Press Release

Turkey Tire Market to Grow with a CAGR of 4.10% through 2030

Rising vehicle production, increasing replacement demand, and growing infrastructure development are boosting tire consumption in Turkey. These are the factors driving the market in the forecast period 2026–2030.

 

According to TechSci Research report, “Turkey Tire Market – Industry Size, Share, Trends, Opportunity, and Forecast, 2020-2030F”, The Turkey Tire Market was valued at USD 379.97 Million in 2024 and is expected to reach USD 483.56 Million by 2030 with a CAGR of 4.10% during the forecast period.

The Turkey tire market is evolving amid shifting consumer behaviors, environmental policies, and strategic regional developments. One of the defining elements propelling market growth is the rising demand for electric and hybrid vehicles, which require specialized tire designs to accommodate unique torque demands, weight distribution, and rolling resistance needs. The increased adoption of alternative powertrain vehicles is driving tire manufacturers to diversify their portfolios and develop innovative solutions optimized for EV performance and longevity.

 

Parallel to this is the Turkish government’s strategic investment in infrastructure, particularly highways and intercity road networks, which has led to increased vehicle usage across longer distances. This directly translates into more frequent tire wear and replacement needs, especially among commercial and logistics operators who rely on consistent fleet performance. The modernization of road infrastructure also encourages vehicle upgrades, indirectly supporting the growth of the replacement tire market.

 

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Turkey Tire Market Is Segmented by Demand Category, Tire Construction Type, Vehicle Type, and Region.

​In 2024, the replacement segment experienced the fastest growth in Turkey’s tire market, driven by rising vehicle usage, aging car fleets, and a growing emphasis on maintenance and road safety. With more consumers prioritizing tire condition due to increasing awareness of its impact on fuel efficiency, braking, and overall performance, replacement cycles have shortened. The growth of used car ownership across urban and rural areas has further fueled demand for affordable and durable aftermarket tires. Fleet operators, especially in the logistics and delivery sectors, are also replacing tires more frequently to maintain efficiency and safety standards. Seasonal changes and the widespread adoption of winter and all-season tires have supported recurring demand, while advancements in online tire retail and mobile fitting services have improved consumer access and convenience. Increased government inspections and stricter regulations around tire quality have reinforced the need for timely replacements, prompting both individual owners and commercial operators to invest more consistently in aftermarket tire purchases.

Among the listed regions, the Central Anatolia Region witnessed the fastest growth in tire demand in 2024, driven by its expanding logistics operations, industrial activity, and growing transportation networks. As a major transit corridor between eastern and western Turkey, the region supports high freight traffic, leading to accelerated tire wear and more frequent replacements in commercial fleets. The presence of extensive agricultural areas also contributes to rising demand for replacement tires in tractors and off-road vehicles. Improved road infrastructure and higher vehicle penetration in urban centers such as Ankara have strengthened the aftermarket ecosystem, encouraging more frequent tire changes. The region's central position enables efficient tire distribution, contributing to its increasing significance within the national tire landscape.


Major Market Players Operating in Turkey Tire Market Are:

  • Bridgestone Corporation
  • Michelin Group
  • The Goodyear Tire & Rubber Company
  • Continental AG
  • Pirelli & C. S.p.A.
  • Yokohama Rubber Company, Limited
  • Hankook Tire & Technology Co., Ltd.
  • Kumho Tire Co., Inc.
  • Sumitomo Rubber Industries, Ltd.
  • Toyo Tire Corporation

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“As we look at the dynamics shaping the Turkey tire market, what really stands out is the shift in consumer mindset, people are becoming far more proactive about vehicle maintenance than ever before. “Whether it’s the rise in used car ownership, seasonal tire preferences, or the push from government regulations on road safety, all these factors are accelerating demand for quality replacement tires. What’s equally interesting is how regional infrastructure development, especially in areas like Central Anatolia, is driving sustained commercial tire consumption. The market is no longer just about volume it’s about smarter choices, performance expectations, and convenience, especially with the growing role of digital retail in this space.”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm.

“Turkey Tire Market – Size, Share, Trends, Opportunity, and Forecast, Segmented By Demand Category (OEM, Replacement), By Tire Construction Type (Radial, Bias), By Vehicle Type (Passenger Car, Commercial Vehicle, Two-Wheeler), By Region, By Competition, 2020-2030F”, assesses the market's future growth potential and provides data on market size, trends, and forecasts. It aims to offer comprehensive market insights, helping decision-makers make informed investment choices. The report also highlights emerging trends, key drivers, challenges, and opportunities in the Turkey Tire Market.

 

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Relevant Reports

Turkey Tire Market – Size, Share, Trends, Opportunity, and Forecast, Segmented By Demand Category (OEM, Replacement), By Tire Construction Type (Radial, Bias), By Vehicle Type (Passenger Car, Commercial Vehicle, Two-Wheeler), By Region, By Competition, 2020-2030F

Automotive | Jun, 2025

Rising vehicle production, increasing replacement demand, and growing infrastructure development are boosting tire consumption in Turkey. These are the factors driving the market in the forecast period 2026–2030.

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