ASEAN cleaning services market is anticipated to show an impressive growth in the forecast period, 2022-2026. The market growth can be attributed to increasing concerns regarding the hygiene at home and workplace, along with the workplace sustainability and employee wellness. Due to the rising number of dual income household, and increased disposable income among the population is driving the ASEAN cleaning services market in the next five years. Market players who are planning to enter the market set up can focus on the areas of providing more convenient and feasible service portals. Online service portals have emerged as a better source, consumers can easily download an app and avail the services they require. These factors are influencing the ASEAN cleaning services market growth in the forecast years.

Cleaning services involve the cover floor cleaning, carpets and upholstery cleaning, and window cleaning for industrial, commercial or residential users. The process involves the professionals and experts, using the appropriate resources to provide a neat, clean, and hygienic area after the cleaning care. It can be a single person job, or a team may be required based on the area that is to be cleaned.

The ASEAN cleaning services market is segmented by service type, cleaning type, end user, country distribution, and competitional analysis. Based on service type the market is further fragmented into commercial and residential cleaning. Commercial cleaning is further divided into window cleaning, vacuuming, floorcare, and other services. Residential cleaning is divided into maid services, carpet & upholstery, appliances, and others. Residential cleaning is anticipated to hold the largest share of the market owing to the growing demand of maid services for the household. Moreover, the commercial cleaning is also expected to grow the fastest in the next five years owing to the rising cases of COVID-19 all around the world. The virus has hit the economy badly and while the market is experiencing a setback precaution and prevention from the virus is influencing the growth of the ASEAN cleaning services market. To maintain the hygienic and virus free environment, offices and institutes are actively employing the cleaning services provider to eradicate the virulent elements from their premises.

Some of the major competitors in the market are P. Dussmann Vietnam Co., Ltd, Aeon Delight Co., Ltd., ATALIAN Global Services, PT Hygienis Environmental Service, Builwork Company Limited, DomesticONE, ISS A/S, KMAC International Pte Ltd, Hiremop Pte Ltd, PT. Karya Trustindo Utama, among others. Top players are actively involved in the research and development of better services and subscription plans that are beneficial toward the service providers as well as is cost effective for the consumers to enhance the market growth. Other strategies involve the partnership among the market players and providing the services on online portal, thus developing their own stand in the market.

Years considered for this report:

Historical Years: 2016 – 2019

Base Year: 2020

Estimated Year: 2021

Forecast Period: 2022 – 2026

Objective of the Study:

  • To analyze and forecast the market size of ASEAN cleaning services market from 2016 to 2019.
  • To estimate and forecast the market size of ASEAN cleaning services market from 2020 to 2026 and growth rate until 2026. 
  • To classify and forecast ASEAN cleaning services market based on service type, cleaning type, end user, country distribution, and competitional analysis.
  • To identify dominant region or segment in the ASEAN cleaning services market.
  • To identify drivers and challenges for ASEAN cleaning services market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in ASEAN cleaning services market.
  • To identify and analyze the profile of leading players operating in ASEAN cleaning services market.
  • To identify key sustainable strategies adopted by market players in ASEAN cleaning services market.


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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers, suppliers, and service providers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the service providers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the service providers, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of ASEAN cleaning services market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Service provider, end users, and other stakeholders
  • Distributers and suppliers and other stakeholders
  • Organizations, forums, and alliances related to cleaning services
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers, suppliers, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, ASEAN cleaning services market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • ASEAN Cleaning Services Market, By Service Type:
    • Commercial Cleaning
      • Window Cleaning
      • Vacuuming
      • Floorcare
      • Others
    • Residential Cleaning
      • Maid Services
      • Carpet & Upholstery
      • Appliances
      • Other
  • ASEAN Cleaning Services Market, By Cleaning Type:

o   General Cleaning

o   Weekly Cleaning

o   Deep Cleaning

  • ASEAN Cleaning Services Market, By End User:

o   Commercial

o   Residential

o   Industrial

  • ASEAN Cleaning Services Market, By Country:
    • Indonesia
    • Malaysia
    • Philippines
    • Singapore
    • Thailand
    • Brunei
    • Vietnam
    • Laos
    • Myanmar
    • Cambodia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in ASEAN cleaning services market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
ASEAN Cleaning Services Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at sales@techsciresearch.com  

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1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Impact of COVID-19 on ASEAN Cleaning Services Market

