Dogs Category is Expected to Hold the Leading Share in the Turkey Pet Food Market
Increasing popularity of pet
adoption as a family companion and consumer awareness regarding the positive
effects on pet health are the key factors driving the growth of the pet food
market in Turkey.
According to TechSci Research report, “Turkey Pet Food Market- By Region, Competition Forecast and
Opportunities, 2017-2027”, the Turkey pet food market is expected to expand
throughout the forecast period owing to increasing pet ownership and rising
public awareness of the benefits of feeding pets high-quality, packed pet food. Long-term market
growth is primarily driven by premiumization and humanization trends throughout
the forecast period. Pet owners are becoming more concerned about the health
and nutrition of
their animals as a result of the global trend toward pet humanization, which is
anticipated to increase demand for organic, high-end, and custom products over
the forecast period.
Pet owners are
increasingly looking for pet food products that address these health issues
because pet food helps pets fight skin allergies and infections and improve
their general health and life expectancy. To provide convenience for both pets
and owners, manufacturers are also introducing products tailored according to the
breed, age, and size of pets in smaller, disposable, single-serve containers.
In addition, pet food manufacturers are creating organic varieties using
ingredients grown without hormones, antibiotics, synthetic fertilizers,
pesticides, or other agrochemicals. The potential for businesses to further
diversify their offerings has increased due to consumer interest in natural
formulations.
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data Figures spread through 70 Pages and an in-depth TOC on "Turkey Pet Food Market"
The Turkey pet food
market is segmented based on pet type, food type, distribution channel, and
region.
Based on pet type, the
market is segmented into dogs, cats, fish, and others. Among these, the dog
segment is expected to hold the leading share in the market during the forecast
period owing to rising demand for dog food and increased traction in the
premium pet food segment.
The market is segmented
based on food type: dry, wet, and others. Among these, dry food holds the
leading share in the market during the forecast period. Dry food helps ensure
good oral hygiene in dogs by minimizing plaque buildup and the amount of tartar
that develops on the animal's teeth.
Based on distribution
channels, the market is segmented into supermarkets/hypermarkets, pet specialty
shops, veterinary clinics, and online. Among these, the online segment is the
fastest growing segment in the market during the forecast period because online
stores offer attractive product discounts. The easy availability of pet food
products in online stores is driving the growth of the pet food market in
Turkey.
The market is also segmented
based on region: Marmara, Central Anatolia, Mediterranean, Aegean, Southeastern
Anatolia, Black Sea, and Eastern Anatolia. Among these, the Mediterranean
segment holds the leading share in the market during the forecast period due to
increasing urbanization and increasing numbers of dog adoption in the region,
which fuels the demand for the pet food market in Turkey.
Major operating companies operating in the
Turkey pet food market are:
- Abalioğlu Yem Soya
Ve Tekstil Sanayi A.Ş.
- Matlı Yem Sanayi ve
Ticaret A.Ş.
- Tarım Kredi Yem
San. Ve Tic. A.Ş
- Ofis Yem Gıda
Sanayi Ticaret A.Ş.
- AKYEM A.Ş.
- Çağatay Evcil
Hayvan Mamaları ve Yem Ürünleri San. and Tic. A.S.
- Hermos Gida LTD. STI.
- Tropikal Bahçe ve
Evcil Hayvan Ürünleri A.Ş.
- Makrovit Hayvan
Besleme Teknolojileri Sanayi ve Ticaret A.Ş.
- HEKTAŞ Ticaret Türk
A.Ş.
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"Adopting pets as family members is
a growing trend, expected to drive up product demand. Dogs are experiencing an increase
in the humanization of the concept of the pet. Because of this, more people are
keeping dogs and feeding them upscale food. Additionally, one of the main
factors influencing the market is rising the consumer awareness regarding pet
health benefits. In the pet food industry, product innovations are becoming
increasingly popular. Leading pet food manufacturers are launching dry food
selections for cats and dogs based on local recipes in Turkey.” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based global
management consulting firm.
Turkey Pet Food Market By Pet Type (Dog, Cat, Fish, and Others),
By Food Type (Dry, Wet, Others), By Distribution Channel
(Supermarket/Hypermarket, Pet Specialty Shop, Veterinary Clinics, and Online), By
Region (Eastern Anatolia, Central Anatolia, Black Sea, Mediterranean, Aegean,
Marmara, Southeastern Anatolia), By
Company, Forecast & Opportunities, 2017-2027, has evaluated the future growth
potential of Turkey pet food market and provides statistics & information
on market size, structure, and future market growth. The report intends to
provide cutting-edge market intelligence and help decision makers take sound
investment decisions. Besides, the report also identifies and analyzes the
emerging trends along with essential drivers, challenges, and opportunities in the
pet food market in Turkey.
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