Australia tractor market was valued over $ 730 million in 2018 and is projected to grow at a CAGR of over 9% during the forecast period, on the back of increasing construction and agricultural activities across the country. Growing population, rising labor cost, and increasing investments by leading agricultural machinery manufacturers such as Mahindra & Mahindra, John Deere and Kubota in their tractor product lines would positively influence the tractor market in Australia during forecast period. Anticipated growth in the country’s tractor market can also be attributed to growing government support, increasing demand for small-sized tractors and easy availability of financing options. 

Years considered for this report:

Historical Years: 2014-2017

Base Year: 2018

Estimated Year: 2019

Forecast Period: 2020-2024

Objective of the Study:

  • To analyze and forecast Australia tractor market size.
  • To classify and forecast Australia tractor market based on tractor type, power output, region and company.
  • To scrutinize the detailed market segmentation and forecast the market size on the basis of tractor type such as Agriculture, Industrial & Others.
  • To scrutinize the detailed market segmentation and forecast the market size on the basis of power output such as Up to 39 HP, 40 HP – 99 HP and 100 HP & Above.
  • To identify drivers and challenges for Australia tractor market.
  • To examine competitive developments such as expansions, new product launches and mergers & acquisitions in Australia tractor market.
  • To identify and analyze the profile of leading players operating in Australia tractor market.


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Some of the major players operating in Australia tractor market are John Deere Limited (Australia), Kubota Australia Pty Ltd., AGCO Australia Limited, CNH Industrial Australia Pty Limited, Mahindra Automotive Australia Pty. Ltd., CLAAS KGaA mbH, DEUTZ-FAHR Australia, Sonalika International Tractors Ltd., Versatile Tractors, Kioti Tractors, etc.

To perform the study, TechSci Research conducted primary as well as exhaustive secondary research. Initially, TechSci Research prepared an exhaustive list of tractor manufacturers and dealers/distributors operating in the country. Subsequently, TechSci Research conducted primary research surveys, which included primary calls, email responses, etc., with the identified companies. While interviewing, the respondents were also asked about their major competitors. TechSci Research analyzed product offerings, distribution channels, and regional presence of all major tractor suppliers across Australia.

TechSci Research calculated Australia tractor market size using a bottom-up technique, wherein manufacturers’ volume sales data for different applications, were recorded as well as forecast for the future years. TechSci Research sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Multiple secondary sources such as directories, databases such as TMA, company websites, company annual reports, white papers, investor presentations and financial reports were also studied by TechSci Research.


Key Target Audience:

  • Tractor manufacturers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Associations, organizations, forums and alliances related to tractors
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as tractor manufacturers, distributors and dealers, customers and policy makers. The study would also help them to target the growing segments over the coming years, thereby aiding the stakeholders in taking investment decisions and facilitating their expansion.

Report Scope:

In this report, Australia tractor market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, by Tractor Type:
    • Agriculture
    • Industrial
    • Others
  • Market, by Power Output:
    • Up to 39 HP
    • 40 HP – 99 HP
    • 100 HP & Above
  • Market, by Region:
    • Queensland
    • Northern Territory & Southern Australia
    • Western Australia
    • Australia Capital Territory & New South Wales
    • Victoria & Tasmania

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Australia tractor market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.       Product Overview

2.       Research Methodology

3.       Analyst View

4.       Voice of Customer

4.1.    Factors Influencing Purchase Decision

4.2.    Influencer of Purchase

4.3.    Brand Recall

4.4.    Brand Satisfaction Level

5.       Australia Tractor Market Outlook

5.1.    Market Size & Forecast

5.1.1.By Value & Volume

5.2.    Market Share & Forecast

5.2.1.By Tractor Type (Agriculture, Industrial & Others)

5.2.2.By Power Output (Up to 39 HP, 40 HP – 99 HP and 100 HP & Above)

5.2.3.By Company

5.2.4.By Region

5.3.    Market Attractiveness Index (By Power Output)

6.       Australia Up to 39 HP Tractor Market Outlook

6.1.    Market Size & Forecast

6.1.1.By Value & Volume

6.2.    Market Share & Forecast

6.2.1.By Tractor Type (Agriculture, Industrial & Others)

