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Why Organic Snacks are the New Meal Globally?

Global organic snacks market

Consumer Goods and Retail | Oct, 2017

Consumers today are stepping towards a more proactive approach in order to live healthy and well, which is driving the organic, specialty and organic snacking sales. They’re adopting self-care lifestyles and mindsets to live long. And food is playing a vital role in that journey. They want to know what ingredients are there in the product and where the product comes from.

Product Overview:

Organic food is the product of a farming system which avoids or do not use man-made pesticides, fertilizers, livestock feed additives and growth regulators. Use of genetically modified organisms (GMOs) or the products produced from or by GMOs are generally prohibited under the organic legislation. In case of crops, they are grown without the use of artificial fertilizers, conventional pesticides, sewage sludge and human waste, also they are processed without food additives or ionizing radiation. In case of animals, they are reared without the use of antibiotics and also without the use of growth hormones.

The Growing Global Organic Snacks Market:

Global organic snacks market identifies that availability of better incentives for farmers so that they adopt organic farming also governments initiatives to fund farmers and motivate them for organic farming in order to support them will be the major booster that will positively impact the growth of the Global organic snacks market. The production of organic food including organic snacks does not include the use of chemicals and harmful pesticides. The adoption of organic farming will further increase due to the support from organization like Organic Valley. North America accounted for the highest shares Global organic snacks market during 2016 due to increasing number of health-conscious consumers in the region. The increase in health consciousness is encouraging individuals to purchase more organic snacks throughout the predicted period.

 What’s so Hot in the Organic Snacks Market?

 Growing desire for consuming healthy snacks

The demand for organic snacks is driven by increasing number of health-conscious consumers. There has been a dramatic increase seen in the number of people facing health problems, such as diabetes, cardiovascular diseases and obesity. People are aware about the harmful effect of regular/non-organic snacks and turned health-conscious and started preferring products without artificial flavors, colorants and unhealthy food additives. They read labels before purchasing the organic snacks. Hence, organic snacks are considered the healthiest snack option.

                                                                                     Figure 1: Global Health Expenditure Per-Capita, PPP, 2007-2014 (USD)

Better incentives for farmers to adopt organic farming

The organic farming is one of the major factor behind the increasing demand for organic snacks. Organic food is produced without the use of harmful chemicals and pesticides. Many government policies fund farmers so that they get motivated for organic farming. Financing of the farm is a major challenge to the farmer. Organic companies like Organic Valley and Stonyfield Farms are sponsoring dairy farmers to adopt organic farming which results in less pressure, with respect to input cost, financing and net profit which tend to increase in organic farming as compared to conventional farming.

                                                                                             Figure 2: Global Organic Land Area Share, By Region, 2015

                                                                         Figure 3: Global Land Area Under Organic Cultivation, 2011-2021F (Million Hectare)

 Favourable Regulatory & Policy Framework:

Unlike all other eco-labels, organic label is backed by rigorous processing standards and federal production. These standards need that products bearing the USDA organic label be processed or grown without the use of synthetic and toxic pesticides & fertilizers, artificial flavors, genetic engineering, synthetic growth hormones, antibiotics, preservatives, colors, sewage sludge etc in order to ensure that customers can have confidence in buying organic snacks, thereby, aiding in the Global organic snacks market.

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