Report Description

India smart band market is forecast to grow at a CAGR of 41% by 2023, on the back of growing health awareness, rising population of tech-savvy people and booming Internet of Things (IoT) market. With technological advancements and shrinking chip size, price of smart bands is expected to decline over the coming years, which in turn, would aid the country’s smart band market. The trend of smart watches as a fashion accessory, in addition to rising popularity of hybrid watches, increasing penetration of internet and growing e-commerce industry are anticipated to positively influence the smart band market in India during the forecast period.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019-2023

Objective of the Study:

  • To define, segment, describe and forecast India smart band market on the basis of product type, category, region and company.
  • To analyze and forecast India smart band market size.
  • To scrutinize the detailed market segmentation and forecast the market size, in terms of value, by segmenting India smart band market into product categories, namely, fitness bands and smart watches.
  • To identify the drivers and challenges for India smart band market.
  • To strategically profile leading players operating in India smart band market.


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Some of the major players operating in India smart band market are Samsung India Electronics Pvt. Ltd., Xiaomi Technology India Private Limited, GOQii Technologies Pvt. Ltd., Fitbit India Private Limited, Motorola Solutions India Private Limited, Apple India Private Limited, Garmin India Pvt. Ltd., Sony India Private Limited, Fossil India Pvt Ltd, and LG Electronics India Pvt. Ltd. among others. 

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of country wide smart band providers. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include smart band companies which could not be identified due to the limitations of secondary research. TechSci Research further analyzed the service offerings or variants and regional presence of major smart band providers across the country.

TechSci Research calculated India smart band market size using a bottom-up approach, where data for different components for standard application was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and these were externally validated through analyzing historical data of smart band providers to arrive at the overall market size. Various secondary sources such as company websites, annual reports, World Bank website, government websites, press releases, company annual reports, white papers, investor presentations and financial reports were also used by TechSci Research.


Key Target Audience:

  • Smart band manufacturers and suppliers
  • IoT providers and watch manufacturers
  • Healthcare sector and fitness centers
  • Associations, organizations, forums and alliances related to smart band market
  • Government bodies such as regulating authorities and policymakers
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as smart band companies, distributors and policy makers. The report would aid the stakeholders in identifying which market segments should be targeted over the coming years in order to strategize investments and capitalize on growth of the market segments.

Report Scope:

In this report, India smart band market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

  • Market, by Product Type:
    • Fitness Band
    • Smart Watch
  •   Market, by Category:
    • Hand
    • Others  
  • Market, by Region:
    • East

o    West

o    North

o    South

Competitive Landscape

Company Profiles: Detailed analysis of the major companies providing smart bands in India.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

  •          Profiling of five more players in India smart band market
In case of you can’t find what you are looking for, then please get in touch with our custom research team at [email protected]

Table of content

1.       Product Overview

2.       Research Methodology

3.       Analyst View

4.       Voice of Customer

4.1.    Sample Distribution

4.2.    Voice of Customer - User Base

4.3.    Voice of Customer - Fitness Band

4.3.1.Purpose of Usage

4.3.2.Channel of Purchase

4.3.3.Factors Considered While Making Purchase

4.3.4.Ranking of Influencing Factors

4.3.5.Brand of Fitness Band Used

4.3.6.Price of Fitness Band

4.3.7.Challenges Faced

4.3.8.Price of Fitness Band, (INR)

4.3.9.Ranking of Challenges Faced

4.3.10.    Band Features Preference

4.3.11.    Tendency of Recommendation

4.4.    Voice of Customer - Smart Watch

4.4.1.Purpose of Usage

4.4.2.Channel of Purchase

4.4.3.Brand of Smart Watch Used

4.4.4.Price of Smart Watch

4.4.5.Challenges Faced

4.4.6.Features Expected While Purchasing

4.4.7.Satisfaction Level

4.4.8.Tendency of Recommendation

5.       Global Smart Band Market Overview

6.       India Smart Band Market Landscape

7.       India Smart Band Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value

7.2.    Market Share & Forecast

7.2.1.By Product Type (Fitness Band and Smart Watch)

7.2.2.By Category (Hand and Others)

7.2.3.By Region (North, East, West and South)

7.2.4.By Company

8.       India Smart Band Market Attractiveness Index

8.1.    By Product Type

8.2.    By Category

8.3.    By Region

9.       India Fitness Band Market Outlook

9.1.    Market Size & Forecast

9.1.1.By Value

9.2.    Market Share & Forecast

9.2.1.By Product Type 

9.2.2.By Distribution Type

9.2.3.By Price Range

9.2.4.By Region

9.2.5.By Brand

9.2.6.Price Point Analysis

10.   India Smart Watch Market Outlook

10.1.  Market Size & Forecast

10.1.1.    By Value

10.2.  Market Share & Forecast

10.2.1.    By Operating System

10.2.2.    By Distribution Channel

10.2.3.    By Price Range

10.2.4.    By Region

10.2.5.    By Brand

10.2.6.    Price Point Analysis

11.   Market Dynamics

11.1.  Impact Analysis

11.2.  Drivers

11.3.  Challenges

12.   Market Trends & Developments

13.   Policy & Regulatory Landscape

14.   Supply Chain Analysis

15.   India Economic Profile

16.   Competitive Landscape

16.1.  Competitive Benchmarking

16.2.  Company Profiles

16.2.1.    Samsung India Electronics Pvt. Ltd.

16.2.2.    Fitbit India Private Limited

16.2.3.    Xiaomi Technology India Private Limited

16.2.4.    GOQii Technologies Pvt Ltd

16.2.5.    Motorola Solutions India Private Limited

16.2.6.    Apple India Private Limited

16.2.7.    Garmin India Pvt. Ltd.

16.2.8.    Sony India Private Limited

16.2.9.    Fossil India Pvt Ltd

16.2.10.    LG Electronics India Pvt. Ltd.

17.   Strategic Recommendations

Figures and Tables

List of Figures

 