7.       Australia 40 HP – 99 HP Tractor Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value & Volume

7.2.    Market Share & Forecast

7.2.1.By Tractor Type (Agriculture, Industrial & Others)

8.       Australia 100 HP & Above Tractor Market Outlook

8.1.    Market Size & Forecast

8.1.1.By Value & Volume

8.2.    Market Share & Forecast

8.2.1.By Tractor Type (Agriculture, Industrial & Others)

9.       Market Dynamics

9.1.    Drivers

9.2.    Challenges

10.   Policy & Regulatory Landscape

11.   Market Trends & Developments

12.   Pricing Analysis

13.   Australia Economic Profile

14.   Competitive Landscape

14.1.  John Deere Limited (Australia)

14.2.  Kubota Australia Pty Ltd.

14.3.  AGCO Australia Limited

14.4.  CNH Industrial Australia Pty Limited

14.5.  Mahindra Automotive Australia Pty. Ltd.

14.6.  CLAAS KGaA mbH

14.7.  DEUTZ-FAHR Australia

14.8.  Sonalika International Tractors Ltd.

14.9.  Versatile Tractors

14.10.   Kioti Tractors

15.   Strategic Recommendations

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

  • List of Figures

     

    Figure 1: Australia Tractor Market - Factors Influencing Purchase Decision (N=100)

    Figure 2: Australia Tractor Market – Influencer of Purchase (N=100)

    Figure 3: Australia Tractor Market – Aided Brand Recall (N=100)

    Figure 4: Australia Tractor Market – Unaided Brand Recall (N=100)

    Figure 5: Australia Tractor Market - Brand Satisfaction Level, By Price (N=100)

    Figure 6: Australia Tractor Market - Brand Satisfaction Level, By After Sales Service (N=100)

    Figure 7: Australia Tractor Market - Brand Satisfaction Level, By Maintenance Cost (N=100)

    Figure 8: Australia Tractor Market – Brand Satisfaction Level, By Performance (N=100)

    Figure 9: Australia Tractor Market – Overall Brand Satisfaction Level (N=100)

    Figure 10: Australia Tractor Market Size, By Value (USD Billion), By Volume (Unit), 2014-2024F

    Figure 11: Australia GDP Annual Growth Rate, 2014-2018

    Figure 12: Australia Agricultural Export Commodities, 2016

    Figure 13: Australia Tractor Market Share, By Tractor Type, By Volume, 2014-2024F

    Figure 14: Australia Tractor Market Share, By Power Output, By Volume, 2014-2024F

    Figure 15: Australia Tractor Market Share, By Company, By Volume, 2018

    Figure 16: Australia Tractor Market Share, By Region, By Volume, 2018 & 2024F

    Figure 17: Australia Tractor Market Attractiveness Index, By Power Output, By Volume, 2018E-2024F

    Figure 18: Australia Up to 39 HP Tractor Market Size, By Value (USD Billion), By Volume (Unit), 2014-2024F

    Figure 19: Australia Up to 39 HP Tractor Market Share, By Tractor Type, By Volume, 2014-2024F

    Figure 20: Australia 40 HP- 99 HP Tractor Market Size, By Value (USD Billion), By Volume (Unit), 2014-2024F

    Figure 21: Australia 40 HP- 99 HP Tractor Market Share, By Tractor Type, By Volume, 2014-2024F

    Figure 22: Australia 100 HP & Above Tractor Market Size, By Value (USD Billion), By Volume (Unit), 2014-2024F

    Figure 23: Australia 100 HP & Above Tractor Market Share, By Tractor Type, By Volume, 2014-2024F

    Figure 24: Australia’s Population (Million), 2014-2018

    Figure 25: Australia Tractor Average Selling Price, 2014-2024F

     

    List of Tables

     

    Table 1: Australia State-Wise Farm Distribution, 2016

    Table 2: Agriculture Commodities Produced in Australia, By Value, 2018

    Table 3: Australia Major Agriculture Export Destination Share (%), 2018

    Table 4: Duties on Tractors, 2018

    Table 5: Tractor Models in Australia Up to 39 HP, By Model

    Table 6: Australia Tractor Market Pricing Analysis, 2018

    Table 7: List of Prominent Tractor Dealers in Australia, By Company, 2018