Italy Diagnostic Labs Market to be dominated by Referrals End Users till 2027
Growing healthcare expenditure and life expectancy and
surge in awareness for preventive testing is expected to drive the demand for Italy
Diagnostic Labs Market in the forecast period, 2023-2027.
According to TechSci Research
report, “Italy Diagnostic Labs
Market By Region, Competition Forecast & Opportunities, 2027”, the Italy diagnostic labs market is
expected to witness a steady growth in 2023-2027. Factors such as the
increasing prevalence of lifestyle-related diseases and the availability of
advanced diagnostic test offerings are the key drivers for the Italy diagnostic
labs market. Organized market players are focusing on improving the services
offered to wealthy individuals as they are more prone to getting affected by
many lifestyle-related diseases. Precision medicine, walk-in diagnostic
services, and focus on preventive care are the other factors that can fuel
Italy diagnostic labs market. Major diagnostic companies focus on brand
building through online marketing campaigns and make the consumers aware of
their particular brand based on the services offered, quality, and test
accuracy. Several diagnostic labs and hospitals offer special discounts and
packages for different diagnostics tests. These offers improve on days like
AIDS day and breast cancer awareness week, which attract many patients to get
their health check-ups done. Also, the growing popularity of the online sales
channel by making the market players provide services through robust online
platforms to customers. They can choose the required services through the set
of prices at attractive discounts, making the diagnostic services available to
a wider audience. Corporate clients are partnering up with private and public
market players to get the health check-up done on their employees to ensure
their healthy life, which has a significant impact on boosting the employee's
productivity. However, the dependency on import of medical devices may restrain
the Italy diagnostic labs market growth in the forecast period.
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Diagnostic Labs Market"
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The Italy diagnostic labs
market is segmented into provider type, test type, end user, regional
distribution, and competitive landscape.
Based on provider type, the
market is divided into hospital, stand-alone centre, and diagnostic chains. The
stand-alone centre segment is expected to capture the highest market share over
the forecast period due to its high presence in the major cities. They are
single-unit centres and operate on a small scale to provide either radiology,
pathology, or advanced radiology services to patients.
Based on test type, the
market is divided into radiology v/s pathology. The pathology segment dominates
the market and is expected to maintain its dominance through the next five
years. Pathology tests constitute an initial test that confirms any disease and
are repeated regularly even after the problem is diagnosed. In general, people
have become more health-conscious and actively indulge in regular health
check-ups as a part of their preventive healthcare practices.
Based on end user, the market
is divided into corporate clients, walk-ins, and referrals. The referrals
segment is expected to hold the largest market share in the forecast period as
the majority of patients test themselves only on the recommendation of
healthcare professionals. A large number of diagnostic chains have tied up with
hospitals to make sure that patients avail their services.
Major market players
operating in the Italy diagnostic labs market are:
·
Medelit
·
Giesse
Diagnostics S.r.l.
·
EKF
Diagnostics Holdings plc
·
Bioaesis
·
Affidea
Group
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“The Italian healthcare
sector is very sophisticated and values innovations and high-quality medical
equipment and technologies. There is high demand for imported medical devices
in the healthcare industry to facilitate a large patient pool with higher
accuracy and rapid test results. The Healthcare industry is growing at a rapid
rate, and the high adoption rate of advanced medical equipment and technologies
in the diagnostics sector is expected to create lucrative growth opportunities
for the Italy diagnostic labs market over the next five years. Market players
are advised to invest in research and development activities to improve the
accuracy of diagnostic tests and procedures, which in turn is expected to
propel the Italy diagnostic labs market growth till 2027” said Mr. Karan Chechi,
Research Director with TechSci Research, a research based global management
consulting firm.
“Italy Diagnostic Labs Market By Provider Type
(Hospital, Stand-Alone Centre, Diagnostic Chains), By Test Type (Radiology v/s
Pathology), By End User (Corporate Clients, Walk-ins, Referrals), By Region, Competition
Forecast & Opportunities, 2027”, has evaluated the future growth
potential of Italy diagnostic labs market and provides statistics &
information on market size, structure and future market growth. The report
intends to provide cutting-edge market intelligence and help decision makers
take sound investment decisions. Besides, the report also identifies and analyzes
the emerging trends along with essential drivers, challenges, and opportunities
in Italy diagnostic labs market.
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