Press Release

Brazil Two Wheeler Market to Grow with a CAGR of 3.60% through 2030

The Brazil two-wheeler market is witnessing growth driven by rising urban congestion, affordable mobility solutions, and increasing demand for fuel-efficient vehicles, particularly among young consumers and last-mile delivery services

 

According to TechSci Research report, “Brazil Two Wheeler Market – By Region, Competition, Forecast & Opportunities, 2030F”, the Brazil Two Wheeler market stood at USD 2.36 billion in 2024 and is anticipated to grow USD 2.91 billion by 2030 with a CAGR of 3.60% during forecast period. The Brazil two-wheeler market is experiencing significant growth, driven by shifting consumer preferences, rapid urbanization, and changing economic conditions. Two-wheelers, particularly motorcycles, have emerged as a practical and cost-effective transportation solution for millions of Brazilians. With increasing traffic congestion in urban centers and limited access to efficient public transport in many areas, two-wheelers offer an affordable and time-saving alternative for daily commuting and commercial mobility. Their relatively low purchase and maintenance costs make them an attractive option for both individual and business users, especially amid Brazil’s fluctuating economic landscape and rising fuel prices.

A key growth catalyst for the Brazilian two-wheeler market is the rapid expansion of the gig economy and e-commerce sector. Platforms such as iFood, Rappi, Uber Eats, and Mercado Livre have transformed the logistics and delivery landscape, generating high demand for motorcycles used in last-mile delivery. The COVID-19 pandemic further accelerated this trend, as consumers increasingly relied on online ordering for food, groceries, and essentials. Even in the post-pandemic phase, this demand has remained robust. The widespread use of motorcycles for delivery has created a dependable commercial demand, contributing not just to new vehicle sales, but also to a growing aftermarket for services, spare parts, and accessories.

Affordability continues to be a major advantage of two-wheelers over other forms of transport. In a country where economic volatility and inflation impact consumer purchasing power, motorcycles and scooters offer a viable mobility solution for middle- and lower-income groups. Financing options tailored for entry-level buyers, along with the availability of fuel-efficient and budget-friendly models, further enhance market accessibility. Additionally, the presence of major domestic and international manufacturers in Brazil ensures a wide range of product offerings, enabling consumers to choose vehicles based on performance, price, and usage needs.

Brazil’s two-wheeler market is also undergoing a transformation in line with global mobility and sustainability trends. While internal combustion engine (ICE) vehicles continue to dominate, there is growing interest in electric two-wheelers. Environmental concerns, fluctuating fuel costs, and the desire for greener transportation alternatives are encouraging manufacturers and policymakers to explore the potential of electric mobility. Though electric two-wheelers currently account for a small share of the overall market, ongoing improvements in battery technology, rising consumer awareness, and gradual infrastructure development are laying the groundwork for future expansion. Some companies have already introduced electric models designed for city commuting, and pilot initiatives for charging infrastructure are underway in select urban areas.

The significant barrier to broader market penetration is the lack of accessible financing for low-income consumers. Many Brazilians still operate in the informal economy and lack the documentation or credit history required for traditional vehicle loans. This limits their ability to purchase two-wheelers despite the strong need for affordable mobility. Although some financing institutions and OEMs have introduced alternative credit models, the scope remains limited. Expanding access to credit and creating inclusive financial products will be essential for tapping into underserved market segments.

 

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The Brazil Two Wheeler market is segmented into vehicle type, propulsion, and company.

Based on the propulsion, electric two-wheelers are emerging as the fastest-growing segment in Brazil, driven by rising fuel costs, environmental concerns, and growing demand for sustainable urban mobility. As consumers seek cost-effective and eco-friendly alternatives to internal combustion engine models, manufacturers are launching affordable electric scooters and motorcycles tailored to city commuting. Improvements in battery technology, lower maintenance costs, and government interest in promoting electric mobility are further accelerating adoption. Although the segment is still developing, increasing awareness, pilot infrastructure projects, and expanding product availability position electric two-wheelers for rapid growth in Brazil’s evolving transportation landscape, especially among environmentally conscious urban consumers.

Based on the region, the South region is currently the fastest-growing market for two-wheelers in Brazil, benefiting from strong industrial expansion, rising disposable income, and enhanced infrastructure. Economic growth in states like Paraná, Santa Catarina, and Rio Grande do Sul—where vehicle- and auto-parts manufacturing thrives—has boosted consumer purchasing power. Additionally, improved road networks and urbanization fuel demand for motorcycles and scooters. The combination of industrial development, better mobility infrastructure, and household affluence positions the South region at the forefront of Brazil’s two-wheeler growth trajectory.

 

Major companies operating in Brazil Two Wheeler market are:

  • Moto Honda da Amazônia, Ltda.
  • Triumph Motorcycles Ltd.
  • Harley Davidson Inc.
  • Yamaha Motor do Brasil Ltda.
  • Shineray Do Brasil SA
  • Bajaj Auto Limited
  • Dafra Motos
  • Suzuki Motor Corp.
  • Bayerische Motoren Werke AG
  • Kawasaki Motors Corp.

 

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“Technological advancements and digitalization are further shaping the dynamics of the market. More manufacturers and dealers are adopting online sales channels, offering virtual showrooms, digital financing solutions, and doorstep delivery services. This shift toward e-commerce not only reflects evolving consumer behavior but also enhances operational efficiency for industry players. Moreover, aftermarket services are becoming increasingly digitalized, with consumers using apps and websites to book maintenance, buy parts, and access technical support. This digital transformation is also driving customer engagement, brand loyalty, and product innovation. Customization and lifestyle orientation have emerged as additional growth trends in the Brazilian two-wheeler market. Younger consumers are increasingly viewing motorcycles not just as utilitarian vehicles but as lifestyle accessories that reflect their personalities. This has led to a surge in demand for models with stylish aesthetics, tech-enabled features, and customization options,” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

"Brazil Two Wheeler Market, By Vehicle Type (Motorcycle, Scooter/Moped), By Propulsion (ICE, Electric), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Brazil Two Wheeler market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Brazil Two Wheeler market.

 

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