Axalta Coating Systems Launches New Alesta Illusion Collection
United
States: Axalta Coating
Systems, a US based, manufacturer and supplier of powder and liquid coatings
launched its new collection of powder coatings named “Alesta Illusion”. This newly
launched collection of super durable polyester powder coatings offers twelve
high gloss colours which can be used to protect and beautify the varied range
of construction material. The products under this collection are designed with
advance technology which creates illusion of changing colour and produce
mesmerising effects, especially when observed under sunlight. Additionally, the
technology used for the designing of Alesta Illusion products also ensures the high
weatherability, durability
and protectiveness which make this coating product suitable for interior and
exterior application.
TechSci
Research depicts that the
introduction of the new and advance coatings products would help the company to
strengthen its footprint in the global paints & coatings market. The launch
of new coatings collection would widen the coatings product portfolio of the
company and the company would also cater the growing demand for attractive and
protective coatings in efficient manner.
According
to the recently published report by TechSci
Research, “Global
Pigments Market By Type (Inorganic, Organic and
Specialty), By Application (Paints and Coatings, Plastics, Printing Inks,
Construction and Others), Competition Forecast and Opportunities, 2011 – 2021”,
global pigments market
size is estimated to cross US$ 34 billion by 2021. Segment-wise, inorganic
pigments dominated the overall market in 2015, and this trend is anticipated to
continue through 2021. Inorganic pigments are widely used in paints &
coatings and plastics to provide various functional properties such as heat
stabilization, antistatic, flame retardants, anti-block and UV stabilization.
In 2015, Asia-Pacific region dominated the global pigments market, owing to
huge presence of paints & coatings, plastics, construction and printing ink
industries, coupled with increasing investments across diverse industry
verticals. Few of the major companies operating in the global pigments market
include BASF, Clariant, Huntsman, Tronox, and Lanxess, among others.