Root Beer Market is Expected to Undergo a Substantial Growth in Coming Years
Changing consumer preference
from hard drinks to light drinks and increasing health consciousness are acting
as key factors supporting the growth of global root beer market.
According
to TechSci Research report, “Global Root
Beer Market By Type (Alcoholic Root Beer Vs Non-Alcoholic Root Beer), By Form
(Carbonated and Non-carbonated), By Distribution Channel (Supermarket/ Hypermarket,
Specialty Stores, Liquor Shops, Online Sales, Departmental stores and Others), By
Region, Forecast & Opportunities, 2025”, the market is expected to undergo a
healthy growth during the forecast period. Key factors propelling the growth of
global root beer market include changing consumer lifestyles and introduction
of wide variety of flavours. Moreover, changing consumer preference from hard
drinks to light drinks as they contain less alcohol content is positively
influencing the growth of the root beer market, globally. Apart from this, increase
in number of hotels, bars, restaurants coupled with rise in adoption of western
culture are some other growth factors for the global root beer market.
Additionally, rise in per capita disposable income and
increasing working population are some other key factors fueling the demand for
root beer through 2025. The increasing party culture and availability of root
beer at an affordable rate are also supplementing the market growth.
Furthermore, manufacturers are coming up with unique flavors of root beer which
is gaining traction in global market. Also, growing preference for healthier
lifestyle such as consumption of healthier food and beverages are supporting
the growth of global root beer market.
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The global
root beer market can be segmented based on type, form, distribution channel and
region. Based on type, the market can be segmented into alcoholic root beer and
non-alcoholic root beer. Among them, alcoholic root beer is anticipated to grow
at the fastest CAGR during the forecast period owing to increasing demand from
younger population, especially in North America.
Based
on distribution channel, the global root beer market can be segmented into
supermarket/ hypermarket, specialty stores, liquor shops, online sales,
departmental stores and others. Among them, liquor shops segment is expected to
dominate the global market through 2025 owing to stringent regulatory framework
pertaining to the sale of liquors in various nations and increasing number of
licensing being issued to liquor shops.
Major players operating in the global root
beer market are Craft, A&W Restaurants, Sage
Mixology company, Dr Pepper Snapple Group, Crazy Uncle, Mill Street Brew Hall,
Seagram, Rhineland Brewing Co., Best Damn Brewing Co and Anheuser-Busch InBev.
Leading companies are undergoing mergers & acquisitions, partnership and
agreements in order to increase their share in global root beer market.
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“North America, followed by Europe, is one of the
leading market for root beer, globally. The presence of major root beer
manufactures as well frequent drinking culture in countries like United States
and Canada makes North America a high revenue generating market. Moreover, the
demand for alcohol based root beer is relatively high in the region which is
further creating high growth opportunities for manufacturers. Root beers are also
gaining popularity in Asia Pacific and Middle East on account of changing
consumer lifestyle and growing influence of western culture.,” said Mr. Karan
Chechi, Research Director with TechSci Research, a research based global
management consulting firm.
“Global
Root Beer Market By Type (Alcoholic Root Beer Vs Non-Alcoholic Root Beer), By Form
(Carbonated and Non-carbonated), By Distribution Channel (Supermarket/
Hypermarket, Specialty Stores, Liquor Shops, Online Sales, Departmental stores
and Others), By Region, Forecast & Opportunities, 2025” has
evaluated the future growth potential of root beer market and provides
statistics & information on market size, structure and future market
growth. The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges and opportunities in global root beer market.
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