Report Description

Market Overview

UAE Two-Wheeler Market is anticipated to project robust growth in the forecast period. This growth can be attributed to several factors. Firstly, the increasing urbanization in the UAE has led to a rise in the number of people residing in cities, resulting in higher demand for convenient and efficient modes of transportation. Secondly, the rising population in the UAE has also contributed to the growth of the two-wheeler market, as more people are seeking affordable and flexible transportation options. Additionally, the growing tourism industry in the UAE has played a significant role in boosting the demand for two-wheelers, as tourists often prefer to explore the cities on bikes or scooters. Moreover, the convenience and ease of maneuverability offered by two-wheelers in the urban traffic have further fueled their popularity among commuters. With the increasing congestion on roads, many people are opting for two-wheelers as a practical solution for navigating through the city traffic. Furthermore, the rising awareness of environmental issues and the need for sustainable transportation options have led to a surge in the popularity of electric and hybrid two-wheelers in the UAE. These eco-friendly alternatives not only contribute to reducing carbon emissions but also offer cost-saving benefits to the users. Despite the positive growth trends, the UAE two-wheeler market does face some challenges. Stringent regulations and licensing requirements for riding two-wheelers, as well as the saturation of the market with multiple brands and models, pose obstacles to its further expansion. However, the market is expected to overcome these challenges and continue its growth trajectory. The increasing demand for efficient and eco-friendly transportation options, coupled with the ongoing efforts by manufacturers to introduce innovative features and technologies, are expected to drive the future growth of the UAE two-wheeler market. In conclusion, the UAE Two-Wheeler Market is witnessing a steady growth, driven by factors such as urbanization, population growth, and the tourism industry. The market is also benefiting from the rising popularity of electric and hybrid two-wheelers. Although challenges exist, the market is projected to continue growing, fueled by the increasing demand for efficient and eco-friendly transportation options in the UAE.  

Key Market Drivers

Rising Urbanization and Traffic Congestion

The UAE is currently experiencing rapid urbanization, with a significant rise in the population residing in cities and urban areas. This ongoing trend has resulted in an inevitable consequence: increased traffic congestion, particularly in major metropolitan areas such as Dubai and Abu Dhabi. As a response to this pressing issue, an interesting phenomenon has emerged - the growing popularity of two-wheelers, including motorcycles and scooters, among commuters. These agile and efficient transportation options have proven to be invaluable for navigating through the congested city streets. Their maneuverability and ease of parking have made them a highly favored choice for urban mobility. With their ability to weave through traffic and find parking spaces in tight spots, two-wheelers offer a level of convenience that is unmatched by other modes of transportation. This trend not only reflects the need for practical and sustainable mobility solutions but also showcases the adaptability and resourcefulness of the residents in embracing alternative means of transportation in the face of increasing urbanization.

Youthful Demographics and Changing Preferences

The UAE has a predominantly young population with a strong appetite for personal mobility. Young adults and millennials, in particular, are increasingly turning to two-wheelers for their daily transportation needs. This demographic segment often seeks cost-effective and stylish modes of travel, and two-wheelers offer an appealing combination of affordability and aesthetic appeal. This demographic shift is a significant driver of growth in the two-wheeler market.

Tourism and Leisure Activities

The UAE's status as a global tourist destination contributes to the demand for two-wheelers, especially among tourists looking for exciting and flexible ways to explore the country's attractions. Motorcycle rentals and guided motorcycle tours are gaining popularity, enhancing the tourism sector's offerings. Additionally, the country's desert landscapes provide opportunities for off-road biking and adventure activities, further boosting the market for off-road and recreational motorcycles.

Economic Considerations

The cost of vehicle ownership in the UAE has become a pressing concern for many residents due to factors such as high fuel prices and insurance premiums. As a result, individuals are actively searching for more cost-effective transportation alternatives. In this context, two-wheelers have emerged as a highly appealing option for cost-conscious consumers. Not only do motorcycles and scooters offer significant fuel savings when compared to cars, but they also come with a lower upfront cost of purchase. This affordability factor has become a major driving force for individuals and families who are keen on reducing their overall transportation expenses. By opting for two-wheelers, residents can not only enjoy the convenience of personal transportation but also experience substantial financial savings in the long run.

