Salt segment to dominate the India Seasoning Market through FY2027
Increase in the demand for
processed food and change in dietary patterns is expected to drive the demand
for India seasoning market for the forecast period.
According to TechSci Research report, “India
Seasoning Market By Product Type (Salt, Pepper, Sugar and light flavoured
sweeteners, Acids, Others) By Distribution Channel (Hypermarket/Supermarket,
Convenience Store, Traditional stores, Online Channels), By Region, Company
Forecast & Opportunities, FY2027”, The India seasoning market is
expected to witness steady growth in the forecast period, FY2023-FY2027.
Seasoning is the method of adding herbs and spices to the cuisines to enhance
the flavor and aroma of the food item. The surge in the production of herbs and
spices due to the presence of suitable climatic conditions is contributing to
the high production of seasoning products in the region. The growing food
processing and foodservice industry proving a plethora of food items and
beverages require the use of seasoning to influence the growth of the market.
The increase in demand for seasoning in the preparation of processed and
ready-to-eat food is expected to pave the way for the seasoning market growth.
The Rise in brand awareness among the consumers due to the adoption of
attractive marketing strategies by the key players and the use of social media
campaigns and advertisements by hiring well-known celebrities is expected to
boost the demand of the seasoning market in the next five years. An increase in
the health-consciousness of the people due to the growing adoption of the fit
lifestyle and healthy food items and beverages is expected to fuel the growth
of the seasoning market. The surge in consumer awareness regarding the adverse
effects of synthetic food items including the use of chemicals and
preservatives is increasing the demand for natural and organic-based
seasonings. Supportive government policies providing stringent policies to
prevent the adulteration of the seasoning is expected to fuel the market growth
in the next five years. The availability
of herbs and spices in the region and the high demand for homemade seasonings
is expected to boost the growth of the seasoning market.
The COVID-19 outbreak across the world which has been
declared as a pandemic by World Health Organization has affected several countries
adversely. Leading authorities in India imposed lockdown restrictions and
released a set of precautionary measures to contain the spread of novel
coronavirus. Due to the temporary closure of the manufacturing units, the
volume production of seasoning witnessed a decline. Disruption in the supply
chain was observed which affected the supply of raw materials and the finished
end products thereby affecting the seasoning market growth adversely.
However, the uncertainty of the climatic conditions
and the extensive intake of the seasoning can negatively affect the health
condition of the individual which may hamper the seasoning market growth in the
forecast period.
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India
seasoning market is segmented into product type, distribution channel, regional
distribution, and company. Based on the product type, the market can be divided
into salt, pepper, sugar, and light flavored sweeteners, acids, and others. The
salt segment is expected to account for a major market share in the forecast
period, FY2023-FY2027. The use of salt in several food items and beverages is
the driving factor for the growth of this segment. Intake of salt also provides
numerous health benefits to individuals such as in the prevention of deficiency
of iodine and heat strokes, improves cardiovascular health, and can cure cystic
fibrosis.
Tata
Chemicals Ltd, Nirma Limited, ITC Limited, Marico Limited, Saboo Sodium Chloro
Ltd, DS Group, Everest Food Products Pvt. Ltd., Keya Foods International
Private Limited, MDH Pvt. Ltd., Patanjali Ayurved Limited, Gajanand Foods Pvt.
Ltd. are the leading players operating in India seasoning market. Manufacturers
are increasingly focusing on research and development process to fuel higher
growth in the market. To meet evolving customer demand with respect to better
efficiency and durability, several seasoning manufacturers are coming up with
their technologically advanced offerings.
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“The
use of seasonings in the preparation of the food items provides several health
benefits and can cure numerous health disorders of an individual such as
diabetes, high blood pressure, brain functioning, infections thereby are
expected to witness significant growth in the next five years. Also, the
adoption of online sales channels by the market players to sell their products
with providing additional benefits including early delivery, exchange facility,
online payment gateway, and lucrative discounts and offers is expected to
propel the growth of the seasoning market till FY2027” said Mr. Karan Chechi,
Research Director with TechSci Research, a research-based global management
consulting firm.
“India Seasoning Market
By Product Type (Salt, Pepper, Sugar and light flavoured sweeteners, Acids,
Others) By Distribution Channel (Hypermarket/Supermarket, Convenience Store,
Traditional stores, Online Channels), By Region, Company Forecast &
Opportunities, FY2027” has evaluated the future growth potential of India seasoning
market and provided statistics & information on market size, shares, structure
and future market growth. The report intends to provide cutting-edge market
intelligence and help decision makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities in the of India seasoning market.
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