Australia Beer Market to Grow with a CAGR of 2.86% through 2030

The Australia Beer Market is driven by growing demand for craft and premium beers, health-conscious consumer shifts, and sustainability initiatives. 

According to TechSci Research report, “Australia Beer Market – By Region, Competition, Forecast & Opportunities, 2030F”, the Australia Beer Market stood at USD 22.62 Billion in 2024 and is anticipated to grow USD 26.79 Billion by 2030 with a CAGR of 2.86% during forecast period. The Australian beer market is undergoing a period of dynamic transformation, shaped by evolving consumer preferences, lifestyle shifts, and a broader cultural redefinition of alcohol consumption. Beer has long been a cornerstone of Australia’s social fabric, but traditional patterns are changing. While the iconic image of mainstream lager being consumed at backyard barbecues or pubs still holds strong, a new generation of drinkers is demanding more variety, quality, and purpose behind their choices. Craft beers, health-conscious options, and brands with strong ethical or local identities are now at the forefront of market growth. As consumers seek more than just refreshment from their beverages, beer producers are finding new ways to stay relevant and competitive in a maturing and increasingly segmented market.

Craft beer has emerged as one of the most influential forces reshaping the industry, with independent breweries popping up across cities and regional towns alike. These breweries are not only bringing diversity in terms of flavor, style, and branding but also fostering stronger connections with local communities. Australian consumers are increasingly turning to beers that offer authenticity, small-batch production, and unique ingredients. As a result, traditional beer giants have taken notice—either acquiring successful craft breweries or launching sub-brands to appeal to this niche. This has led to a blending of the mainstream and independent segments, where even well-known brands are adopting the visual language and storytelling elements of craft beer to retain customer interest.

Health and wellness are also playing an increasingly important role in shaping beer consumption patterns. There is a visible shift toward moderation, with more Australians opting for low-alcohol, no-alcohol, and low-carb alternatives. This trend is particularly pronounced among younger consumers who are more conscious of their health, fitness, and mental well-being. Rather than abstaining entirely, they are seeking drinks that align with their lifestyles, leading to the popularity of “better-for-you” beers. The industry has responded with a growing array of functional beers—infused with vitamins, probiotics, or natural ingredients—and non-traditional offerings that maintain the flavor of beer without the downsides of alcohol or calories.

Browse over xx market data Figures spread through xx Pages and an in-depth TOC on " Australia Beer Market” 

The Australia Beer Market is segmented into product type, packaging, distribution channel, and company.

Based on the product type, Lager remains the dominating segment in the Australian beer market due to its widespread appeal, easy drinkability, and deep-rooted cultural presence. Known for its crisp, refreshing taste and lower bitterness, lager is favored by a broad demographic, from casual drinkers to traditional beer enthusiasts. Iconic Australian brands such as Victoria Bitter, Carlton Draught, and Tooheys New have cemented lager's popularity over decades, making it the go-to choice in pubs, bars, and sporting events. Despite the rise of craft ales and specialty brews, lager continues to lead in overall volume sales, supported by its affordability, familiarity, and consistent nationwide availability.

Based on the region, Queensland has emerged as the fastest-growing region in Australia’s beer market, driven by a booming craft beer scene, strong government support, and dynamic urban expansion. With over 90 independent breweries—including hotspots on the Sunshine Coast, Gold Coast, and Brisbane—the region boasts one of the highest breweries-per-capita rates in Australia. The state government’s proactive Craft Brewing Strategy and streamlined licensing policy have accelerated growth, supporting economic development, job creation, and export readiness. Rapid population increase in Southeast Queensland, fueled by tourism and residential expansion, has also enhanced market demand. Additionally, community-driven brewery initiatives and pub acquisitions, such as the Eumundi relaunch, reinforce Queensland’s appeal as a vibrant beer destination with a deeply rooted and rapidly expanding brewing culture.

Major companies operating in Australia Beer Market are:

• Coopers Brewery Limited
• Asahi Holdings Pty Ltd.
• Cascade Brewery Co.
• Lion Beer Australia Pty Ltd
• Balter Brewing Company Pty Ltd
• Lion Pty Ltd
• Young Henrys
• Stone & Wood Brewing Company Pty Ltd
• James Boag & Son Pty Ltd
• Gage Roads Brew Co Limited

Download Free Sample Report

Customers can also request for 10% free customization in this report.

“The Australian beer market is driven by rising demand for craft and premium beers, growing health consciousness leading to low- and no-alcohol options, and the expansion of e-commerce and direct-to-consumer channels. Key trends include the rise of functional and hybrid beers, sustainability in packaging and production, gender-neutral marketing, and digital personalization. Consumers are increasingly seeking variety, authenticity, and convenience in their beer choices.,” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Australia Beer Market By Product Type (Ale, Lager, Lambic, Others), By Packaging (Bottle, Cans, Others), By Distribution Channel (Liquor Stores, On-Premises, Others), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Australia Beer Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Australia Beer Market.

Contact Us-

TechSci Research LLC

420 Lexington Avenue, Suite 300,

New York, United States- 10170

M: +13322586602

Email: [email protected]

Website: www.techsciresearch.com