Government Initiatives and Regulations

The UAE government has taken several measures to encourage the use of two-wheelers, including the introduction of motorcycle-friendly traffic regulations and the construction of designated motorcycle lanes in some cities. These initiatives aim to improve road safety and enhance the overall riding experience for motorcyclists, which, in turn, encourages more people to adopt two-wheelers as a mode of transportation.

Environmental Awareness and Sustainability

Environmental concerns and the global push for sustainability have influenced the UAE's transportation landscape. Two-wheelers are generally more fuel-efficient and emit fewer pollutants compared to cars, aligning with the country's efforts to reduce its carbon footprint. As environmental awareness grows, an increasing number of commuters and environmentally conscious individuals are choosing two-wheelers as a greener transportation alternative.     

Key Market Challenges

Safety Concerns and Road Safety

One of the foremost challenges in the UAE Two-Wheeler Market is ensuring the safety of riders. With the country's rapidly growing population and urbanization, there has been a significant increase in traffic on the roads. This surge in traffic poses a particularly hazardous situation for two-wheeler riders, who are more vulnerable to accidents and collisions. In order to address this issue, it is crucial to focus on enhancing road safety measures, improving infrastructure, and raising driver awareness. By implementing these measures, we can effectively reduce the risks associated with motorcycle and scooter use, ultimately fostering consumer confidence and facilitating further growth in the market. Ensuring the safety of riders is not only a matter of concern but also a significant factor in promoting a secure and thriving two-wheeler market in the UAE.

Extreme Weather Conditions

The United Arab Emirates (UAE) is known for its extremely hot and arid weather conditions, particularly during the summer months when temperatures can soar to unbearable levels. These scorching temperatures can pose a significant challenge for riders, making it uncomfortable and even dangerous to ride a two-wheeler. Moreover, the unpredictable nature of sporadic rainfall adds another layer of complexity, as it can make the roads slippery and increase the risk for riders.

In response to these challenging conditions, both manufacturers and riders are compelled to develop and adopt heat-resistant and all-weather gear and tires. These innovative solutions are crucial in ensuring safe and comfortable rides throughout the year, regardless of the harsh weather conditions. By continuously striving to overcome these obstacles, the UAE's riders are able to navigate the roads with confidence and enjoy their two-wheeler adventures to the fullest.

Lack of Adequate Public Transportation Integration: While two-wheelers are popular for individual commuting, the integration of motorcycles and scooters into the broader public transportation system remains a challenge. In many cities, there is a lack of designated motorcycle parking facilities and limited accommodations for transporting two-wheelers on public transport, making it less convenient for riders to combine multiple modes of transportation for their daily commutes. This lack of integration can deter potential two-wheeler users.

Regulatory and Licensing Issues

Licensing requirements for motorcycle and scooter riders in the UAE can be complex and vary from one emirate to another. Obtaining the appropriate licenses can be challenging for newcomers and tourists, and it may require additional training and testing. Streamlining licensing procedures and creating consistent regulations across emirates would make it easier for individuals to legally operate two-wheelers and promote safer riding practices.

High Import Tariffs and Costs

Import tariffs and taxes on motorcycles and scooters can significantly increase their purchase prices in the UAE. These high costs can act as a barrier to entry for many potential riders, especially those seeking more affordable transportation options. Reducing import tariffs and exploring incentives for the purchase of eco-friendly two-wheelers, such as electric scooters, could help mitigate this challenge.

Limited Infrastructure for Two-Wheelers

While there have been efforts to improve road infrastructure in the UAE, many roads are still primarily designed for cars and larger vehicles. The lack of dedicated motorcycle lanes and appropriate road signage can make riding challenging, particularly during peak traffic hours. Investment in motorcycle-friendly infrastructure, including designated lanes and parking areas, is essential to enhance the safety and convenience of two-wheeler use.     

Key Market Trends

Rise in Electric Two-Wheelers

A prominent and noteworthy trend in the UAE Two-Wheeler Market is the escalating popularity of electric motorcycles and scooters. This surge in demand can be attributed to the country's growing emphasis on sustainability and its commitment to reducing carbon emissions. As the UAE strives to create a greener future, electric two-wheelers have become an appealing choice for environmentally conscious consumers and businesses alike. These vehicles not only provide a clean and eco-friendly mode of transportation but also offer efficiency and cost-effectiveness. With the rising demand for electric two-wheelers, both international and domestic manufacturers are actively introducing a wide range of electric models to cater to the diverse needs and preferences of the market. This shift towards electrification marks a significant milestone in the UAE's journey towards a more sustainable and environmentally friendly transportation sector.

