Location-Based Services (LBS) Market is expected to grow at a CAGR of 18.70% through 2030F
The
Global Location-Based Services (LBS) Market is expected to be led by the
software segment, driven by rising demand for real-time analytics, navigation,
and personalized location-driven solutions, during the forecast period 2026-2030F
According to TechSci Research report, “Location-Based Services (LBS)
Market - Global Industry Size, Share, Trends, Competition Forecast &
Opportunities, 2030F, The Global Location-Based Services (LBS) Market was
valued at USD 25.43 billion in 2024 and is expected to reach USD 71.12 billion
by 2030 with a CAGR of 18.70% through 2030.
The expansion of the Global Location-Based Services
(LBS) Market is no longer confined to outdoor navigation and tracking. With
advances in indoor positioning technologies—such as Bluetooth Low Energy (BLE)
beacons, Wi-Fi RTT (Round Trip Time), Ultra-Wideband (UWB), and Li-Fi—LBS is
now becoming indispensable in indoor spaces like malls, airports, hospitals,
and warehouses. These technologies enable precise location mapping within a few
meters, allowing enterprises to monitor asset movement, optimize facility
usage, and guide individuals through complex indoor environments. This has
opened new revenue streams for LBS providers in sectors where GPS was
previously ineffective.
In parallel, the rise of the Internet of Things
(IoT) has created a massive network of interconnected devices that continuously
generate location-tagged data. From wearable health monitors to industrial
equipment trackers and smart shelves, IoT devices depend on LBS to
contextualize data within spatial parameters. The convergence of LBS and IoT is
enabling predictive analytics, automation, and enhanced decision-making across
manufacturing, healthcare, logistics, and energy sectors—paving the way for intelligent,
self-regulating systems. In 2025, more than 65% of U.S. hospitals deployed
indoor navigation systems using technologies like Wi-Fi and Bluetooth beacons.
These systems help patients navigate complex buildings, assist staff in
tracking equipment, and improve emergency response. Indoor LBS adoption in
healthcare reflects a broader shift toward location intelligence inside
facilities, fueling the next wave of market growth beyond traditional GPS
zones.
The convergence of the Global Location-Based
Services (LBS) Market with Internet of Things ecosystems is creating vast
opportunities for automation, asset tracking, and spatial analytics across
industries. Organizations in logistics, manufacturing, healthcare, and smart
cities are integrating LBS with sensors, connected devices, and telemetry
systems to gain real-time visibility into the movement of goods, people, and
assets. This real-time situational awareness enhances operational efficiency,
minimizes losses, and supports predictive maintenance by linking spatial
context with machine data. Indoor positioning systems powered by Bluetooth,
Wi-Fi, and Ultra-Wideband are becoming essential tools in large-scale
industrial operations.
In addition to physical asset tracking, LBS is being
used to enhance human-centric applications such as workforce safety, patient
monitoring, and crowd control in large venues. For instance, hospitals are
deploying LBS-enabled wearables to monitor the location of patients and staff,
improving emergency response and workflow optimization. Smart cities are using
LBS in conjunction with Internet of Things to manage urban mobility, waste
collection, and energy consumption based on localized demand patterns. This
integration is making LBS more than a navigation tool—it is evolving into a
critical decision-making component that enhances business intelligence and
automation in connected environments.
Browse
over XX market data Figures spread through XX Pages and an in-depth TOC on the "Global Location-Based Services (LBS) Market"
In
2024, Business Intelligence & Analytics emerged as the fastest-growing
segment in the Global Location-Based Services (LBS) Market by application. This
growth is primarily driven by the increasing demand from enterprises for
deeper, real-time insights into customer behavior, mobility trends, and
location-based data. Organizations across sectors such as retail,
transportation, logistics, and urban planning are leveraging LBS-powered
analytics to optimize operations, enhance customer experiences, and drive
strategic decision-making. The ability to analyze geospatial data in
combination with traditional business metrics has unlocked new levels of
efficiency and innovation.
The
rise of cloud computing, 5G, and Artificial Intelligence technologies has
further fueled this trend. Companies can now process and visualize vast volumes
of location data with unprecedented speed and accuracy. This allows for
predictive analytics, targeted marketing, route optimization, and demand
forecasting, all powered by location intelligence. The integration of LBS with
enterprise resource planning (ERP) and customer relationship management (CRM)
platforms has made business intelligence tools more actionable and precise than
ever before. The
segment’s growth is expected to continue as data-driven decision-making becomes
a core competitive advantage for businesses globally. With evolving customer
expectations and increasing digital transformation, the role of business
intelligence and analytics in the LBS market will only expand further.
In
2024, the Asia Pacific region rapidly emerged as the fastest-growing market in
the global Location-Based Services (LBS) market, driven by rapid urbanization,
expanding mobile internet penetration, and increasing demand for real-time
digital services. Countries such as China, India, Japan, and South Korea
witnessed a surge in adoption of LBS technologies across transportation,
e-commerce, public safety, and smart city infrastructure. The widespread use of
smartphones and growing investments in 5G networks enabled faster and more
precise location tracking, enhancing user experience and operational efficiency
for businesses.
Government-led
digital transformation programs and the proliferation of app-based services
like ride-hailing, food delivery, and mobile payments accelerated the
integration of LBS into everyday life. Enterprises in retail and logistics
sectors are leveraging geolocation technologies to optimize routes, enhance
customer engagement, and drive data-based decision-making. With a large
tech-savvy population and continuous digital innovation, the Asia Pacific
region is expected to lead LBS market growth well into the future.
Key
market players in the Location-Based Services (LBS) Market are: -
- Google
LLC
- Apple
Inc.
- Microsoft
Corporation
- IBM
Corporation
- Cisco
Systems, Inc.
- Oracle
Corporation
- TomTom
N.V.
- Qualcomm
Incorporated
- Zebra
Technologies Corporation
Download Free Sample Report
Customers can also request
for 10% free customization on this report.
“The
Global Location-Based Services (LBS) Market is poised for robust growth, driven
by rising demand for real-time location intelligence across industries such as
transportation, retail, healthcare, and logistics. Advancements in 5G,
artificial intelligence, and geospatial analytics will enhance the accuracy,
speed, and scalability of LBS applications. Increasing smartphone penetration,
smart city initiatives, and integration with Internet of Things devices will
further boost adoption. As businesses prioritize hyper-personalized customer
engagement and operational efficiency, the reliance on location data will
deepen. Emerging markets in Asia Pacific and South America will also contribute
significantly, making LBS a cornerstone of future digital transformation
strategies.” said Mr. Karan Chechi, Research Director of TechSci Research, a
research-based global management consulting firm.
“Location-Based Services
(LBS) Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, By
Component (Hardware, Software, Services), By Technology (GPS, Cell ID, Wi-Fi,
Others), By Application (Location-based Advertising, Business Intelligence
& Analytics, Fleet Management, Mapping & Navigation, Local Search &
Information, Social Networking & Entertainment, Others), By Region & Competition, 2020-2030F” has
evaluated the future growth potential of Location-Based Services (LBS) Market
and provides statistics & information on market size, structure, and
future market growth. The report intends to provide cutting-edge market
intelligence and help decision makers take sound investment decisions. Besides
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities in Location-Based Services
(LBS) Market.
Contact
TechSci Research LLC
420 Lexington Avenue,
Suite 300, New York,
United States- 10170
M: +13322586602
Email: [email protected]
Website: https://www.techsciresearch.com