Africa OTR Tire Market to Grow with a CAGR of 6.58% through 2030

Expansion in mining and infrastructure activities, increasing agricultural mechanization, and rising demand for replacement tires across industrial fleets are the factors driving the market in the forecast period 2026–2030.     

According to TechSci Research report, “OTR Tire Market – Africa Industry Size, Share, Trends, Opportunity, and Forecast, 2020-2030F”, The Africa OTR Tire Market was valued at USD 1.02 Billion in 2024 and is expected to reach USD 1.50 Billion by 2030 with a CAGR of 6.58% during the forecast period. The African OTR tire market is evolving in response to growing demand from sectors that rely on heavy-duty vehicles, such as mining, agriculture, and industrial logistics. Increased investments in mechanized operations and transport infrastructure are generating continuous need for robust tire solutions capable of handling rough terrains and intense workloads. Agricultural transformation and rising construction projects contribute further to demand.

The market is experiencing notable shifts with the introduction of new tire technologies. Radial tires are replacing older designs in several applications, offering improved efficiency and durability. There is a clear move toward digital solutions, with embedded sensors and fleet management platforms enhancing tire performance monitoring. Energy-saving tires and eco-friendly raw materials are increasingly emphasized, aligning with broader sustainability and cost-control objectives.

However, the sector is challenged by operational and structural limitations. Import reliance, unstable material prices, and a lack of harmonized technical standards across African markets complicate growth. Skill gaps in advanced servicing and limited awareness of tire lifecycle cost also restrict long-term value realization.

Browse over Africa OTR Tire Market data Figures spread through XX Pages and an in-depth TOC on " Africa OTR Tire Market"

Africa OTR Tire Market is Segmented By Vehicle Type, By Demand Category, By Type, and By Region.

The off-the-road tire market in Africa is categorized by several vehicle types that represent varied use-cases across heavy industries. Mining vehicles, which operate in demanding terrain under extreme loads, require specially engineered OTR tires that can endure abrasion, heat, and impact. These vehicles, including haul trucks and loaders, rely heavily on durable tread compounds and sidewall reinforcements. The nature of mining activity calls for frequent tire replacements, making this segment vital for aftermarket demand.

Agricultural vehicles such as tractors, harvesters, and tillers have seen increased adoption across Africa due to a push for improved food security and rural mechanization. These applications necessitate tires that offer strong traction, reduced soil compaction, and resistance to puncture and wear in varied field conditions. Industrial equipment, including cranes, forklifts, and earthmovers, contribute significantly to demand from construction sites, ports, and industrial zones. These vehicles operate across mixed terrains and require a balance between durability and maneuverability.

All-terrain vehicles (ATVs) and utility task vehicles (UTVs) are also part of the landscape, used in security patrols, inspection tasks, and agriculture support. They need OTR tires suited for speed and stability across rugged and uneven surfaces. Other vehicle types such as specialty machinery used in forestry or mining exploration also fall under the scope. Each vehicle category imposes unique technical and operational requirements on tires, prompting varied product configurations in terms of size, ply rating, and tread pattern. While the demand patterns differ, the overarching theme is the need for reliability, reduced downtime, and cost-effective tire lifecycle performance.

In 2024, Nigeria is witnessing the fastest growth in the OTR tire market across Africa. The country’s expanding construction sector, rapid urbanization, and increasing adoption of agricultural mechanization are key demand drivers. Major public and private infrastructure projects across states are generating robust need for heavy-duty vehicles equipped with OTR tires. The government’s focus on improving road connectivity and industrial estates fuels additional demand for construction and industrial vehicles.

Agriculture continues to play a vital role in Nigeria’s economy, and the adoption of tractors and harvesting equipment is growing. Mechanization programs supported by policy initiatives and subsidies are facilitating the use of advanced farming tools, creating opportunities for tire suppliers catering to rural demand. The need for high-traction, puncture-resistant tires is especially relevant in challenging field conditions where durability directly affects productivity.

Major Market Players Operating in Africa OTR Tire Market Are:

• MICHELIN TYRE COMPANY SOUTH AFRICA (PTY) LTD.
• Sumitomo Rubber South Africa (Pty) Ltd (SRSA)
• CST International (Maxxis)
• TiAuto Investments (Pty) Ltd
• MRF LIMITED
• Apollo Tyres Ltd
• Kenda Rubber Industrial Company, LTD. 
• YOKOHAMA TWS
• SHANDONG WANDA BOTO TYRE CO., LTD
• Shinko Tyres South Africa

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“The Africa Off-The-Road (OTR) tire market is driven by rapid infrastructure growth, rising mining operations, and increased mechanization in agriculture and construction sectors. Demand is supported by the shift toward radial tires, digital monitoring systems, and energy-efficient, sustainable designs. Challenges such as high import dependency, volatile raw material prices, and inconsistent technical skills persist across markets. Nigeria stands out as the fastest-growing region due to large-scale infrastructure projects, expanding agricultural activity, and mining development. The market’s future is shaped by evolving vehicle needs, durable tire solutions, and expanding aftermarket services across industrial and off-road applications.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

The report titled “OTR Tire Market – Africa Industry Size, Share, Trends, Opportunity, and Forecast, By Vehicle Type (Mining, Industrial Equipment, Agriculture Vehicles, ATVs and Others), By Type (Radial vs Bias), By Demand Category (OEM, Aftermarket) By Country, By Competition, 2020-2030F”, assesses the market's future growth potential and provides data on market size, trends, and forecasts. It aims to offer comprehensive market insights, helping decision-makers make informed investment choices. The report also highlights emerging trends, key drivers, challenges, and opportunities in the Africa OTR Tire Market.

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