Urban Mobility Solutions

The United Arab Emirates (UAE) is renowned for its rapidly growing urban centers, with cities like Dubai and Abu Dhabi attracting people from all over the world. However, as these cities continue to flourish, they also face challenges such as worsening traffic congestion and limited parking space. In response to these issues, consumers are seeking practical urban mobility solutions. One such solution gaining popularity is the use of two-wheelers, including motorcycles and scooters. These vehicles offer greater maneuverability, allowing riders to navigate through the crowded city streets with ease. Additionally, their compact size and easier parking make them a convenient choice for short-distance commuting. As a result, the market is witnessing a surge in the availability of urban-focused two-wheelers specifically designed to cater to the needs of city dwellers. With their ability to tackle traffic and parking limitations, two-wheelers are becoming an increasingly preferred mode of transportation in these bustling urban centers.

Premium and High-Performance Segment

The UAE Two-Wheeler Market has a thriving premium and high-performance segment. The country's affluent population and a penchant for luxury vehicles extend to two-wheelers, with consumers seeking high-end motorcycles and scooters from prestigious brands. This trend has driven manufacturers to introduce advanced and performance-oriented models that cater to the demand for premium two-wheelers.

Shared Mobility and Rental Services

Shared mobility solutions, including motorcycle and scooter rentals, are on the rise in the UAE. Tourists and residents alike are utilizing these services as convenient and cost-effective means of transportation. Companies offering app-based rental platforms have gained prominence, making it easier for users to access two-wheelers for short trips. This trend aligns with the broader global shift toward shared mobility and on-demand transportation services.

Safety Enhancements

Safety features and enhancements are becoming increasingly important in the UAE Two-Wheeler Market. With a focus on reducing accidents and improving rider safety, manufacturers are introducing advanced safety technologies. This includes the integration of anti-lock braking systems (ABS), traction control, advanced helmet designs, and rider assistance systems. Safety-conscious riders are driving demand for motorcycles and scooters equipped with these features, contributing to market growth.

Customization and Personalization

Another notable trend is the growing interest in customized and personalized two-wheelers. Consumers, particularly enthusiasts, are seeking unique and bespoke options that reflect their individual style and preferences. Customization services and aftermarket parts suppliers are thriving, allowing riders to tailor their motorcycles and scooters to their liking. This trend extends to both aesthetic modifications and performance upgrades, creating a vibrant customization subculture within the UAE's two-wheeler market.

Segmental Insights

Vehicle Type Insights

In the United Arab Emirates, the two-wheeler market has experienced remarkable growth in recent years. This surge can be attributed to several factors. Firstly, the increasing urbanization in the region has led to a greater demand for efficient and affordable transportation options. As cities become more crowded and traffic congestion worsens, people are seeking alternative means of personal mobility. Furthermore, the growing young population in the UAE is actively looking for convenient and cost-effective transportation solutions.

Two-wheelers, such as motorcycles and scooters, have emerged as a popular choice for many individuals. They offer an economical and practical alternative to cars, especially in densely populated urban areas where navigating through traffic can be challenging. The compact size and agility of two-wheelers allow riders to maneuver through congested streets more easily, saving time and reducing commuting stress.

Moreover, the advent of electric two-wheelers has added another dimension to the market. With their environmental benefits, such as zero emissions and lower noise levels, electric two-wheelers are gaining traction among environmentally-conscious consumers. This shift towards sustainable transportation options is expected to further revolutionize the two-wheeler market in the UAE and promote a greener future.

Overall, the growth of the two-wheeler market in the United Arab Emirates is driven by a combination of urbanization, the need for cost-effective transportation, and the preferences of the young population. With the introduction of electric two-wheelers, the market is poised for even more significant transformations in the coming years.

Propulsion Type Insights  

The two-wheeler market in the United Arab Emirates presents a fascinating mix of propulsion types. Traditional internal-combustion-engine motorcycles still dominate the market, favored for their performance, reliability, and the well-established infrastructure supporting them. However, there is a noticeable shift towards electric motorcycles and scooters, driven by the increasing environmental consciousness among consumers and the government's progressive policies promoting clean energy and sustainable transportation options.

