India: In October 2023, Organic Harvest, a division of the Good Glamm Group, has introduced a beauty collection including certified organic ingredients, marking their entry into the colour cosmetics market. In addition, the company unveiled a digital video campaign showcasing actor Nimrat Kaur in relation to the new collection.

With the launch of Organic Harvest's first-ever makeup range, the company is aiming to take another bold step toward fulfilling the vision of clean, ethical, and sustainable beauty. The company’s mission is to enable people to appreciate their inherent beauty and make environmentally responsible decisions. This collection claims to redefine the essence of organic beauty, where purity and performance coexist effortlessly, empowering people to express themselves authentically while prioritizing the health of their skin and the well-being of our planet. The collection is rooted in a deep-rooted commitment to harmonizing nature's gifts with modern cosmetic expertise.

A variety of clean, sustainable, and result-driven makeup products from Organic Harvest have been unveiled in response to the growing worries of discerning customers about the harmful consequences of chemical-laden beauty products. There are six product categories in this collection: BB cream in three hues, matte compact in three shades, matte lipstick in twelve shades, matte liquid lipstick in eight shades, kohl, and liquid eyeliner. These can be bought via a few national merchants as well as on the company website.

Such launches are anticipated to further expand the demand for organic cosmetic products among the population. Customers are growing more aware of their health and concerned with the possible hazards caused by artificial chemicals and additives present in regular makeup products. Since organic cosmetics products usually contain natural, non-toxic, and non-irritating chemicals, they are gaining popularity among consumers.

One of India's domestically produced organic skincare brands, Organic Harvest, is accessible through offline channels that include 5,000 salons and over 25,000 retail locations. The brand is accessible through online channels on all major marketplaces and their own websites. The company operates in ten nations across the globe, including the US, UK, Canada, and Australia.