APAC Baby Care Products Market to Witness Significant Growth Through 2025
Increase in birth rates and
rising awareness about child hygiene to drive Asia Pacific baby care products
market
According
to TechSci Research report, “Asia
Pacific Baby Care Products Market By Product (Toiletries, Personal Care,
Food & Beverage, Others (Feeding & Nursing Products, Bathing
Accessories, etc.)), By Age (0-12 Months, 13-24 Months, 24-48 Months), By Distribution
Channel (Store Based Retail and Non-Store Retail), By Country, Forecast & Opportunities, 2025”, the market
is anticipated to witness a substantial growth during the forecast period owing
to increase in birth rates in developing nations such as India and China and
rising awareness about infant hygiene. Rapid urbanization and improving
healthcare system are some key factors supporting the growth of baby care
products market. Governments and various NGOs are also focusing on creating
awareness towards advanced healthcare & baby hygiene, which is further
expected to drive the market growth through 2025.
Moreover, Asia Pacific baby care market is fueled by
rise in disposable income and spending power of consumers. Also, increasing
cases of skin allergies and other diseases are creating high demand for baby
care products in the region. Apart from this, the market is witnessing high
demand for natural and non-toxic baby products, which is encouraging
manufacturers to launch innovative baby care products with minimum
environmental and health hazards. Furthermore, increasing investments on
research & development activities by manufacturers are expected to augment
Asia Pacific baby care market in the coming years.
However, the market might also face some challenges. Cases
of allergies and hazardous effects caused by chemical-based baby care products might
hamper the market growth. Also, high costs associated with raw materials,
product development and marketing might pose a challenge before baby care
products manufacturers.
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The Asia
Pacific baby care products market is segmented based on product, age,
distribution channel and country. Based on product, the market is categorized
into toiletries, personal care, food & beverage and others. Among them, the
toiletries segment is anticipated to undergo fastest growth during the forecast
period owing to high demand for products like diapers and skin care wipes. Easy
availability and affordability of these products are also leading to their
increasing demand in developing nations such as India.
Based
on distribution channel, Asia Pacific baby care products market is segmented
into store based retail and non-store retail. Among them, the store-based
segment accounted for largest share in 2019 in terms of revenue. The segment is
further expected to undergo a significant growth through 2025 owing to the
presence of large number of stores like pharmacies and hypermarkets/supermarkets
selling baby care products. However, with thriving e-commerce industry, the
non-store retail segment is poised to undergo fastest growth during the
forecast period.
Major players operating in the Asia
Pacific baby care products market include Procter &
Gamble (P&G), Kimberly-Clark, Johnson & Johnson, Nutricia International
Pvt Limited, Unilever Asia Private Ltd , Unicharm India Private Limited, Me
& Moms Private Limited, The Himalaya Drug Company, Nestle and Danone. Manufacturers
are coming up with novel products to meet the growing demand from market. They
are also investing on strong marketing tools and distribution channels to
increase their market share.
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“Asia Pacific is serving as a lucrative market for
baby care product manufacturers as the region holds largest population of
children under 11-years of age. Traditional skin care remedies such as almond
oils, milk cream and coconut oil are increasingly being replaced by branded
skin care products. With thriving retail industry, the baby care market anticipatedly
holds a promising future in the region,” said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
“Asia
Pacific Baby Care Products Market By Product (Toiletries, Personal Care, Food
& Beverage, Others (Feeding & Nursing Products, Bathing Accessories,
etc.)), By Age (0-12 Months, 13-24 Months, 24-48 Months), By Distribution
Channel (Store Based Retail and Non-Store Retail), By Country, Forecast & Opportunities,
2025” has evaluated the future growth potential of Asia
Pacific baby care products market and provides statistics & information on
market size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges and opportunities in Asia Pacific baby
care products market.
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