Figure 1: Respondent Split, By Gender, By Education, 2018 (N=100)

Figure 2: Respondent Split, By Occupation, By Household Income, 2018 (N=40)

Figure 3: India Smart Band, By User Vs Non-User, 2018 (N=100)

Figure 4: India Smart Band, By Type of Smart Band Used, 2018 (N=73)

Figure 5: India Fitness Band, By Purpose of Usage, 2018 (N=50)

Figure 6: India Fitness Band, By Channel of Purchase, 2018 (N=50)

Figure 7: India Fitness Band, By Factors Considered While Making Purchase, 2018 (N=50)

Figure 8: India Fitness Band, By Influencing Factors Ranked, 2018 (N=50)

Figure 9: India Fitness Band, By Brand of Fitness Band Used, 2018 (N=50)

Figure 10: India Fitness Band, By Price of Fitness Band, 2018 (USD) (N=50)

Figure 11: India Fitness Band, By Challenges Faced, 2018 (N=50)

Figure 12: India Fitness Band, By Price of Fitness Band, (INR) 2018 (N=50)

Figure 13: India Fitness Band, By Ranking of Challenges Faced, 2018 (N=50)

Figure 14: India Fitness Band, By Band Features Preference, 2018 (N=50)

Figure 15: India Fitness Band, By Tendency of Recommendation, 2018 (N=50)

Figure 16: India Smart Watch, By Purpose of Usage, 2018 (N=23)

Figure 17: India Smart Watch, By Channel of Purchase, 2018 (N=23)

Figure 18: India Smart Watch, By Brand of Smart Watch Used, 2018 (N=23)

Figure 19: India Smart Watch, By Price of Smart Watch, (USD) 2018 (N=23)

Figure 20: India Smart Watch, By Challenges Faced, 2018 (N=23)

Figure 21: India Smart Watch, By Features Expected While Purchasing, 2018 (N=23)

Figure 22: India Smart Watch, By Satisfaction Level, 2018 (N=23)

Figure 23: India Smart Watch, By Tendency of Recommendation, 2018 (N=23)

Figure 24: India Smart Band Market Size, By Value, 2013–2023F (USD Million)

Figure 25: India Smart Band Market Share, By Product Type, By Value, 2013-2023F

Figure 26: India Smart Band Market Share, By Category, By Value, 2013-2023F

Figure 27: India Smart Band Market Share, By Region, By Value, 2013–2023F

Figure 28: India Smart Band Market Share, By Region, By Value, 2017 & 2023F

Figure 29: India Smart Band Market Share, By Company, By Value, 2017 & 2023F

Figure 30: India Smart Band Market Attractiveness Index, By Product Type, By Value, 2018E-2023F

Figure 31: India Smart Band Market Attractiveness Index, By Category, By Value, 2018E-2023F

Figure 32: India Smart Band Market Attractiveness Index, By Region, By Value, 2018E-2023F

Figure 33: India Fitness Band Market Size, By Value, 2013–2023F (USD Million)

Figure 34: India Fitness Band Market Share, By Product Type, By Value, 2013-2023F

Figure 35: India Fitness Band Market Share, By Distribution Type, By Value, 2013-2023F

Figure 36: India Fitness Band Market Share, By Price Range, By Value, 2013-2023F

Figure 37: India Fitness Band Market Share, By Region, By Value, 2013-2023F

Figure 38: India Fitness Band Market Share, By Region, By Value, 2017 & 2023F

Figure 39: India Fitness Band Market Share, By Brand, By Value, 2017 & 2023F

Figure 40: India Fitness Band Market, Price Point Analysis (USD)

Figure 41: India Smart Watch Market Size, By Value, 2013–2023F (USD Million)

Figure 42: India Smart Watch Market Share, By Operating System, By Value, 2013-2023F

Figure 43: India Smart Watch Market Share, By Distribution Channel, By Value, 2013-2023F

Figure 44: India Smart Watch Market Share, By Price Range, By Value, 2013-2023F

Figure 45: India Smart Watch Market Share, By Region, By Value, 2013-2023F

Figure 46: India Smart Watch Market Share, By Region, By Value, 2017 & 2023F

Figure 47: India Smart Watch Market Share, By Brand, By Value, 2017 & 2023F

Figure 48: India Smart Watch Market, Price Point Analysis (USD)

Frequently asked questions

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profile

Sakshi Bajaal

Business Consultant
Press Release

Smart Band Sales in India to Grow at 41% CAGR until 2023

Jun, 2018

Increasing consumer awareness about health and fitness, rising tech-savvy population, technological advancements and growing e-commerce industry to drive India smart band market through 2023