Press Release

India Online Grocery Market to Surpass $ 3.6 Billion by 2024

Rising need for convenience, growing e-commerce industry and  increasing disposable income to drive India online grocery market

According to TechSci Research report, India Online Grocery Market By Category, By Platform , By Region, By Company, Competition, Forecast & Opportunities, 2024”, the online grocery market in India is projected to reach $ 3.6 billion by 2024 on account of growing internet penetration, expanding smartphone user base, rising disposable income and busy lifestyle. Shift towards buying products through online platforms is gaining highest traction among young and working millennials. Also, increasing investment by leading global players is expected to positively influence the country’s online grocery market during the forecast period.

Browse  market data Tables and  Figures spread through  Pages and an in-depth TOC on   "India Online Grocery Market"

On the basis of platforms being employed by online grocery players, the online grocery market in India is categorized into Mobile Application and Desktop Website segment. Mobile Application segment accounts for the majority share of India online grocery market. The share of mobile application segment is expected to further rise during the forecast period due to ease of access offered by mobile apps and growing smartphone user base. In terms of region, India online grocery market is categorized into South, North, West and East. In 2018, South India grabbed the largest share in the country’s online grocery market, followed by North, West and East regions.

Major players operating in India online grocery market include Innovative Retail Concepts Pvt Ltd (Big basket), Grofers India Private Limited (Grofers), Amazon Retail India Pvt. Ltd (Amazon Pantry & Amazon Now) and Paytm E-Commerce Pvt. Ltd. (Paytm Mall). These players are expected to continue their dominance in the country’s online grocery market through 2024.

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“India Online Grocery market is expected to grow at an aggressive CAGR due to the rising need for convenience, heavy discounted products and high product quality and increasingly safe online transactions. Nuclear and dual-income families, working-class and working females are the primary buyers of online grocery, and consequently, they are also the target consumer segments for the major market players.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

“India Online Grocery Market By Category, By Platform, By Region, Competition, Forecast & Opportunities, 2024” has evaluated the future growth potential of India online grocery market and provides statistics and information on market structure, consumer behaviour and trends. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities available in India Online Grocery market.

About TechSci Research

TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research-based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country-specific high growth markets helps TechSci clients to lead rather than follow market trends.


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