Press Release

South America Tire Market to be Led by Radial 2028.

The South America Tire Market is primarily driven by factors such as the increasing number of vehicles, growing consumer preference for high-performance tires, and the expansion of the automotive industry. Technological advancements in tire manufacturing and the rise in disposable income are also contributing to its growth.

According to TechSci Research report, “South America Tire Market – By Region, Competition, Forecast & Opportunities, 2028,” in the South American tire market, several key factors drive growth and expansion. First and foremost, rising disposable incomes have resulted in an increased demand for vehicles, naturally boosting the tire market. Additionally, advancements in tire technology have played a significant role, offering enhanced durability, fuel efficiency, and safety, thereby attracting a greater customer base. The growth of the commercial vehicle sector, requiring robust tire solutions for heavy-duty transportation and logistics, further propels the market. Lastly, the region's growing emphasis on sustainability and eco-friendly practices has led to the development and increased adoption of green tires, contributing to the overall market expansion.

The South America tire market is currently witnessing significant growth, which can be attributed to several key factors. One of the primary drivers is the improving economic conditions in the region, leading to a rise in vehicle sales. As more people can afford cars and commercial vehicles, the demand for tires has also increased. This surge in demand is not limited to a specific type of vehicle; both passenger car and commercial vehicle tire segments are experiencing a boost. The tire industry in South America is expanding rapidly to meet this escalating demand and cater to the diverse needs of consumers in the region.

One key factor accounting for this significant growth is the notable increase in vehicle production and sales. As the economy continues to recover from the recent recession, automotive manufacturers are strategically ramping up their production rates to meet the rising demand. This surge in production has subsequently led to a substantial boost in the sale of tires, as they play a vital role as integral components of vehicles, ensuring safety, performance, and durability on the road.

The replacement tire sector in South America is experiencing significant growth. This growth can be attributed to the region's challenging road conditions, characterized by rugged terrains and harsh climates. These factors contribute to increased tire wear and tear, resulting in a higher demand for frequent tire replacements. As a result, the market for replacement tires in South America is thriving, providing ample opportunities for businesses operating in this sector.

Furthermore, the introduction of advanced tire technologies has had a significant and transformative impact on the market. Manufacturers are constantly pushing the boundaries of innovation, investing in research and development to create cutting-edge tires that not only meet but exceed consumer expectations. These new tire technologies focus not only on energy efficiency and high performance but also on enhancing safety, durability, and environmental sustainability. By incorporating state-of-the-art materials, tread designs, and manufacturing processes, these innovative tires offer improved traction, better fuel economy, reduced road noise, and extended tread life. With the ongoing advancements in tire technology, consumers can confidently navigate the roads with enhanced comfort, reliability, and peace of mind.

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However, the market does face certain challenges. For instance, import tariffs and trade restrictions, especially in countries like Argentina and Brazil, can greatly impact the growth of the market. These barriers can hinder the smooth flow of trade and limit market expansion. Furthermore, the fluctuating prices of raw materials can present a significant challenge to tire manufacturers. As they heavily rely on these materials for production, any sudden price changes can affect their profitability and overall operations. Therefore, it is crucial for market players to closely monitor these factors and develop strategies to mitigate their impact.

Nonetheless, the tire market in South America presents promising opportunities. The increasing popularity of electric and hybrid vehicles, coupled with the region's growing demand for sustainable transportation solutions, opens new and exciting avenues for tire manufacturers to introduce specialized tires. By developing innovative technologies and materials that cater specifically to the unique needs of these vehicles, tire manufacturers can not only meet the changing demands of the market but also contribute to the overall sustainability goals of the automotive industry. This presents a lucrative opportunity for tire manufacturers to establish themselves as leaders in the South American market and shape the future of mobility in the region.

When it comes to geography, Brazil truly stands out as the dominant player in the South American tire market. The country's vast and diverse landscape, which encompasses breathtaking rainforests, picturesque mountains, and bustling urban centers, presents a wide array of challenges for tire manufacturers. The unique terrain of Brazil demands tires that can withstand various conditions, from navigating muddy rainforest trails to traversing busy city streets.

Furthermore, Brazil's thriving automotive industry, fueled by a rapidly growing middle class, plays a significant role in driving the demand for tires. As more and more people in Brazil acquire cars and explore the country's diverse landscapes, the need for reliable and high-quality tires continues to grow. With its expanding tire market, Brazil has firmly established itself as a key player in the global tire industry.

In conclusion, Brazil's geographical diversity, coupled with its booming automotive industry and growing middle class, makes it a prominent force in the South American tire market. The country's tire manufacturers are constantly innovating to meet the unique demands of Brazil's terrain, solidifying Brazil's position as a leader in the industry.

South America Tire Market is analyzed based on vehicle type, by demand category, by tire construction type, and by country. Based on the vehicle type the market is segmented into Passenger Car, LCV, M&HCV, OTR, and Two-Wheeler, Three-Wheeler. Based on the Demand Category the market is divided into OEM, and replacement. Based on the Tire construction type Category the market is divided into Radial and Bias.

Key market players in the South America Tire market include:

  • Michelin Group
  • The Goodyear Tire & Rubber Company
  • Bridgestone Corporation
  • Cooper Tire & Rubber Company
  • Continental AG
  • Pirelli & C. S.p.A
  • MRF Tyres
  • Yokohama Rubber Company Ltd.
  • Toyo Tire Corporation
  • Hankook Tire & Technology Co. Ltd.

 

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“Market expansion in the tire sector of South America is being driven by various factors. An upswing in vehicle demand resulting from rising disposable income, advancements in tire technology, and a growing commercial vehicle industry all play a crucial role. Furthermore, the region's focus on eco-friendly and sustainable tires is also fostering market growth. Thus, from the aforesaid reasons it becomes certain that the South America tire market is going to see huge growth in the coming years.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.   

South America Tire Market Segmented By Vehicle Type (Passenger Car Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, Three Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), and By Country, Competition, Forecast & Opportunities, 2028, has evaluated the future growth potential of tire market in South America and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in South America Tire market.

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Relevant Reports

South America Tire Market Segmented By Vehicle Type (Passenger Car Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, Three Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), and By Country, Competition, Forecast & Opportunities 2028

Automotive | Nov, 2023

The South America Tire Market is primarily driven by factors such as the increasing number of vehicles, growing consumer preference for high-performance tires, and the expansion of the automotive industry. Technological advancements in tire manufacturing and the rise in disposable income are also contributing to its growth.

Relevant News

  • Pirelli to Lead South America Tire Market until 2023

    Sep, 2018

    Recovering sales of vehicles coupled with expanding automotive fleet to drive South America tire market through 2023 According to TechSci Research report, “South America Tire Market By Vehicle Type