Press Release

Tire Market to Grow with a CAGR of 6.28% in South East Asia through to 2028

The major drivers for the South East Asia Tire Market are robust economic growth and increased vehicle ownership, coupled with a rising demand for high-performance and eco-friendly tires to enhance safety and fuel efficiency.


According to TechSci Research report, “South East Asia Tire Market - Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the South East Asia Tire Market stood at USD 12.7 Billion in 2022 and is anticipated to grow with a CAGR of 6.28% in the forecast period, 2024-2028. The South East Asia tire market is currently experiencing substantial growth, fueled by the increasing number of vehicles on the road and the rising demand for high-quality tires. This growth can be attributed to the burgeoning automobile sectors in countries such as Indonesia, Thailand, and Malaysia, where the demand for vehicles is on a steady rise. Moreover, the rapid urbanization and notable growth in per capita income across the Country have further propelled the demand for tires, as more individuals can now afford personal vehicles.

Furthermore, it is important to note that the market is not solely characterized by the growing sales of new vehicles, but also by the significant demand for replacement tires. As the number of vehicles on the road continues to increase, so does the need for tire replacements, contributing significantly to the overall market size. This presents an immense opportunity for tire manufacturers and suppliers to cater to the demand for both new and replacement tires.

In addition to the increasing number of vehicles, another factor driving the demand for replacement tires is the changing weather conditions across different Countries. In areas with harsh winters, the need for winter or snow tires becomes crucial to ensure safe driving. Similarly, in hot climates, the demand for specialized tires that can withstand high temperatures and provide optimal performance is on the rise.

Furthermore, advancements in tire technology have also played a significant role in shaping the market. With the introduction of innovative features such as run-flat tires, self-sealing tires, and low rolling resistance tires, consumers now have a wide range of options to choose from based on their specific needs and preferences. These technological advancements not only enhance the overall performance and safety of the vehicles but also contribute to the growth of the replacement tire market.

In summary, the market for replacement tires is thriving due to the increasing number of vehicles on the road, changing weather conditions, and advancements in tire technology. Tire manufacturers and suppliers who can adapt to these evolving trends and cater to the diverse needs of consumers are well-positioned to capitalize on this lucrative market opportunity.

However, it's worth highlighting that the market expansion does come with its fair share of challenges. Fluctuating raw material prices, for instance, pose a significant challenge for tire manufacturers as it directly affects the cost of production and, ultimately, the pricing of tires. Additionally, stringent environmental regulations require tire manufacturers to adopt sustainable practices and develop eco-friendly solutions, adding another layer of complexity to the market dynamics.


Browse over 26 market data Figures spread through 91 Pages and an in-depth TOC on "South East Asia Tire Market 


The South East Asia Tire Market is a dynamic and evolving sector within the automotive industry, catering to a diverse range of vehicles, from passenger cars to commercial and industrial applications. This market is integral to the region's transportation infrastructure, serving the mobility needs of the population.

As an essential component of the automotive industry in South East Asia, the tire market plays a pivotal role in ensuring safe and efficient transportation. It encompasses a wide array of tire types, including those for passenger vehicles, motorcycles, trucks, and industrial machinery. With the continued economic growth and urbanization in the region, the demand for tires remains robust, reflecting the increasing number of vehicles on the road.

Economic conditions significantly influence the South East Asia Tire Market. As economies in the region continue to grow, more individuals and businesses have the means to invest in vehicles. This has led to an upsurge in vehicle ownership, resulting in a heightened demand for tires. Additionally, the flourishing automotive industry, driven by economic stability, creates a conducive environment for the tire market to thrive.

One of the notable factors shaping the tire market in South East Asia is the increasing vehicle ownership. With rising disposable incomes and improved access to financing, more people in the region are purchasing vehicles, be it cars, motorcycles, or commercial trucks. This trend not only boosts the sale of new tires but also creates a substantial market for replacement tires as vehicles undergo wear and tear over time.

Road infrastructure and terrain diversity within South East Asia also significantly impact the tire market. The region encompasses a variety of landscapes, from urban metropolises to rugged rural areas. This diversity in terrain places different demands on tires, with a need for solutions that can withstand various road conditions. Tire manufacturers adapt to these requirements by producing a range of products tailored to the specific needs of each region within South East Asia.

The tire market in South East Asia is subject to environmental concerns, particularly regarding tire disposal and its impact on the environment. As awareness of environmental issues grows, governments and regulatory bodies are emphasizing the responsible disposal of used tires. This has led to the development of tire recycling and disposal programs, which tire manufacturers and retailers are actively participating in to address these concerns.

The competitive landscape in the South East Asia Tire Market is characterized by a mix of domestic and international tire manufacturers. These manufacturers often compete on factors such as product quality, pricing, and brand reputation to gain market share. The competition drives innovation, resulting in the development of tires that offer improved performance, durability, and safety.

In conclusion, the South East Asia Tire Market is a vital and dynamic segment of the automotive industry, influenced by economic conditions, vehicle ownership trends, road infrastructure, environmental concerns, and a competitive landscape of tire manufacturers. As the region continues to experience economic growth and urbanization, the tire market is poised for ongoing growth and adaptation to meet the diverse transportation needs of South East Asia's population and landscapes.


Major companies operating in South East Asia Tire Market are:

  • Bridgestone Corporation
  • Continental AG
  • Goodyear Tire & Rubber Company
  • Sumitomo Rubber Industries Ltd
  • Michelin Group
  • Pirelli & C. S.p.A.
  • Yokohama Rubber Company Limited
  • Kumho Tire Co. Inc.  


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“The South East Asia Tire Market is a dynamic and integral sector of the automotive industry, serving the diverse needs of a region marked by economic growth and varied terrain. It encompasses a wide range of tires, from those for passenger vehicles to industrial equipment. With rising economic prosperity, increased vehicle ownership is propelling the demand for tires. The tire market caters to a spectrum of landscapes, from bustling urban centers to rugged rural areas, requiring diverse tire solutions. Environmental concerns are also influencing the market, promoting responsible tire disposal and recycling. The South East Asia Tire Market, characterized by a mix of domestic and international manufacturers, is poised for continued growth and innovation.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

South East Asia Tire Market By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, Three Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), By Country, Competition, Forecast & Opportunities, 2018-2028”, has evaluated the future growth potential of South East Asia Tire Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in South East Asia Tire Market.


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Relevant Reports

South East Asia Tire Market By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, Three Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), By Country, Competition, Forecast & Opportunities, 2018-2028

Automotive | Dec, 2023

The major drivers for the South East Asia Tire Market are robust economic growth and increased vehicle ownership, coupled with a rising demand for high-performance and eco-friendly tires to enhance safety and fuel efficiency.

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