Press Release

Saudi Arabia Family Entertainment Centers Market Grow with a CAGR of 10.63% through 2030F

The Saudi Arabia Family Entertainment Centers market is driven by increasing disposable income, urbanization, growing demand for leisure activities, and government support for tourism development.


According to TechSci Research report, “Saudi Arabia Family Entertainment Centers Market – By Region, Competition, Forecast & Opportunities, 2030F”, the Saudi Arabia Family Entertainment Centers market stood at USD 2.34 Billion in 2024 and is anticipated to grow USD 4.29 Billion by 2030 with a CAGR 10.63% during forecast period. The Saudi Arabia Family Entertainment Centers market is driven by government investments in infrastructure and entertainment facilities. Under Vision 2030, the Saudi government has prioritized the development of world-class entertainment destinations, aiming to diversify the economy and provide diverse recreational options for residents and tourists. Significant investments have been made in both urban and suburban areas, including the creation of mega-projects like Qiddiya, which is set to become the largest entertainment city in the world. These initiatives not only improve the accessibility and variety of family entertainment but also attract international brands and investors. Also, the government’s push to enhance the quality of life through the Quality-of-Life Program ensures continuous development in the entertainment sector, driving demand for FECs.

The Saudi Arabia Family Entertainment Centers market is primarily driven by the improved access to entertainment centers in urban areas. Strategic urban planning and infrastructure development have facilitated the establishment of FECs in easily accessible locations, enhancing their appeal to families and young adults. For instance, Saudi Entertainment Ventures (SEVEN) is investing SAR 50 billion to develop 21 integrated entertainment destinations across 14 cities, including Riyadh, Jeddah, and Almadinah, with the first project underway in the Al Hamra district of Riyadh. These developments are strategically located near major transportation hubs and residential areas, ensuring high foot traffic and accessibility. Also, the integration of entertainment centers within mixed-use developments, such as malls and urban complexes, further enhances convenience and attracts a diverse visitor demographic. This focus on accessibility is instrumental in meeting the growing demand for family-oriented leisure activities in urban centers.


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The Saudi Arabia Family Entertainment Centers market is segmented into visitor demographic, facility size, revenue source, type, and region.

Based on the visitor demographic, the teenagers segment is the fastest growing in the Saudi Arabia Family Entertainment Centers market, driven by several key factors. This age group is particularly attracted to immersive and technologically advanced experiences, such as arcade gaming, augmented reality (AR), and virtual reality (VR) gaming zones, which are increasingly prevalent in modern FECs. The widespread marketing of these offerings through movies and social media platforms has significantly influenced teenagers' preferences, making FECs popular destinations for socializing and entertainment. Also, the integration of adventurous and thrilling experiences, like amusement parks, under a single roof appeal to their desire for excitement and novelty. As a result, teenagers are driving the demand for innovative and engaging entertainment options, contributing to the rapid expansion of FECs in the Kingdom.

Based on the region, Eastern is the fastest-growing region in the Saudi Arabia Family Entertainment Centers market, driven by several key factors. Strategic investments in infrastructure, such as the King Salman Energy Park (SPARK) near Dammam, are enhancing accessibility and attracting both local and international visitors. The region's proximity to the Arabian Gulf has led to the development of coastal entertainment hubs, further boosting tourism and leisure activities. Also, the government's commitment to Vision 2030 has resulted in increased funding for entertainment projects, fostering a conducive environment for FEC expansion. Local initiatives and the establishment of new entertainment destinations are also contributing to the region's prominence in the FEC market. These combined efforts are positioning the Eastern region as a leading center for family entertainment in Saudi Arabia.


Major companies operating in the Saudi Arabia Family Entertainment Centers market are:

  • Dave and Buster’s, Inc.
  • Smaaash Entertainment Private Limited
  • KidZania Operations S.A.R.L.
  • Landmark Leisure LLC
  • Merlin Entertainments Limited
  • Disney DTC LLC
  • Six Flags Entertainment Corporation
  • SeaWorld Parks & Entertainment, Inc.
  • Great Wolf Resorts, Inc.
  • Round1 Entertainment Inc


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“The Saudi Arabia Family Entertainment Centers market is expected to grow in the future owing to the increasing youth population in Saudi Arabia, coupled with a strong preference for modern entertainment. Saudi Arabia has one of the youngest populations in the region, with a large proportion of individuals under 30, particularly in urban areas. This demographic is more inclined towards innovative, tech-driven entertainment experiences such as virtual reality (VR) gaming, interactive rides, and digital-based attractions. As young people seek exciting, immersive, and social entertainment options, FECs are evolving to meet these demands with modern, high-tech facilities. This shift in consumer preferences, supported by the government's Vision 2030 initiative, is fueling the rapid expansion of FECs, ensuring they remain key leisure destinations for the youth, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

"Saudi Arabia Family Entertainment Centers Market By Visitor Demographic (Young adults 19-25, Adults >25, Families with Children 0-9, Families with Children 9-12, Teenagers), By Facility Size (10,000-20,000, >40,000 Sq Feet, <5000 Sq Feet, 5,000-10,000 Sq Feet, 20,001-40,000 Sq Feet), By Revenue Source (Entry Fees & Ticket Sales, Advertising, Food & Beverages, Merchandising), By Type (Children’s Entertainment Centers (CECs), Children’s Edutainment Centers (CEDCs), Adult Entertainment Centers (AECs), Location-based VR Entertainment Centers (LBECs)), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Saudi Arabia Family Entertainment Centers market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Saudi Arabia Family Entertainment Centers market.


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