Africa Mobile Phone Accessories Market to Grow with a CAGR of 6.50% through 2030

The Africa Mobile Phone Accessories Market is driven by rising smartphone penetration, increasing internet access, growing demand for wireless products, and expanding e-commerce platforms, with a focus on affordability and durability

According to TechSci Research report, “Africa Mobile Phone Accessories Market – By Country, Competition, Forecast & Opportunities, 2030F”, the Africa Mobile Phone Accessories Market was valued at USD 3.30 billion in 2024 and is expected to reach USD 4.80 billion by 2030 with a CAGR of 6.50% during the forecast period. The Africa mobile phone accessories market is experiencing steady growth, fueled by increasing smartphone penetration, rising digital engagement, and the growing need for complementary devices that enhance mobile functionality. As mobile phones become integral to daily life in Africa for communication, entertainment, education, and business—the demand for accessories such as chargers, earphones, power banks, cases, screen protectors, and wearable devices is surging. The youthful population, coupled with rapid urbanization and expanding internet access, continues to reshape the landscape of the mobile ecosystem, positioning accessories as both functional tools and lifestyle products.

A key factor driving the market is the increasing affordability and availability of smartphones, especially through Asian manufacturers offering low-cost models tailored for African markets. This widespread smartphone adoption has created a parallel demand for accessories that support and optimize user experience. Products like headphones and wireless earphones, for instance, are popular due to the rise in music streaming, mobile gaming, and video consumption. Power banks are also in high demand, particularly in regions where electricity supply remains inconsistent, enabling users to stay connected despite infrastructural limitations.

Despite the promising outlook, the market faces notable challenges. One of the biggest hurdles is the prevalence of counterfeit and low-quality accessories, which are widely available in informal markets. These products often fail to meet safety and performance standards, leading to poor user experience and device damage. This undermines consumer confidence and affects the growth of legitimate brands. Additionally, the market is heavily reliant on imports, mainly from China and other Asian countries. Import duties, foreign exchange volatility, and shipping delays can affect pricing and product availability, especially in landlocked or economically unstable regions.

Sustainability and local manufacturing are also gaining traction. While still in early stages, eco-conscious consumers are beginning to seek environmentally friendly products such as biodegradable phone cases or solar-powered chargers. Some local startups and social enterprises are exploring ways to produce accessories using recycled materials or sustainable processes. Additionally, governments and development organizations are pushing for local value addition in the electronics sector, encouraging domestic production of mobile-related products to reduce import dependency and create employment.

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The Africa Mobile Phone Accessories market is segmented into product type, distribution channel and country.

Based on the distribution channel, the online segment is the fastest-growing in the Africa mobile phone accessories market, driven by increasing internet penetration, widespread use of smartphones, and the growing adoption of e-commerce platforms. Consumers are increasingly turning to online retailers like Jumia, Takealot, and Konga for convenience, competitive pricing, and a wider range of products. Social commerce through platforms like WhatsApp, Instagram, and Facebook is also contributing to this growth, allowing brands to directly engage with consumers. Mobile payment systems, including mobile money services, further enhance the accessibility of online shopping, accelerating the shift from offline to online purchasing across the continent.

Based on country, Egypt is experiencing rapid growth in its mobile phone accessories market, emerging as one of the fastest-growing countries in Africa for this sector. This growth is attributed to several factors, including increasing smartphone penetration, a young and tech-savvy population, and rising disposable incomes. The government's initiatives to boost digital transformation and expand 4G and 5G networks have also contributed to the market's expansion. Additionally, the establishment of wholesale mobile accessories hubs, such as the one in Arkadia Mall in Cairo, has further stimulated the market by providing consumers with a wide range of products and fostering competition among retailers. These developments position Egypt as a key player in the African mobile phone accessories market.

Major companies operating in the Africa Mobile Phone Accessories Market are:

• Samsung Electronics Co., Ltd
• Apple Inc.
• Microsoft Corporation
• Mozo Accessories
• iLuv Creative Technology
• Energizer Brands, LLC
• Tecno Mobile Limited
• Ascendeo France SAS (Muvit)
• Safaricom Plc
• G-Mobile Devices Pvt. Ltd. (Infinix)

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“The Africa Mobile Phone Accessories Market is experiencing rapid growth, driven by the increasing adoption of smartphones across the continent. With a large young, tech-savvy population, demand for mobile accessories like headphones, chargers, and cases is on the rise. E-commerce platforms are becoming a significant sales channel, enabling consumers to access a wide range of products with ease. Additionally, the rise of social media and influencers is influencing purchasing behavior, with consumers gravitating towards trendy and innovative accessories. The market is also benefiting from the introduction of wireless and smart accessories, such as wireless chargers, Bluetooth earphones, and other connected devices. Local manufacturing is gaining traction in some regions, as companies aim to offer cost-effective products while ensuring quality. The growing middle-class population and improved disposable incomes are also boosting the demand for premium accessories, making the market a dynamic and competitive landscape in Africa”, Said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Africa Mobile Phone Accessories Market, By Product Type (Headphone, Charger, Power Bank, Protective Case, Others), By Distribution Channel (Offline, Online), By Country, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Africa Mobile Phone Accessories Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Africa Mobile Phone Accessories Market.

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