Press Release

Consumer Electronics to dominate India Alkaline Battery market through FY2027

Proliferation of smart devices and penetration of internet services is expected to drive the demand for India alkaline battery market for the forecast period.

According to TechSci Research report, India Alkaline Battery Market By Type (Primary Battery, Rechargeable Battery) By Size (AA, AAA, 9 Volt, Others (C)) By Application (Consumer Electronics, Toys, Others (Radio)) By Company, By Region, Forecast & Opportunities, FY2027”, India alkaline battery market is expected to witness steady growth for the next five years. Alkaline batteries are non-rechargeable batteries or disposable batteries and comprises standardized cylindrical forms where electrodes are made up of zinc and manganese dioxide. These batteries consist of a positive anode which is zinc and a negative cathode which is manganese dioxide. Alkaline batteries have high energy density and pack in more energy than the other battery types which means they can last longer than the other available batteries. Other batteries for example the lead-based and acid-based batteries pose serious health risks and are not eco-friendly in nature.

Alkaline battery compounds are environment friendly in nature as they do not have any specific disposal requirements and when in direct exposure alkaline batteries do not adversely impact the health of the person. Advancement in battery technology has led to carbon usage in cathode mix which is increasing the efficiency of the alkaline batteries. Research and development in upgrading the existing technology has increased the power capabilities thereby significantly influencing the alkaline battery market. Alkaline batteries are widely used to provide the back-up power in laptops and desktop computers. Emerging demand for alkaline battery from commercial sector including telecom packaging plants, data centers, manufacturing plants, commercial buildings, processing facilities and agricultural operations, among other industries are expected to accelerate the market growth for the next five years. Rising population in the region is directly influencing the rise in demand for household appliances which is ultimately attributing to high market growth. High-end investments by the alkaline battery manufacturers to increase the efficiency and performance of the batteries and launch of affordable batteries is accelerating the market growth for the predicted period. Government authorities are investing heavily for power generation, transmission and distribution infrastructure which is expected to boost the alkaline battery market demand.

Due to the ongoing pandemic COVID-19, lockdown was imposed all over the country. Complete shutdown was observed, and people started practicing social distancing and started following the precautionary guidelines. Imposition of strict regulations and policies by leading authorities, business had to suffer huge losses. Also, the demand for alkaline batteries have gone down. Manufacturing units were shut down and loss of availability of skilled labors led to market decline. Number of units imported or exported to other countries also suffered huge loss. After the lifting of lockdown, companies are operational, and the market is eventually started to pick up the pace.

However, high demand for rechargeable battery may hamper market growth for the forecast period.

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India alkaline battery market is segmented into type, size, application, region, and company. Based on size, market is further categorized into AA, AAA, 9 volt and others. AA segment is in high demand due to its longer shelf life and high storage capacity. Based on application, alkaline battery market is divided into consumer electronics, toys, and others. Consumer electronics segment is expected to witness dominance for the forecast period due to rise in expenditure capacity of consumers. Increasing demand for alkaline batteries in laptops, computers, smart phones, and other electronic gadgets is fostering the market demand.

Eveready Industries India Ltd, Exide Industries, Panasonic Energy India Company Limited, Philips India Limited, Immense Power Private Limited, Indo National Limited, Energizer India Private Limited, GP Batteries, Duracell India Limited are the leading players operating in India alkaline battery market. Manufacturers are increasingly focusing on research and development process to fuel higher growth in the market. To meet evolving customer demand with respect to better efficiency and durability, several alkaline battery manufacturers are coming up with their technologically advanced offerings.

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“Roll-out of 5G technology and the implementation of latest technologies including consumer internet of things, smart homes, artificial intelligence, home automation is aiding to increase the demand of alkaline batteries in the region. Government initiatives to promote the digital revolution in all prominent industry verticals and the high internet penetration due to delivery of affordable services. Expansion of telecommunication sector in the region is propeling the market growth until FY2027” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

India Alkaline Battery Market By Type (Primary Battery, Rechargeable Battery) By Size (AA, AAA, 9 Volt, Others (C)) By Application (Consumer Electronics, Toys, Others (Radio)) By Company, By Region, Forecast & Opportunities, FY2027has evaluated the future growth potential of India alkaline battery market and provided statistics & information on market size, shares, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the of India alkaline battery market.

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