Ready to Drink Tea & Coffee Market Grow with a CAGR of 6.35% through 2030
The Global Ready to Drink
Tea & Coffee Market is growing due to rising health consciousness, demand
for convenience, and product innovation with premium flavors.
According to
TechSci Research report, “Ready to Drink Tea & Coffee Market – Global Industry
Size, Share, Trends, Competition Forecast & Opportunities, 2030F”,
the global Ready to Drink Tea & Coffee Market stood at USD 113.15 Billion in 2024 and is expected
to grow USD 163.72 Billion by 2030 with a CAGR of 6.35%
during the forecast period. The
Global Ready-to-Drink (RTD) Tea & Coffee Market has witnessed substantial growth in recent
years, driven by changing consumer lifestyles, urbanization, and increasing
health awareness. Consumers are increasingly seeking convenient, on-the-go
beverages that provide both refreshment and functional benefits, positioning
RTD tea and coffee as attractive alternatives to traditional brewed drinks and
carbonated soft drinks. RTD tea, in particular, dominates the market due to its
versatility, low calorie content, and wide array of flavors, including green,
herbal, and fruit-infused variants. Meanwhile, RTD coffee is gaining traction
in urban and premium segments with offerings such as cold brew, nitro, and
plant-based lattes, appealing to younger consumers seeking café-quality
beverages in ready-to-consume formats. The market is further supported by
strong consumption in Asia-Pacific, where tea culture is deeply ingrained, as
well as increasing adoption in North America and Europe driven by health and
wellness trends.
RTD
tea and coffee are increasingly positioned as healthier beverage alternatives,
often containing natural antioxidants, lower sugar levels, and functional
ingredients such as vitamins, probiotics, and adaptogens. Consumers are
shifting away from sugary soft drinks and seeking beverages that support
wellness, mental clarity, and energy. This trend has encouraged manufacturers
to innovate with clean-label, organic, and plant-based products that appeal to
both health-focused and environmentally conscious audiences. RTD coffee, with
its smoother taste profiles in cold brew and nitro formats, also attracts
consumers looking for natural energy boosts without the high acidity or
bitterness of traditional coffee. These health-oriented drivers have
accelerated product development, leading to a broader portfolio of functional,
ready-to-drink beverages.
Convenience
and urbanization form another major market driver. Modern consumers,
particularly millennials and Gen Z, are increasingly time-conscious and seek
beverages that can be consumed anytime, anywhere. RTD tea and coffee meet this
need by offering portable, pre-packaged options that eliminate preparation time
while maintaining quality. Busy urban lifestyles, long commutes, and the rise
of single-person households have reinforced the demand for on-the-go beverages.
Additionally, the expansion of convenience stores, supermarkets, vending
machines, and e-commerce platforms ensures that RTD products are readily
accessible to a wide audience.
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"Global Ready to Drink Tea & Coffee Market”
The global Ready
to Drink Tea & Coffee Market is segmented into type, packaging type, distribution
channel, and region.
Based on packaging
type, cans dominate over glass bottles as the leading packaging segment. Cans
are preferred due to their portability, convenience, lightweight nature, and
recyclability, making them ideal for on-the-go consumption and mass
distribution. They are particularly popular for iced teas, cold brew, and nitro
coffee, and are widely adopted in supermarkets, convenience stores, vending
machines, and e-commerce channels. While glass bottles are associated with
premium beverages and offer better taste preservation and aesthetic appeal,
their higher cost, fragility, and heavier weight limit widespread adoption.
Overall, cans provide a cost-effective, practical, and environmentally
favorable solution, securing their position as the dominant packaging format
globally.
Based
on region, Europe is the fastest-growing region in the global Ready-to-Drink
(RTD) Tea & Coffee Market, driven by rising health consciousness, evolving
consumer preferences, and increasing demand for functional and low-sugar
beverages. European consumers are seeking healthier alternatives to carbonated
soft drinks, favoring RTD tea and coffee variants that offer natural
antioxidants, plant-based ingredients, and added functional benefits such as
vitamins, probiotics, and adaptogens. Premiumization trends and a strong café
culture are encouraging the adoption of specialty beverages, including cold
brew, nitro coffee, and artisanal tea blends. Additionally, expanding
e-commerce platforms, modern retail channels, and sustainability-focused
packaging innovations are enhancing accessibility and appeal. These factors
collectively contribute to Europe’s rapid market growth and high potential for
continued expansion.
Major companies
operating in the global Ready to Drink Tea & Coffee Market are:
- Suntory
Holdings Limited
- Nestlé
SA
- The
Coca Cola Company
- Unilever
PLC
- Asahi
Group Holdings, Ltd.
- PepsiCo
Inc
- Starbucks
Coffee Company
- Monster
Energy Company
- Danone
- AriZona
Beverages USA
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“The Global Ready-to-Drink (RTD) Tea
& Coffee Market is driven by rising health consciousness, increasing demand
for convenience, product innovation with premium flavors, and expanding
distribution through retail and e-commerce channels. Key trends include the
growing popularity of cold brew and specialty beverages, sustainable and
eco-friendly packaging, digitalization and social media influence, and the
fusion of indulgence with functional wellness benefits.,” said Mr.
Karan Chechi, Research Director of TechSci Research, a research-based
management consulting firm.
“Ready to Drink Tea
& Coffee Market – Global Industry Size, Share, Trends, Opportunity and
Forecast, By Type (Tea, Coffee), By Packaging Type (Glass Bottle, Canned,
Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental
Stores, Online, Others), By Region & Competition, 2020-2030F”,
has evaluated the future growth potential of global Ready to Drink Tea &
Coffee Market and provides statistics & information on market size,
structure and future market growth. The report intends to provide cutting-edge
market intelligence and help decision makers take sound investment decisions.
Besides, the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities in the global Ready to Drink
Tea & Coffee Market.
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