This growing trend towards electric two-wheelers is further fueled by significant advancements in battery technology, leading to improved range, charging capabilities, and overall performance. Moreover, the UAE's commitment to fostering a greener future has resulted in the development of electric vehicle charging infrastructure across the country, making it more convenient for electric motorcycle owners to recharge their vehicles.

As the market continues to evolve, it is anticipated that electric two-wheelers will gain a significant share in the UAE's transportation landscape. These electric alternatives offer not only a sustainable mode of personal mobility but also contribute to reducing air pollution and dependence on fossil fuels. With the combination of performance, environmental benefits, and the government's support, electric motorcycles and scooters are poised to play a crucial role in shaping the future of transportation in the United Arab Emirates.

Regional Insights

The two-wheeler market in the United Arab Emirates is on the brink of a significant growth trajectory in the coming years. This dynamic sector is being propelled by multiple factors, including the increasing demand for cost-effective and convenient modes of transportation in the region. With rapid urbanization and a burgeoning youth population, the need for efficient mobility solutions has become more crucial than ever.

One notable aspect that contributes to the market expansion is the popularity of two-wheelers as a means to bypass heavy traffic congestion, offering commuters a faster and more convenient way to reach their destinations. The agility and maneuverability of two-wheelers make them an ideal choice for navigating through crowded city streets, allowing riders to save valuable time during their daily commutes.

Moreover, the UAE government's unwavering commitment to promoting sustainable and eco-friendly transportation has played a pivotal role in the adoption of electric two-wheelers. These initiatives align with the global push towards reducing carbon emissions and creating a greener future. The increasing availability of charging infrastructure and the growing awareness of environmental concerns have further propelled the growth of the electric two-wheeler market.

As the demand for two-wheelers continues to surge, manufacturers and stakeholders in the two-wheeler industry are expected to seize the vast opportunities presented by this burgeoning market. They are likely to invest in research and development, enhancing the performance, safety, and range of electric two-wheelers. Additionally, collaborations with technology companies and startups may lead to innovations in connectivity, smart features, and user experience, further revolutionizing the two-wheeler market in the UAE.

Recent Developments

  • In April 2022, Yamaha launched a newly improved prototype of the EPS (Electric Power Steering) support system for motorcycles aids to enhance motorcycle capability and agility.
  • July 2022: TVS Motor Company announced a premium model with the launch of the industry's first ‘modern-retro’ motorcycle – the TVS RONIN. Designed ground up, the TVS RONIN is a lifestyle statement that takes inspiration from the modern, new-age rider.

Key Market Players

  • Sociedad Comercial Gildemeister S.A.
  • Suzuki Motor de UAE SPA
  • Yamaha Motor UAE Ltda.
  • Kawasaki Motors UAE Ltda.
  • Harley-Davidson UAE SPA
  • Husqvarna Motorcycles UAE SPA
  • MV Agusta UAE SPA

By Vehicle Type

By Propulsion Type

By Region

  • Scooter/Moped
  • Motorcycle
  • ICE
  • Electric
  • Dubai
  • Abu Dhabi
  • Sharjah
  • Ajman
  • Rest of UAE


Report Scope:

In this report, the UAE Two-Wheeler Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • UAE Two-Wheeler Market, By Vehicle Type:

o   Scooter/Moped

o   Motorcycle

  • UAE Two-Wheeler Market, By Propulsion Type:  

o   ICE

o   Electric

  • UAE Two-Wheeler Market, By Region:   

o   Dubai

o   Abu Dhabi

o   Sharjah

o   Ajman

o   Rest of UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the UAE Two-Wheeler Market.

Available Customizations:

UAE Two-Wheeler Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

UAE Two-Wheeler Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]   

