Press Release

Beacon Technology Market is Expected to be Dominated by North America Region Until 2028

Increasing penetration of internet of things (IoT) devices and rising adoption of communication technologies are expected to drive the Global Beacon Technology Market during the forecast period of 2024-2028.


According to TechSci Research report, Beacon Technology Market – Global Industry Size, Share, Trends, Opportunity, and Forecast. 2018–2028”, the Global Beacon Technology Market is anticipated to register a robust growth during the forecast period, 2024-2028 due to the factors such as the rising adoption and popularity of advanced communication technologies such as Bluetooth, Wi-Fi, NFC (near-field communication), RFID (radio-frequency identification), and others. The increasing demand for beacon-enabled devices utilizing Bluetooth 5.2, Bluetooth 5, and Bluetooth 4 in all sectors including transportation, logistics, entertainment, and more, is expected to boost their adoption during the projected period.

Moreover, beacons are being used in smart city projects by different central and state governments to enhance the security of infrastructure assets by enabling increased interaction with users within their proximity zone. As smart cities continue to grow globally, beacons are expected to see increased deployment during the forecast period. Furthermore, the use of beacons is growing due to the rising technological advancements in information technology and electronics, which result in the development of Global Beacon Technology Market.

Additionally, governments are implementing beacons as a safety measure in public places. AI and ML coupled with Bluetooth-enabled low-energy beacons will create increased opportunities for the market players. For instance, plans to introduce a wearable Bluetooth tracking device to support workplace-level safety.


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Global Beacon Technology Market is segmented based on protocol type, organization size, component, connectivity type, deployment, end use, and region. Based on protocol type, the market is segmented into iBeacon, Eddystone, AltBeacon, GeoBeacon, and others. Based on organization size, the market is segmented into small & medium enterprises and large enterprises. Based on component, the market is segmented into hardware, software, and services. Based on connectivity type, the market is segmented into Bluetooth Low Energy (BLE), Wi-fi, and hybrid. Based on deployment, the market is segmented into indoor and outdoor. Based on end use, the market is segmented into retail, healthcare, travel & tourism, education, real estate, digital advertising, and others.

Based on prototype type, iBeacon is the dominating segment in Global Beacon Technology Market in 2022 since iBeacon is one of the most important technology advancements in recent years and is swiftly spreading throughout the app development industry. Smartphones can use iBeacon in conjunction with an application as an indoor locating system to assist them establish their general location or context. A smartphone's software can determine its location in relation to an iBeacon at a store with the aid of an iBeacon. With beacons, brick and mortar retailers may accept mobile payments through point-of-sale systems and offer customers exclusive promotions through mobile marketing.

Based on deployment, the outdoor segment is expected to dominate the global Beacon Technology market because the demand for beacon is exponentially increasing in the smart city projects across various countries such as India, China, and others. Moreover, beacons mostly preferred to be deployed in public places to provide improved city promotions, location-based services, and other activities.

Based on connectivity type, Bluetooth Low Energy (BLE) is expected to grow at a high CAGR during the forecast period because Bluetooth Low Energy (BLE) can drastically reduce energy usage compared to the original Bluetooth. Also, because to its unique construction, it is possible to periodically convey small amounts of short-range data. Low-energy Bluetooth technology has the benefit of being simple to deploy. Moreover, Bluetooth Low Energy (BLE) is economical, offers a significant improvement in battery life, and uses about half as much energy as standard Bluetooth.


Major market players operating in the Global Beacon Technology Market are:

  • Accent Advanced Systems, SLU.
  • Kontakt.io Inc.
  • Estimote, Inc.
  • Apple Inc.
  • Gimbal, Inc.
  • Hewlett Packard Enterprise Development LP
  • Sensorberg GmbH
  • IBM India Private Limited
  • Cisco Systems, Inc.
  • HID Global Corporation.


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“As a result of growing digitalization and the adoption of smart devices, it is predicted that the Global Beacon Technology Market will expand over the course of the forecast period. Additionally, it is projected that the concept of "smart cities" and the growing need for and acceptance of smart gadgets would be significant growth drivers for the Global Beacon Technology Market. The increased demand for beacons from the transportation and logistics sector due to their features like real-time tracking, etc., is another factor anticipated to support the growth of the Global Beacon Technology Market throughout the projected period.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

“Beacon Technology Market- Global Industry Size, Share, Trends, Opportunities, and Forecast 2018-2028, Segmented By Protocol Type (iBeacon, Eddystone, AltBeacon, GeoBeacon and Others), By Organization Size (Small & Medium Enterprises, Large Enterprises), By Component (Hardware, Software, Services), By Connectivity Type (Bluetooth Low Energy (BLE), Wi-fi, Hybrid), By Deployment (Indoor and Outdoor), By End Use (Retail, Healthcare, Travel & Tourism, Education, Real Estate, Digital Advertising and Others), By Region, Competition”, has evaluated the future growth potential of global Beacon Technology market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Beacon Technology Market.


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