Press Release

India E-Learning Market is expected to register a steady CAGR during the forecast period

Rising Investment in EdTech companies is expected to propel the India E-Learning Market.


According to TechSci Research report “India E-Learning Market - By Region, Competition Forecast & Opportunities, 2029,” the India E-Learning Market is growing owing to the increasing internet penetration, learning management systems (LMS) switching to cloud-based systems. Moreover, growing adoption of smartphones by tier 2 and tier 3 cities has led to an increased focus on E-Learning. To make education more affordable and convenient for low-income consumers, businesses along with Indian government are increasingly considering more reliable and effective education platforms such as E-Learning. Increasing government initiatives and rising investment in EdTech companies are further propelling the growth of E-learning in the Indian market. Moreover, the adoption of digital devices & content, use of VR & AR applications, growing need for strong workforce skills and the need for E-Learning solutions is increasing, which is driving market expansion over the forecast period. Globally vendors are making significant product innovations by integrating technologies such as artificial intelligence (AI), Internet of Things (IoT), machine learning (ML) to cater to customer needs and market requirements. The scope of e-learning has expanded as a result of the continuous learning requirements for students and professionals that have been driven by broad trends over the past two decades. Additionally, the emergence of the gamification, animation in the K12 sector for learning and rising demand form working professionals due to the flexibility of time all help to impose a positive outlook on the market.


The rising use of E-Learning by small and medium-scale income consumers and increasing government initiatives are expected to drive the growth of the E-Learning market in India. In addition, E-Content is available in 32 Indian languages on DIKSHA platform. The availability of languages filtration to overcome the language problem by the users and a nationwide initiative for the holistic development of teachers and for providing quality education are further attributing to the growth of E-Learning Market in India. Moreover, the continuous launch of new solutions and platforms by the service providers has also attracted the attention of the young generation to adopt e-learning for education. For instance,


On 06 March 2023, Moodle, an online learning solution company announced the launch of Moodle India to service strong uptake of online learning in India and globally. The new launch will help Moodle improve communication and support its established client base, provide faster response time to issues and help it develop stronger relationships with clients. The company will majorly focus on tapping areas such as educational institutions, government institutions around certification and corporates for learning and development programs for their employees.


Moreover, ICT has become integral to the teaching-learning interaction, therefore partnership with State Governments and UT administrations, teacher related interventions and development of digital learning resources are further increasing the demand for E-Learnings.


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Based on delivery mode, the market is segmented into packaged content, learning management software (LMS), and others. Based on learning mode, the market is segmented into self-paced, instructor led. Based on function type, the market is segmented into training and testing. Based on end user, the market is further split into K-12, higher education, corporates, government, and vocational.


Based on learning mode, the self-paced segment is expected to hold the largest market share. The increase in demand for flexible education in many urban along with rural areas has proliferated the demand of self-paced content. In addition, self-paced content can be used based on the availability of time. Therefore, many corporate professionals and students are taking advantage to adopt this as an effective solution to meet their educational needs. For instance, the demand for knowledge in areas like big data, artificial intelligence, and virtual reality is on the rise. Self-paced learning mode are enabling users to play the videos accordingly based on learning ability. Therefore, the markets for self-paced learning mode will grow in response to increasing corporate demand.


Based on Delivery mode, The learning management software (LMS) segment dominated the E-Learning market in 2022 and is expected to maintain its dominance during the forecast period. Moreover, the advent of cloud for the enhancement of IT systems has proliferated the demand to integrate cloud-based applications and services for various organizational products in the market. Therefore, many enterprises have decided to completely rely on cloud-based learning management systems for their training needs. Cloud-based LMS enable users to access the LMS platform without having to install any software or plug-ins on their device to access the content.


Based on end user, the K-12 segment is expected to register the fastest growth during the forecast period. E-Learning has become a key offering for various academic institutions mainly owing to the ease of learning, financial acceptance, and more effectiveness for students. Therefore, the younger generation is adopting new educational platforms to increase their knowledge in the market. Moreover, many regions in the country are lacking proper faculty and education systems, and adapting e-learning and digital platforms for education is more convenient for them to reduce literacy rate. Furthermore, animated learning, which is helpful in capturing the interest of students, is enabling the deployment of E-Learning.


Key market players in the India E-Learning Market include:

  • Toppr Technologies Private Limited
  • Think and Learn Private Limited (BYJU'S)
  • Gradestack Learning Private Limited
  • NIIT Limited
  • Coursera Inc.
  • Udemy India LLP
  • Simplilearn Solutions Private Limited
  • Brain4ce Education Solutions Pvt. Ltd. (Edureka)
  • Sorting Hat Technologies Private Limited (Unacademy)
  • Class 21a Technologies Private Limited


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“North, being the largest educational hub across the country holds the largest market share of E-Learning Market, benefiting from the presence of several educational institutions and e-learning technology establishments. Many initiatives taken by the state government in the region include schemes such as “Har Ghar Pathshala”, “e-Adhigam” and learning sessions on DIKSHA and SWAYAM platform. The state government in the region is also emphasizing offering skill development allowance initiatives and implementing e-Learning, which is transforming the education sector at a rapid pace. For instance, the Uttar Pradesh government is planning to start e-learning parks in 120-degree colleges of the state to boost innovation in higher education institutions. Moreover, many educational institutions’ adoption of E-Learning platforms for education in the Kota city of Rajasthan during the Covid pandemic has created the surge in demand and proliferated the growth of E-Learning Market in India.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.


“India E-Learning Market By Delivery Mode (Packaged Content, Learning Management Software (LMS), Others), By Learning Mode (Self-paced, Instructor-led), By Function Type (Training, Testing), By End User (K-12, Higher Education, Corporates, Government, Vocational), By Region, Competition Forecast & Opportunities, 2029F,”
has evaluated the future growth potential of India E-Learning Market and provides statistics & information on market size, structure, and future market growth. The report's goal is to give current market knowledge and assist decision makers in making informed investment decisions. Furthermore, the study identifies and analyses emerging trends, as well as key drivers, challenges, and opportunities in the India E-Learning Market.


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