South America Canned Tuna Market to Grow with a CAGR of 2.96% through 2030

The South America Canned Tuna Market is driven by rising health consciousness, demand for protein-rich convenient foods, and expanding retail and e-commerce channels.

According to TechSci Research report, “South America Canned Tuna Market – By Country, Competition, Forecast & Opportunities, 2030F”, the South America Canned Tuna Market was valued at USD 3.24 Billion in 2024 and is expected to reach USD 3.86 Billion by 2030 with a CAGR of 2.96% during the forecast period. The South American Canned Tuna Market is witnessing significant growth, driven by evolving consumer lifestyles and increasing health awareness. Consumers are increasingly seeking protein-rich, convenient, and nutritious food options, making canned seafood a popular choice. The market benefits from the perception of seafood as a healthier alternative to red meat, particularly due to its high protein content, low fat levels, and essential omega-3 fatty acids, which support heart health and overall wellness. Rising urbanization, busier lifestyles, and a growing working population further fuel the demand for ready-to-eat and easy-to-prepare canned seafood products, positioning them as a staple in modern households.

Convenience remains a key factor shaping market dynamics. Canned seafood offers long shelf life, portability, and ease of use, which aligns with the needs of urban consumers and younger demographics. Manufacturers are innovating with ready-to-eat and value-added options, such as flavored or seasoned seafood, to cater to on-the-go consumption and evolving taste preferences. Retailers, including supermarkets, hypermarkets, and convenience stores, play a crucial role in enhancing product visibility and availability, while digital channels and e-commerce platforms are increasingly becoming critical in reaching tech-savvy and time-conscious consumers.

Sustainability and ethical sourcing are emerging as important market drivers. Consumers are becoming more conscious of overfishing, environmental impact, and the ecological footprint of seafood products. In response, manufacturers are adopting sustainable fishing practices, offering certified and traceable products, and investing in eco-friendly packaging solutions. Certifications and sustainable sourcing not only enhance brand credibility but also create opportunities for premiumization, as consumers are willing to pay higher prices for environmentally responsible products.

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The South America Canned Tuna Market is segmented into product type, distribution channel and country.

Based on the distribution channel, offline retail remains the dominating segment due to the well-established presence of supermarkets, hypermarkets, and traditional grocery stores across urban and semi-urban regions. These channels provide wide product visibility, easy accessibility, and the opportunity for in-store promotions, driving consistent consumer purchases. Offline stores also allow consumers to evaluate product quality, compare brands, and access a diverse range of canned seafood, including locally produced and imported options. Despite the rise of e-commerce, offline retail continues to lead the market, supported by strong distribution networks, trusted shopping experiences, and the habitual buying patterns of a large segment of South American consumers.

Based on country, Colombia is the fastest-growing country due to rising urbanization, increasing disposable incomes, and a growing awareness of health and nutrition. Consumers are increasingly seeking convenient, protein-rich foods, driving demand for canned seafood across households and on-the-go consumption. The expansion of modern retail chains, supermarkets, and e-commerce platforms has improved product accessibility and visibility, while promotional activities and marketing campaigns are boosting consumer engagement. Additionally, the government’s support for food safety standards and sustainable fishing practices encourages the availability of high-quality seafood products. These factors collectively position Colombia as the fastest-growing market in the region.

Major companies operating in the South America Canned Tuna Market are:

• Bumble Bee Seafoods
• JEALSA
• Harco del Noroeste
• Ocean Brands
• American Tuna
• Grupo Calvo
• Wild Planet Foods
• ITOCHU Corp
• Tri Marine
• La Doria
• Icicle Seafood

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“The South American Canned Tuna Market is driven by rising health consciousness, growing demand for protein-rich convenient foods, expanding retail and e-commerce channels, and increasing preference for sustainably sourced products. Key trends include premiumization, flavored and value-added offerings, ready-to-eat options, eco-friendly packaging, and digital retail expansion enhancing consumer accessibility and engagement.“, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“South America Canned Tuna Market, By Product Type (Skipjack, Yellowfin, Others), By Distribution Channel (Online, Offline), By Country, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of South America Canned Tuna Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the South America Canned Tuna Market.

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