Press Release

Saudi Arabia Fashion Market to Grow with a CAGR of 5.07% through 2030

Saudi Arabia's fashion market is experiencing rapid growth, driven by increasing consumer demand for both local and international brands as well as modern retail trends, youth influence, and e-commerce are shaping the market's evolution

 

According to TechSci Research report, “Saudi Arabia Fashion Market – By Region, Competition, Forecast & Opportunities, 2030F”, the Saudi Arabia Fashion market stood at USD 4.25 billion in 2024 and is anticipated to grow USD 5.70 billion by 2030 with a CAGR 5.07% during forecast period. The Saudi Arabia fashion market has witnessed dynamic growth, fueled by evolving consumer preferences, cultural shifts, and advancements in digital retail platforms. The Kingdom's strategic focus on economic diversification through Vision 2030 has significantly impacted the fashion industry, encouraging investments in retail infrastructure and promoting the inclusion of local and international fashion brands. As the younger generation increasingly embraces global fashion trends, the market is becoming a vibrant hub for innovation and style, creating ample opportunities for growth and transformation.

Sustainability has become an increasingly important trend in the Saudi fashion landscape. As environmental awareness grows among consumers, brands are shifting towards eco-friendly practices, offering sustainable and ethically sourced products. From using organic materials to adopting circular fashion models, companies are aligning with the global movement toward more responsible fashion. The government has also introduced initiatives to encourage sustainable retail practices, further emphasizing the Kingdom's commitment to environmental stewardship.

Luxury fashion continues to thrive in Saudi Arabia, driven by a high-income population and a penchant for premium brands. International fashion houses have expanded their footprint in the Kingdom, with flagship stores opening in major cities like Riyadh, Jeddah, and Dammam. Events such as the Riyadh Season and the Jeddah Summer Festival have become essential platforms for luxury brands to showcase their collections, attracting affluent consumers seeking exclusive fashion experiences. The influence of social media and celebrity endorsements has further fueled the demand for luxury fashion, creating a dynamic retail environment.

 

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The Saudi Arabia Fashion market is segmented into product type, distribution channel, regional distribution, and company.

Based on the distribution channel, the online segment is the fastest growing in the Saudi Arabia fashion market, driven by increasing internet penetration, smartphone usage, and digital payment adoption. E-commerce platforms such as Namshi, Shein, Noon, and Ounass have gained significant traction by offering a wide variety of fashion products and seamless shopping experiences. The growing preference for online shopping, fueled by convenience, exclusive offers, and quick delivery options, has accelerated this trend. Additionally, cross-border e-commerce and social media-driven purchases have contributed to the segment's rapid expansion. The continued investment in digital infrastructure is expected to further solidify the growth of the online fashion market.

Based on region, the Western fashion segment is the fastest growing in the Saudi Arabia fashion market, driven by the younger generation's increasing interest in global trends. As international brands and influencers gain prominence, Saudi consumers are embracing Western styles, including casual wear, athleisure, and high-end luxury. This shift is supported by the rise of e-commerce platforms that offer a wide selection of Western fashion brands, making them more accessible. Additionally, the cultural shift toward modernity and a more relaxed approach to fashion has fueled demand for Western-inspired clothing. As a result, Western fashion is becoming a dominant influence in Saudi fashion.

 

Major companies operating in Saudi Arabia Fashion market are:

  • Middle East – Fad International Co. (femi9)
  • Majid Al Futtaim Holding LLC
  • Apparel Group
  • Alyasra Fashion
  • Almutlaq Group
  • Rubaiyat Modern Luxury Products Company Ltd.
  • Nysaa Trading LLC
  • AlWahida Equipment Co. Ltd (Zara)
  • Sun and Sand Sports LLC (Nike)
  • Landmark Arabia Co. (Max Fashion)

 

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“The key drivers of the Saudi Arabian fashion market is the growing demand for modest fashion. As a predominantly Muslim country, modest wear remains a staple in consumer wardrobes. However, contemporary interpretations of modest fashion have emerged, blending traditional elements with modern designs to cater to the style-conscious younger demographic. International and local brands are keen to capture this segment by offering diverse collections that align with cultural values while incorporating global trends. This shift has also given rise to several emerging designers who are redefining fashion in Saudi Arabia by merging tradition with innovation”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

"Saudi Arabia Fashion Market, By Product Type (Apparel, Footwear, Accessories), By Distribution Channel (Offline, Online), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Saudi Arabia Fashion market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Saudi Arabia Fashion market.

 

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