Online Sales Channel to Boost the Built-in Kitchen Appliances Market Growth During the Forecast Period
Rising
technological advancements, increasing purchasing power of individuals, and a
variety of products portfolio offered by market players are the leading factors
driving the global built-in kitchen appliances market during the projected
period.
According
to TechSci Research report, “Built-in Kitchen Appliances Market – Global Industry
Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The growing consumer awareness of
built-in appliances, increasing product innovation by market players, and the
rise in presence of built-in kitchen appliance brands on online platforms are
some of the factors fueling the overall sales of this market on the global
level.
The growing
preference for built-in kitchen appliances is due to various benefits offered
by these products. For instance, the built-in ovens are simpler to use because
they are usually situated at a user-friendly height. Additionally, the kitchen
seems cleaner and more organized due to the saved space. Additionally, they are
modern in both style and functionality because of extra capabilities like touch
control and automatic programs. These ovens are very hygienic owing to its
self-cleaning capabilities, which is made possible by a unique procedure called
pyrolysis, and the fact that they are enclosed, also protects them from dust
and other external harm.
Also, the
variability in capacity is one of the built-in refrigerator's main benefits.
The depth of the refrigerator is constrained by the depth of the surrounding
cabinets, but the width can be adjusted to produce a configuration that fully
satisfies the user's needs. Additionally, because these units are tall, there
is an opportunity for modifying functionality to fit the unique lifestyle of
the user, such as adding more space for the freezer compartment or extending
the fresh food section. Built-in refrigerators are hence incredibly
functionally adaptable and elegant in design.
One of the
key advantages of built-in appliances is their capacity to conserve space. This
cutting-edge kitchen equipment, which includes everything from a built-in gas
burner to a built-in refrigerator is particularly effective in smaller kitchens
with limited foundation and surface area, and only takes up space that would
have been occupied by cabinets. The built-in appliances in modular kitchens
look sleek and contemporary since they are parallel to the wall. They blend
perfectly with both contemporary and traditional kitchens, owing to their
adaptability and elegance. Also, the sleek, contemporary style of built-in
kitchen equipment makes it simple to create a continuous, hassle-free finish
throughout the whole kitchen layout. Additionally, they offer sophistication
and improved working circumstances.
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The built-in
kitchen appliances market is segmented based on product type, distribution
channel, and region. The distribution channel segment is divided into direct sales,
out of these, the online segment is anticipated to register the highest growth
due to factors such as the increase in internet users, online platforms, the
rise in the adoption of smartphones, etc. Various brands are broadening their
presence on online platforms in order to expand their consumer reach. Moreover,
consumers are preferring this mode of purchase since it is convenient, saves
time, and provides complete details about the product. Also, discounts &
offers provided by brands encourage consumers to purchase these products
online. These factors are projected to fuel the market growth in the forecast
period.
In terms of
region, the market is segregated into Europe, North America, Asia-Pacific,
South America and Middle East & Africa. Out of which, Europe held a
significant share in the global built-in kitchen appliances market owing to the
higher preference of built-in products in the nation.
Key
market players in the built-in kitchen appliances market include:
- AB Electrolux
- LG Electronics
Inc.
- BSH Hausgeräte
GmbH
- Whirlpool
Corporation
- Panasonic
Corporation
- Samsung Electronics
Co., Ltd.
- Haier Group
- Glen Dimplex
Europe Holdings Limited
- Miele &
Cie. KG
- Häfele SE &
Co KG
The majority
of the leading brands are concentrating on developing new models with the
newest features as a result of the escalating competitiveness in the built-in
kitchen appliance industry in India. Additionally, manufacturers of built-in
kitchen appliances are expanding their research and
development divisions to build innovative products that will appeal to the
untapped consumer base around the world.
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"Rising
availability of quality products at low prices, smart kitchen appliances,
growing technological advancement, increasing consumer awareness
regarding these products, and rising demand for kitchen appliances as a result
of rising population are some of the major key factors among others driving the
built-in appliances market. Additionally, the forecasting period will see an
increase in demand for built-in kitchen appliances due to the fast-paced growth
of the food business and the increased usage of cutting-edge technology in
these appliances.” said Mr. Karan Chechi, Research Director with TechSci
Research, a research based global management consulting firm.
Built-in Kitchen Appliances Market, By By Product Type (Built-in Ovens &
Microwaves, Built-in Hobs, Built-in Dishwashers, Built-in Refrigerators, Built-in
Hoods Built-in
Ranges, Others (Built-in Coffee Machines, Built-in Barbeque Griller, etc.)), By Distribution Channel (Direct/Distributor Sales, Multi-Branded
Stores, Exclusive Stores, Supermarkets & Hypermarkets, Online), By Region (North America, Europe, Asia-Pacific,
Middle East & Africa, South America), Competition, Forecast &
Opportunities, 2018-2028F”,
has evaluated the future
growth potential of built-in kitchen appliances and provides statistics and information on market structure,
size, share, and future growth. The report is intended to provide cutting-edge
market intelligence and help decision-makers take sound investment decisions.
besides, the report also identifies and analyzes the emerging trends along with
essential drivers, challenges and opportunities present in built-in kitchen
appliances market globally.
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