Industry News

Yokohama Tires selected for Mazda SUV

Tokyo: Two tires of Yokohama Rubber Company Ltd. are selected by Mazda Motor Corporation Ltd. as original equipment for two of its crossover sport utility vehicle models. Yokohama’s Geolander H/T G056 was selected for Mazda CX-9 crossover sport utility vehicle which is a three-row midsize SUV scheduled to release in North America and Australia in the spring.

Yokohama claims that the tires can deliver compact handling performance, good tread wear and a better ride on both streets and highways. The selected tire sizes, P255/60R18 107H and 255/60R18 108H, will be supplied for the CX-9.

Meanwhile, the Geolander G91 is already used in Mazda CX-4 model as original equipment in China. According to Yokohama, this tire is designed for providing better fuel efficiency, safety and comfort to sport utility vehicle. As per TechSci Research, the selection of Yokohama Rubber Company Ltd.’s tire for Mazda CX-9 would increase the market share of Yokohama in Japan tire market

According to a recent report published by TechSci Research, “Japan Tyre Market Forecast and Opportunity, 2021”, tire market in Japan is anticipated to cross USD32 billion by 2021. Growing demand for small & mini passenger cars, high vehicle ownership and increasing demand for better quality tires are some of the major factors anticipated to positively influence the country’s tire market over the next five years. In Japan, tire market is predominantly replacement driven owing to large vehicle fleet and high vehicle ownership ratio. Passenger car tire segment dominated the Japan tire market in 2015, and the segment is anticipated to maintain its dominance over the next five years as well owing to increasing penetration and popularity of electric and hybrid cars.


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