sales Channel Market Share Analysis

9.    Middle East & Africa Bath Salts Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Type Market Share Analysis

9.2.2.     By Form Market Share Analysis

9.2.3.     By Sales Channel Market Share Analysis

9.2.4.     By Country Market Share Analysis

9.2.4.1.         South Africa Bath Salts Market Outlook

9.2.4.1.1.             Market Size & Forecast

9.2.4.1.1.1. By Value

9.2.4.1.2.             Market Share & Forecast

9.2.4.1.2.1. By Type Market Share Analysis

9.2.4.1.2.2. By Form Market Share Analysis

9.2.4.1.2.3. By Sales Channel Market Share Analysis

9.2.4.2.         Saudi Arabia Bath Salts Market Outlook

9.2.4.2.1.             Market Size & Forecast

9.2.4.2.1.1. By Value

9.2.4.2.2.             Market Share & Forecast

9.2.4.2.2.1. By Type Market Share Analysis

9.2.4.2.2.2. By Form Market Share Analysis

9.2.4.2.2.3. By Sales Channel Market Share Analysis

9.2.4.3.         UAE Bath Salts Market Outlook

9.2.4.3.1.             Market Size & Forecast

9.2.4.3.1.1. By Value

9.2.4.3.2.             Market Share & Forecast

9.2.4.3.2.1. By Type Market Share Analysis

9.2.4.3.2.2. By Form Market Share Analysis

9.2.4.3.2.3. By Sales Channel Market Share Analysis

10.  South America Bath Salts Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Type Market Share Analysis

10.2.2.  By Form Market Share Analysis

10.2.3.  By Sales Channel Market Share Analysis

10.2.4.  By Country Market Share Analysis

10.2.4.1.      Argentina Bath Salts Market Outlook

10.2.4.1.1.           Market Size & Forecast

10.2.4.1.1.1.               By Value

10.2.4.1.2.           Market Share & Forecast

10.2.4.1.2.1.               By Type Market Share Analysis

10.2.4.1.2.2.               By Form Market Share Analysis

10.2.4.1.2.3.               By Sales Channel Market Share Analysis

10.2.4.2.      Colombia Bath Salts Market Outlook

10.2.4.2.1.           Market Size & Forecast

10.2.4.2.1.1.               By Value

10.2.4.2.2.           Market Share & Forecast

10.2.4.2.2.1.               By Type Market Share Analysis

10.2.4.2.2.2.               By Form Market Share Analysis

10.2.4.2.2.3.               By Sales Channel Market Share Analysis

10.2.4.3.      Brazil Bath Salts Market Outlook

10.2.4.3.1.           Market Size & Forecast

10.2.4.3.1.1.               By Value

10.2.4.3.2.           Market Share & Forecast

10.2.4.3.2.1.               By Type Market Share Analysis

10.2.4.3.2.2.               By Form Market Share Analysis

10.2.4.3.2.3.               By Sales Channel Market Share Analysis

11.  Market Dynamics

11.1.              Drivers

11.2.              Challenges

12.  Impact of COVID-19 on Global Bath Salts Market

12.1.              Impact Assessment Model       

12.1.1.  Key Segments Impacted

12.1.2.  Key Regions Impacted

12.1.3.  Key Countries Impacted

13.  Market Trends & Developments

14.  Competitive Landscape

14.1.              Company Profiles

14.1.1.  BATHCLIN CORPORATION

14.1.1.1.      Company Details

14.1.1.2.      Products

14.1.1.3.      Financials (As Per Availability)

14.1.1.4.      Key Market Focus & Geographical Presence

14.1.1.5.      Recent Developments

14.1.1.6.      Key Management Personnel

14.1.2.  Unilever PLC

14.1.2.1.      Company Details

14.1.2.2.      Products

14.1.2.3.      Financials (As Per Availability)

14.1.2.4.      Key Market Focus & Geographical Presence

14.1.2.5.      Recent Developments

14.1.2.6.      Key Management Personnel

14.1.3.  Shanghai Jahwa United Co Ltd

14.1.3.1.      Company Details

14.1.3.2.      Products

14.1.3.3.      Financials (As Per Availability)

14.1.3.4.      Key Market Focus & Geographical Presence

14.1.3.5.      Recent Developments

14.1.3.6.      Key Management Personnel

14.1.4.  L'Occitane International SA

14.1.4.1.      Company Details

14.1.4.2.      Products

14.1.4.3.      Financials (As Per Availability)

14.1.4.4.      Key Market Focus & Geographical Presence

14.1.4.5.      Recent Developments

14.1.4.6.      Key Management Personnel

14.1.5.  Kneipp Corporation of America, Inc.

14.1.5.1.      Company Details

14.1.5.2.      Products

14.1.5.3.      Financials (As Per Availability)

14.1.5.4.      Key Market Focus & Geographical Presence

14.1.5.5.      Recent Developments

14.1.5.6.      Key Management Personnel

14.1.6.  Chalke Valley Soaps Ltd.

14.1.6.1.      Company Details

14.1.6.2.      Products

14.1.6.3.      Financials (As Per Availability)

14.1.6.4.      Key Market Focus & Geographical Presence

14.1.6.5.      Recent Developments

14.1.6.6.      Key Management Personnel

14.1.7.  Dadakarides Salt S.A.

14.1.7.1.      Company Details

14.1.7.2.      Products

14.1.7.3.      Financials (As Per Availability)

14.1.7.4.      Key Market Focus & Geographical Presence

14.1.7.5.      Recent Developments

14.1.7.6.      Key Management Personnel

14.1.8.  SIA STENDERS

14.1.8.1.      Company Details

14.1.8.2.      Products

14.1.8.3.      Financials (As Per Availability)

14.1.8.4.      Key Market Focus & Geographical Presence

14.1.8.5.      Recent Developments

14.1.8.6.      Key Management Personnel

14.1.9.  Soothing Touch 

14.1.9.1.      Company Details

14.1.9.2.      Products

14.1.9.3.      Financials (As Per Availability)

14.1.9.4.      Key Market Focus & Geographical Presence

14.1.9.5.      Recent Developments

14.1.9.6.      Key Management Personnel

14.1.10.                Parfums de Coeur, Ltd. 

14.1.10.1.    Company Details

14.1.10.2.    Products

14.1.10.3.    Financials (As Per Availability)

14.1.10.4.    Key Market Focus & Geographical Presence

14.1.10.5.    Recent Developments

14.1.10.6.    Key Management Personnel

15.  Strategic Recommendations/Action Plan

15.1.              Key Focus Areas

15.2.              Target Type

15.3.              Target Sales Channel

16. About Us & Disclaimer

Figures and Tables

Frequently asked questions

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The market size of the global bath salts market is estimated to be USD2.5 Billion in 2022.

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The growth of the global bath salts market is driven by increasing consumer emphasis on wellness and self-care, coupled with the demand for relaxation and stress relief, aligning with the rising trend of holistic health approaches.

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Trends in the global bath salts market include a shift towards natural and organic formulations, personalized and customizable options for aromatherapy and relaxation, and increased adoption of eco-friendly packaging to align with sustainability concerns

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Major challenges in the global bath salts market include navigating stringent safety and regulatory standards, differentiation in a competitive landscape, and educating consumers about the diverse benefits and proper usage of various bath salts formulations.

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Parvati Sharma

Account Manager BD
Press Release

Global Bath Salts Market is Fueled by Granular Segment During the Forecast Period

Aug, 2023

The global bath salts market’s growth is thriving due to the factors such as the convergence of various factors that address consumers'' desire for relaxation, stress relief, and holistic wel