Table of content

1.    Introduction

1.1.  Product Overview

1.2.  Key Highlights of the Report

1.3.  Market Coverage

1.4.  Market Segments Covered

1.5.  Research Tenure Considered

2.    Research Methodology

2.1.  Objective of the Study

2.2.  Baseline Methodology

2.3.  Key Industry Partners

2.4.  Major Association and Secondary Sources

2.5.  Forecasting Methodology

2.6.  Data Triangulation & Validation

2.7.  Assumptions and Limitations

3.    Executive Summary         

3.1.  Market Overview

3.2.  Market Forecast

3.3.  Key Regions

3.4.  Key Segments

4.    Impact of COVID-19 on UAE Two-Wheeler Market Outlook

5.    Voice of Customer

5.1.  Factors Influencing Purchase Decision

5.2.  Brand Awareness

5.3.  Brand Satisfaction Level

6.    UAE Two-Wheeler Market Outlook

6.1.  Market Size & Forecast

6.1.1.     By Value & Volume

6.2.  Market Share & Forecast

6.2.1.     By Vehicle Type Market Share Analysis (Scooter/Moped, Motorcycle)

6.2.2.     By Propulsion Type Market Share Analysis (ICE and Electric)

6.2.3.     By Regional Market Share Analysis         Dubai Market Share Analysis         Abu Dhabi Market Share Analysis         Sharjah Market Share Analysis         Ajman Market Share Analysis         Rest of UAE Market Share Analysis 

6.2.4.     By Company Market Share Analysis (Top 5 Companies, Others – By Value, 2022)

6.3.  UAE Two-Wheeler Market Mapping & Opportunity Assessment

6.3.1.     By Vehicle Type Market Mapping & Opportunity Assessment

6.3.2.     By Propulsion Type Mapping & Opportunity Assessment

6.3.3.     By Regional Market Mapping & Opportunity Assessment

7.    UAE ICE Two-Wheeler Market Outlook

7.1.  Market Size & Forecast

7.1.1.     By Value & Volume

7.2.  Market Share & Forecast

7.2.1.     By Vehicle Type Market Share Analysis (Scooter/Moped, Motorcycle)

7.2.2.     By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, & Above 250 cc)

8.    UAE ICE Motorcycle Market Outlook

8.1.  Market Size & Forecast

8.1.1.     By Value & Volume

8.2.  Market Share & Forecast

8.2.1.     By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, & Above 250 cc)

8.3.  Product Benchmarking

9.    UAE ICE Scooter/Moped Market Outlook

9.1.  Market Size & Forecast

9.1.1.     By Value & Volume

9.2.  Market Share & Forecast

9.2.1.     By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, & Above 250 cc)

9.3.  Product Benchmarking

10.  UAE Electric Two-Wheeler Market Outlook

10.1.            Market Size & Forecast

10.1.1.  By Value & Volume

10.2.            Market Share & Forecast

10.2.1.  By Vehicle Type Market Share Analysis (Motorcycle, Scooter/Moped)

10.2.2.  By Battery Capacity Market Share Analysis (>25Ah, <25Ah)

10.2.3.  By Battery Type Market Share Analysis (Lead Acid, Lithium Ion)

10.3.            Product Benchmarking

11.  Market Dynamics

11.1.            Market Drivers

11.2.            Market Challenges

12.  Market Trends & Developments

13.  SWOT Analysis

13.1.            Strength

13.2.            Weakness

13.3.            Opportunities

13.4.            Threats

14.  Porter’s Five Forces Model

14.1.            Competitive Rivalry

14.2.            Bargaining Powers of Suppliers

14.3.            Bargaining Powers of Buyers

14.4.            Threat of New Entrants

14.5.            Threat of Substitutes

15.  Policy & Regulatory Landscape

16.  UAE Economic Profiles

17.  Competitive Landscape

17.1.            Company Profiles (Up to 10 Major Companies)

17.1.1.  Sociedad Comercial Gildemeister S.A.      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.2.  Suzuki Motor de UAE SPA      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.3.  Yamaha Motor UAE Ltda.      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.4.  Kawasaki Motors UAE Ltda.      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.5.  Harley-Davidson UAE SPA      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.6.  KTM UAE SPA      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.7.  Husqvarna Motorcycles UAE SPA      Company Details      Key Products Offered      Recent Development      Key Management Personnel

17.1.8.  MV Agusta UAE SPA      Company Details      Key Products Offered      Recent Development      Key Management Personnel

18.  Strategic Recommendations

18.1.            Key Focus Areas

18.1.1.  Target Regions

18.1.2.  Target Vehicle Type

18.1.3.  Target Demand Category

19. About Us & Disclaimer  

Figures and Tables

Frequently asked questions






Srishti Verma

Business Consultant
Press Release

Two-Wheeler Market to Grow with a CAGR of 4.12% in UAE through to 2028

Nov, 2023

The UAE Two-Wheeler Market is primarily driven by the increasing urbanization and traffic congestion, which boost the demand for agile and efficient modes of transportation. Additionally, the youthfu