Hummus Market to Grow with a CAGR of 15.7% Globally through 2029
Global Hummus Market is
propelled by convergence of shifting dietary preferences toward plant-based
foods, the increased focus on health and nutrition.
According to
TechSci Research report, “Global Hummus Market - Industry Size, Share,
Trends, Competition Forecast & Opportunities, 2029”, the Global Hummus
Market stood at USD 3.8 billion in 2023 and is anticipated to grow with a CAGR
of 15.7% in the forecast period, 2025-2029.
The global
hummus market represents a thriving segment within the broader food industry,
characterized by the growing popularity and consumption of this versatile and
nutritious Middle Eastern dip. Hummus, a blend of chickpeas, tahini, olive oil,
lemon juice, and garlic, has transcended cultural boundaries to become a staple
in diets worldwide. Its journey from a regional specialty to a global culinary
phenomenon has been shaped by various factors, including changing dietary
preferences, health consciousness, cultural influences, and innovative
marketing strategies.
Originating in
the Middle East, particularly Lebanon, Palestine, and Israel, hummus has a
history dating back centuries, deeply rooted in the region's culinary
traditions. Initially confined to its cultural origins, hummus gained
international traction primarily due to its nutritional value, distinct taste,
and versatility as a dip, spread, or accompaniment to various dishes.
Browse over 26
market data Figures spread through 181 Pages and an in-depth TOC on
"Global Hummus Market”
North America
has played a pivotal role in popularizing hummus on a global scale. The
region's growing appreciation for diverse cuisines, health-conscious consumer
base, and embrace of plant-based foods have fueled the exponential growth of
the hummus market. With the United States at the forefront, the introduction of
hummus into mainstream diets has been swift, with consumers embracing its
flavors and health benefits.
The surge in
hummus consumption aligns with evolving consumer preferences for healthier,
plant-based options. Hummus, being rich in protein, fiber, and essential
nutrients, resonates with individuals seeking nutritious snacks or meal
accompaniments. The rise in vegetarianism, veganism, and overall
health-consciousness has further propelled the demand for hummus as a wholesome
alternative.
The hummus
market in North America is characterized by innovation and diversity. Numerous
variations and flavors, ranging from traditional to innovative blends infused
with herbs, spices, or vegetables, cater to a broad spectrum of tastes. This
variety, coupled with convenient packaging and ready-to-eat options, has
significantly contributed to hummus' market penetration and sustained growth.
Hummus has
permeated various retail channels, including supermarkets, specialty stores,
and online platforms. Its presence in the ready-to-eat sections, alongside
fresh produce, has made it easily accessible to consumers seeking quick,
nutritious options. Additionally, its integration into restaurant menus and
culinary innovations, such as hummus-based dressings, wraps, and pizza
toppings, has expanded its culinary footprint.
North America's
hummus market has influenced global consumption patterns. The region's
preferences often set trends that resonate across international markets,
leading to increased hummus consumption in Europe, Asia-Pacific, and beyond.
The adaptability of hummus to various cuisines and its appeal to diverse
palates have contributed to its growing popularity on a global scale.
Looking ahead,
the future of the global hummus market appears promising. As consumer demand
for healthy, flavorful, and convenient food options continues to rise, hummus
is poised for sustained growth. North America's role as a driving force in the
hummus market is expected to persist, with ongoing innovations, new flavor
introductions, and an ever-expanding consumer base contributing to its enduring
popularity.
The global hummus
market is segmented into flavor, packaging, distribution channel, and region.
Based on type, the roasted garlic white bean segment has asserted its
dominance in the global hummus market. The roasted garlic white bean hummus
variant offers a unique and savory twist to the traditional chickpea-based
hummus. Its creamy texture, complemented by the rich, mellow flavor of roasted
garlic and the subtle nuttiness of white beans, resonates strongly with
consumers seeking depth and sophistication in their hummus experience. The
popularity of roasted garlic white bean hummus reflects shifting consumer
preferences toward flavorful, gourmet options. Its fusion of aromatic roasted
garlic and the creaminess of white beans has captivated the palates of
discerning consumers, contributing significantly to the segment's dominance in
the global hummus market. This segment's success is also attributed to its
culinary versatility. The roasted garlic white bean hummus serves as more than
just a dip; it complements a wide array of dishes. Its subtle yet robust flavor
profile makes it an ideal spread for sandwiches, a dip for vegetables or chips,
or even a flavorful topping for various appetizers and main courses.
Based on region,
North America holds a significant position in the global hummus market. North America's
appreciation for diverse cuisines has facilitated the widespread adoption of
hummus. While originating from the Middle East, hummus has seamlessly
integrated into North American diets, reflecting the region's openness to
embracing global culinary traditions. Its popularity spans a spectrum of
cultural backgrounds, becoming a staple in households and restaurants alike. The
region's evolving consumer preferences have played a pivotal role in driving
the growth of the hummus market. North Americans increasingly prioritize
healthier eating habits, seeking nutritious, plant-based options. Hummus,
renowned for its protein-rich chickpeas, heart-healthy olive oil, and other
wholesome ingredients, aligns perfectly with this health-conscious trend. North
America's contribution to the global hummus market extends beyond traditional
offerings. The region has been a breeding ground for innovation, introducing a
diverse range of hummus variations. From classic flavors like traditional
tahini to inventive blends such as roasted red pepper, spicy jalapeño, or black
bean hummus, North American creativity has expanded the palate and choices for
hummus enthusiasts worldwide.
Major companies
operating in global hummus market are:
- Nestle
SA
- Agro
Tech Foods Ltd.
- Cedars
Mediterranean Foods Inc.
- Haliburton
International Foods Inc.
- Bakkavor
Group PLC
- Harvest
Moon Foods
- Boars
Head Brand
- Hummus
Goodness
- Damai
International
- Lakeview
Farms LLC
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“The global
hummus market's evolution from a regional specialty to a ubiquitous food item
reflects changing consumer preferences, health-conscious trends, and the
influence of North America's culinary landscape. With its nutritional benefits,
versatility, and ability to cater to evolving tastes, hummus has cemented its
place as a beloved dip on tables worldwide, showcasing the enduring influence
of cultural flavors and healthy eating habits across continents.” said Mr.
Karan Chechi, Research Director with TechSci Research, a research-based
management consulting firm.
“Hummus Market – Global
Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Flavor (Roasted Red Pepper, Roasted Garlic
White Bean, Creamy Avocado, Black Bean, Smoky Sweet Potato, and Others), By
Packaging (Jars, Bottles, Cups, and Tubs), By Distribution Channel (Online and
Offline), By Region, By Competition, 2019-2029, has
evaluated the future growth potential of global hummus market and provides
statistics & information on market size, structure and future market
growth. The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities in the global hummus market.
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