5.    Voice of Customer

5.1.  Factors Influencing Purchase Decision

5.2.  Brand Recall

5.3.  Brand Satisfaction Level

6.    ASEAN Cleaning Services Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Service Type (Commercial Cleaning v/s Residential Cleaning)

6.2.1.1.         By Commercial Cleaning (Window Cleaning, Vacuuming, Floorcare, Others)

6.2.1.2.         By Residential Cleaning (Maid Services, Carpet & Upholstery, Appliances, Other)

6.2.2.     By Cleaning Type (General Cleaning, Weekly Cleaning, Deep Cleaning)

6.2.3.     By End User (Commercial, Residential, Industrial)

6.2.4.     By Company

6.2.5.     By Country (Indonesia, Malaysia, Philippines, Singapore, Thailand, Brunei, Vietnam, Laos, Myanmar, Cambodia)

6.3.  Market Map

7.    ASEAN: Country Analysis

7.1.  Indonesia Cleaning Services Market Outlook

7.1.1.     Market Size & Forecast

7.1.1.1.         By Value

7.1.2.     Market Share & Forecast

7.1.2.1.         By Service Type

7.1.2.2.         By Cleaning Type

7.1.2.3.         By End User

7.2.  Malaysia Cleaning Services Market Outlook

7.2.1.     Market Size & Forecast

7.2.1.1.         By Value

7.2.2.     Market Share & Forecast

7.2.2.1.         By Service Type

7.2.2.2.         By Cleaning Type

7.2.2.3.         By End User

7.3.  Philippines Cleaning Services Market Outlook

7.3.1.     Market Size & Forecast

7.3.1.1.         By Value

7.3.2.     Market Share & Forecast

7.3.2.1.         By Service Type

7.3.2.2.         By Cleaning Type

7.3.2.3.         By End User

7.4.  Singapore Cleaning Services Market Outlook

7.4.1.     Market Size & Forecast

7.4.1.1.         By Value

7.4.2.     Market Share & Forecast

7.4.2.1.         By Service Type

7.4.2.2.         By Cleaning Type

7.4.2.3.         By End User

7.5.  Thailand Cleaning Services Market Outlook

7.5.1.     Market Size & Forecast

7.5.1.1.         By Value

7.5.2.     Market Share & Forecast

7.5.2.1.         By Service Type

7.5.2.2.         By Cleaning Type

7.5.2.3.         By End User

7.6.  Brunei Cleaning Services Market Outlook

7.6.1.     Market Size & Forecast

7.6.1.1.         By Value

7.6.2.     Market Share & Forecast

7.6.2.1.         By Service Type

7.6.2.2.         By Cleaning Type

7.6.2.3.         By End User

7.7.  Vietnam Cleaning Services Market Outlook

7.7.1.     Market Size & Forecast

7.7.1.1.         By Value

7.7.2.     Market Share & Forecast

7.7.2.1.         By Service Type

7.7.2.2.         By Cleaning Type

7.7.2.3.         By End User

7.8.  Laos Cleaning Services Market Outlook

7.8.1.     Market Size & Forecast

7.8.1.1.         By Value

7.8.2.     Market Share & Forecast

7.8.2.1.         By Service Type

7.8.2.2.         By Cleaning Type

7.8.2.3.         By End User

7.9.  Myanmar Cleaning Services Market Outlook

7.9.1.     Market Size & Forecast

7.9.1.1.         By Value

7.9.2.     Market Share & Forecast

7.9.2.1.         By Service Type

7.9.2.2.         By Cleaning Type

7.9.2.3.         By End User

7.10.              Cambodia Cleaning Services Market Outlook

7.10.1.  Market Size & Forecast

7.10.1.1.      By Value

7.10.2.  Market Share & Forecast

7.10.2.1.      By Service Type

7.10.2.2.      By Cleaning Type

7.10.2.3.      By End User

8.    Market Trends & Developments

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10.  Competitive Landscape

10.1.              P. Dussmann Vietnam Co., Ltd

10.2.              Aeon Delight Co., Ltd.

10.3.              ATALIAN Global Services

10.4.              PT Hygienis Environmental Service

10.5.              Builwork Company Limited

10.6.              DomesticONE

10.7.              ISS A/S

10.8.              KMAC International Pte Ltd

10.9.              Hiremop Pte Ltd

10.10.            PT. Karya Trustindo Utama.

11.  Strategic Recommendations

12. About Us & Disclaimer

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