Press Release

CBD Nutraceuticals Market to Grow with a CAGR of 12.43% through 2031

Increasing consumer awareness and a desire for natural wellness solutions is expected to drive the Global CBD Nutraceuticals Market growth in the forecast period, 2027-2031

 

According to TechSci Research report, “CBD Nutraceuticals Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2031”, the Global CBD Nutraceuticals Market will grow from USD 5.09 Billion in 2025 to USD 10.28 Billion by 2031 at a 12.43% CAGR. This can be attributed to investment and competition. The rapid growth of the CBD nutraceuticals market has attracted significant investment from both established companies and startups. This influx of capital has fueled innovation, research and development, and the creation of new brands and products. The resulting competition has driven improvements in product quality and formulation.

Furthermore, collaboration between CBD nutraceutical companies and traditional healthcare providers is on the rise. Doctors and healthcare practitioners are becoming more open to integrating CBD into patient treatment plans, leading to potential partnerships that can help legitimize CBD as a wellness solution.

           

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The growth in the market is being propelled by several key factors, including the increasing preference among consumers for plant-based supplements, growing awareness of the medical benefits of cannabidiol, the legalization of hemp-derived CBD products in various countries, and an improvement in the standard of living.

Numerous nutraceutical companies are entering the CBD sector, offering a diverse range of supplements and functional foods in various forms. For instance, MGC Pharma has introduced a range of nutraceutical products, including CBD capsules, water-soluble CBD solutions, and hemp powder, in the Chinese market. These products have rapidly gained popularity among consumers due to their ability to provide the medical benefits of cannabidiol without causing intoxication. The intensifying competition in the CBD nutraceuticals industry is prompting companies to launch new products and expand their presence in different regions. For example, in April 2019, Aphria Inc. entered the German market by introducing its first line of cannabidiol-based nutraceutical products called CannRelief. In the same month, Australian biopharmaceutical firm MGC Pharmaceuticals partnered with the Chinese e-commerce platform YuShop Global to enter the Chinese CBD nutraceuticals market. This heightened competition is expected to drive market growth.

Furthermore, the rising demand for hemp protein among athletes, bodybuilders, and the vegan population is expected further to boost the CBD nutraceuticals market during the forecast period. Hemp protein powder, a high-quality plant-based protein, contains twenty amino acids and is easily digestible by the human body. It also has a higher dietary fiber content compared to soy protein or rice protein, making it a preferred choice among consumers who are increasingly conscious of the key ingredients in dietary supplements.

However, the presence of alternatives like herbal nutraceuticals, including Garcinia Cambogia, raspberry ketones, echinacea, and turmeric, which have traditionally dominated the global nutraceuticals market, is hindering the growth of the CBD nutraceuticals market. Additionally, new entrants face challenges in navigating the CBD nutraceutical space, and existing players encounter difficulties in launching new products due to the complex and inconsistent regulatory frameworks in different countries.

The Global CBD Nutraceuticals Market is segmented into product type, distribution channel, regional distribution, and company

By product type, CBD tinctures accounted for the largest share of the global CBD nutraceuticals market in 2022. The increasing adoption of CBD tinctures can be attributed to their superior bioavailability compared to oils, making them highly effective in alleviating severe pain, anxiety, stress, and other ailments. This heightened demand is a key driving factor. Furthermore, the availability of CBD tinctures in various volumes and concentrations tailored to individual needs is expected to drive further growth in this segment over the projected period.

Conversely, the capsules and soft gels category is expected to experience the most rapid growth over the forecast period. This growth can be attributed to the convenience and travel-friendliness of these products. Additionally, many users find the taste and texture of tinctures unappealing, making them less suitable for daily consumption. Consequently, there is a shift toward capsules and soft gels, which are easy to ingest and provide premeasured doses.

Based on distribution channel, the retail store sales channel emerged as the dominant force in the market in 2022. The primary driver of this segment's growth is the increasing collaboration between manufacturers and retailers to expand their distribution networks. For instance, in September 2019, CV Sciences, Inc. entered into a distribution partnership with The Vitamin Shoppe, enabling sales of its products across 383 stores in the United States. In October 2019, the company expanded its distribution network, now serving its products through 515 Vitamin Shoppe stores.

Conversely, the online sales channel is expected to experience the most rapid growth in the forecasted period. Companies operating in the CBD nutraceuticals sector are striving to make their products available through all sales channels, with particular emphasis on online platforms to reach remote areas. These channels offer comprehensive product information, quality certifications, ingredient details, and dosage instructions to consumers, which serve as compelling attractions for this sales channel. All of these factors are poised to propel the growth of this segment in the years to come.

 

Major companies operating in Global CBD Nutraceuticals Market are:

  • Gaia Botanicals LLC
  • CV Sciences, Inc.
  • Elixinol LLC
  • Garden of Life
  • Isodiol International Inc
  • Medical Marijuana Inc
  • Medterra

 

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“The global CBD nutraceuticals market is poised for continued growth and innovation, driven by the emergence of the key trends. As the industry matures, consumers can expect to see a wider range of products, greater transparency, and more rigorous quality control. As research into CBD's health benefits advances and regulatory clarity improves, the market is well-positioned to provide consumers with safe, effective, and customized CBD nutraceutical solutions for various wellness needs,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

CBD Nutraceuticals Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type (CBD Tinctures, Capsules & Softgels, CBD Gummies, Others), By Distribution Channel (Hospital Pharmacies, Retail Pharmacies, Online Pharmacies), By Region, and By Competition 2021-2031F”, has evaluated the future growth potential of Global CBD Nutraceuticals Market and provides statistics & information on market size, structure and future market growth. The report aims to provide cutting-edge market intelligence and help decision-makers make sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global CBD Nutraceuticals Market.

 

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