Australia Mobility on Demand Market to Grow with a CAGR of 10.41% through 2030
Rising urban congestion, increasing smartphone penetration, and growing
preference for flexible transportation solutions are the factors driving the
market in the forecast period 2026–2030.
According to TechSci Research report, “Australia Mobility on
Demand Market – By Region, Competition, Opportunities and Forecast, 2020-2030F”,
The Australia Mobility on Demand Market was valued at USD 2.43 Billion in 2024
and is expected to reach USD 4.40 Billion by 2030 with a CAGR of 10.41% during
the forecast period.
The Australia Mobility on Demand market is experiencing dynamic growth,
driven by advancements in digital technologies, increasing urban congestion,
and evolving consumer preferences for flexibility and convenience in
transportation. A surge in demand for on-demand services such as ride-hailing,
car-sharing, and micro-mobility solutions, including electric scooters and
bikes, reflects a shift towards personalized and eco-friendly mobility.
Consumers are increasingly seeking seamless, time-efficient transportation
alternatives, with an emphasis on reducing vehicle ownership costs and
minimizing their environmental impact. The integration of mobility platforms
with digital payment solutions and real-time location tracking is enhancing the
accessibility and reliability of services.
Key drivers for market expansion include the growing pressure on
traditional transportation networks due to urbanization. Increasing population
density in metropolitan areas is pushing consumers to explore alternative modes
of transport that reduce dependence on cars, ease congestion, and lower
environmental footprints. Rising environmental consciousness among consumers,
coupled with government incentives for sustainable transport solutions, is
further accelerating the uptake of electric vehicles and other green mobility
services. The convenience and affordability of shared mobility models, as well
as the ability to easily access transport via smartphones, are attracting both
urban residents and tourists alike.
In addition, advancements in fleet management technologies and
artificial intelligence (AI) are improving service efficiency and
responsiveness, addressing peak-hour demands and optimizing routes for reduced
wait times. The emergence of Mobility-as-a-Service (MaaS) platforms, which
allow users to access multiple transportation modes through a single app, is
also reshaping how Australians approach commuting. These platforms enhance user
experience by offering flexible, multi-modal transport options that can be
seamlessly integrated into daily routines, from buses to ride-sharing services
and bike rentals.
However, the market must navigate several challenges to maintain
sustainable growth. Issues such as inconsistent regulation across states,
infrastructure limitations (e.g., charging stations and vehicle maintenance
facilities), and the high cost of fleet management can hinder the scalability
of services. Additionally, competition among service providers and concerns
around data security and privacy are increasing, posing risks to customer trust
and market stability. Overcoming these obstacles is crucial for ensuring the
continued evolution and adoption of mobility services across the country.
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in-depth TOC on "Australia Mobility on Demand Market"
Australia Mobility on Demand Market Is
Segmented by Type, Propulsion Type, Vehicle Type, Commute Type, and By Region.
In 2024, Battery Electric
Vehicles (BEVs) emerged as the fastest-growing segment in the Australia
Mobility on Demand market. As the demand for sustainable and eco-friendly
transport solutions continues to rise, BEVs have gained significant traction,
driven by multiple factors. Consumer preference for cleaner, energy-efficient
vehicles has been one of the key catalysts, with Australians increasingly
opting for electric options to reduce their carbon footprint. The expanding
network of charging stations, along with improvements in battery technology
that offer greater range and quicker charging times, has addressed one of the
major barriers to BEV adoption. Moreover, government incentives aimed at
reducing emissions and promoting green technology have played a critical role
in encouraging the transition from internal combustion engine (ICE) vehicles to
electric models. This shift is also motivated by the long-term cost savings on
fuel and maintenance that BEVs offer, making them more attractive compared to
traditional ICE vehicles. As more consumers and businesses embrace the electric
vehicle ecosystem, the BEV segment is expected to continue its rapid growth in
the coming years.
The Internal Combustion
Engine (ICE) vehicles, while still dominant in total numbers, have seen a
slower growth rate in the Mobility on Demand market in 2024. This is due to the
growing preference for BEVs and the increasing focus on sustainability and
clean energy. ICE vehicles face challenges, such as high fuel costs, regulatory
pressure to reduce emissions, and the rising popularity of electric
alternatives, making it less likely that ICE vehicles will experience
significant growth moving forward.
Regarding the
fastest-growing region for Mobility on Demand services in 2024, New South Wales
(NSW) has witnessed the highest adoption rate. Several factors have contributed
to this growth. NSW has been proactive in fostering a supportive environment
for the adoption of electric mobility, with government policies focused on
reducing emissions and promoting sustainable transport options. The urbanized
nature of Sydney and other metropolitan areas within the state has also created
a high demand for efficient and on-demand transportation solutions. In
addition, the expansion of charging infrastructure and incentives for electric
vehicle adoption have made BEVs more accessible to consumers, further driving
growth in this region. The region’s well-established digital infrastructure and
increasing consumer awareness about environmental sustainability have made NSW
a key player in the growth of the Mobility on Demand market. This favorable
combination of infrastructure, policy support, and market demand is expected to
drive continued expansion in NSW, setting the stage for other regions to follow.
Major Market Players
Operating in Australia Mobility on Demand Market Are:
- Uber Technologies Inc
- Lyft, Inc.
- Beijing Xiaoju Technology
Co, Ltd.
- Turo Inc.
- car2go NA, LLC
- Ola Electric Mobility Pvt
Ltd
- Drivy
- Hertz Systems Ltd Sp. z o.
o.
- DriveNow Pty Ltd
- Delphi Automotive PLC
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Micro-mobility, including e-scooters, e-bikes, and dockless cycles, is gaining prominence within the mobility on demand ecosystem. These services address the “first and last mile” gap, offering convenient short-distance transport. They are especially attractive for urban users navigating crowded areas or avoiding traffic congestion. Micro-mobility platforms are cost-effective and environmentally friendly, aligning with sustainability goals. Operators are integrating them with ride-hailing apps and transit cards, creating unified mobility experiences. The challenge lies in regulation, parking infrastructure, and safety. Still, their popularity signals a shift toward diversified and flexible transport modes that cater to evolving urban needs", said Mr. Karan Chechi, Research Director of TechSci Research, a
research-based global management consulting firm.
“Australia Mobility on Demand Market By Type (Renting, Ride-Hailing, Car Sharing, Station-Based Mobility), By Propulsion Type (ICE, BEV), By Vehicle Type (Two-Wheeler, Four-Wheeler, Other Vehicles), By Commute Type (Intracity, Intercity), By Region, Competition, Opportunities and Forecast, 2020-2030F”,
assesses the market's future growth potential and provides data on market size,
trends, and forecasts. It aims to offer comprehensive market insights, helping
decision-makers make informed investment choices. The report also highlights
emerging trends, key drivers, challenges, and opportunities in the Australia Mobility
on Demand Market.
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