Mobile wallet is a form of virtual wallet carrying credit or debit card information on mobile. Mobile wallet (m-wallet, digital wallet or e-wallet) allows user to make financial transactions through smartphones, tablets, phablets, etc. India mobile wallet market is witnessing growth over the past few years due to fast and secure transactions, increasing urbanization and rising government initiatives such as Unified Payment Interface and RBI initiative for increasing mobile wallet limit in India. The companies involved in providing mobile wallets are predominantly focusing on increasing ease of use and security features in m-wallet transactions. Payment transfer accounted for the largest value share in India in 2015 on account of increasing number of net banking and mobile banking transactions, coupled with increasingly tech savvy consumer base, which is embracing this technology with open arms.

According to TechSci Research report “India Mobile Wallet Market By Application, By End User, Competition Forecast & Opportunities, 2012 - 2021”, the market for mobile wallets in India is projected to grow at a CAGR over 50% during 2016 – 2021. Evolving technologies, secure authentication process, rising adoption of online payments and growing e-commerce transactions are anticipated to significantly boost India mobile wallet market in the coming years. Banking sector accounted for the largest end use sector in the country’s mobile market in 2015, followed by retail, telecom and transportation sectors. Northern region accounted for the maximum number of mobile wallet users, owing to highest number of retail stores choosing payment through mobile wallets in the region’s Tier I, Tier II & Tier III cities. Few of the major companies in India mobile wallet market include One97 Communications, One Mobikwik, ItzCash, Oxigen, among others. “India Mobile Wallet Market By Application, By End User, Competition Forecast & Opportunities, 2012 - 2021” discusses the following aspects of mobile wallet market in India: 

  • India Mobile Wallet Market Size, Share & Forecast
  • Segmental Analysis: By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others) and By End User (Telecom, Banking, Transportation, Retail and Others)
  • Changing Market Trends & Emerging Opportunities
  • Policy & Regulatory Landscape
  • Voice of Customers (End Users)
  • Competitive Landscape & Strategic Recommendations

Why You Should Buy This Report?

  • To gain an in-depth understanding of India Mobile Wallet Market.
  • To identify the on-going trends, and anticipated growth in the next five years
  • To help industry consultants, mobile wallet service providers align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs

Report Methodology 

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with mobile wallet service provider companies in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.       Product Overview

2.       Research Methodology

3.       Analyst View

4.       Global Mobile Wallet Market Overview

5.       India Mobile Wallet Market Landscape

6.       India Mobile Wallet Market Outlook

6.1.    Market Size & Forecast

6.1.1. By Value & Volume

6.2.    Market Share & Forecast

6.2.1.By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others)

6.2.2.By End User (Banking, Telecom, Transportation, Retail, Others)

6.2.3.By Region (North, East, West, South)

6.2.4.By Company

7.       India Banking Mobile Wallet Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value

7.2.    Market Share & Forecast

7.2.1.By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others)

7.2.2.By Region

8.       India Retail Mobile Wallet Market Outlook

8.1.    Market Size & Forecast

8.1.1.    By Value                

8.2.    Market Share & Forecast

8.2.1.    By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others)

8.2.2.By Region

9.       India Telecom Mobile Wallet Market Outlook

9.1.    Market Size & Forecast

9.1.1.By Value

9.2.    Market Share & Forecast

9.2.1.By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others)

9.2.2.By Region

10.   India Transportation Mobile Wallet Market Outlook              

10.1.                     Market Size & Forecast 

10.1.1.    By Value              

10.2.                     Market Share & Forecast

10.2.1.    By Application (Payment Transfer, Recharge & Bill Payment, Utilities and Others)              

10.2.2. By Region             

11.   India Mobile Wallet Payment Models           

11.1.Bank Centric Model

11.2.Operator Centric Model             

11.3.Peer to Peer Model

11.4.The Collaborative Model

12.   Market Attractive Index      

13.   Market Dynamics   

13.1.Impact Analysis              

13.2.Drivers               

13.3.Challenges       

14.   Market Trends & Developments

14.1.Unification of Online & Offline Market

14.2.Adoption of Prepaid Payment Instruments (PPI)

14.3.Government’s Growing Focus Towards Security and Authentication

14.4.Utilization of Mobile Wallets by Non-Smartphone Users for Cashless Transactions

14.5.High Spending on Advertisements by Leading Players for Promotional Activities

15.   Policy & Regulatory Landscape

16.   India Economic Profile

17.   Competitive Landscape

17.1.Competitive Bench Marking

17.2.Company Profiles

17.2.1. One97 Communication Limited

17.2.2. One MobiKwik Systems Pvt. Ltd

17.2.3. ItzCash Card Ltd.

17.2.4. PayU India Internet Pvt. Ltd.

17.2.5. Oxigen Services (India) Pvt. Ltd.

17.2.6. MMP Mobi Wallet Payment Systems Ltd.

17.2.7. Airtel Payments Bank Limited

17.2.8. Vodafone M-Pesa Limited

17.2.9. My Mobile Payments Limited

17.2.10.   Y-Cash Software Solutions Pvt. Ltd.

18.   Voice of Customers- By End User

18.1.Mobile Wallet Users, By Age Group

18.2.Mobile Wallet Users, By Age Group & By Occupation

18.3.Age Group Wise Number of Smartphone & Mobile Wallet Users

18.4.Satisfaction Level of Mobile Wallet Users

18.5.Age Group Wise Purpose of Using Mobile Wallet

18.6.Age Group Wise Frequency of Mobile Wallet Usage

18.7.Impact of Usage of Mobile Wallet Services

18.8.Modes of Payment for Online & Off-Line Transactions

18.9.Mode of Payment for Online Shopping

18.10.   User Experience of Using Mobile Wallet

18.11.   Different Mobile Wallet for Different Applications

18.12.   Age Group Wise Important Factors Governing Usage of Mobile Wallet

19.   Strategic Recommendations

20.   Annexure

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

  • List of Figures

    Figure 1: India Mobile Wallet Market Size, By Value (USD Million), By Volume (Million Unit), 2012–2021F

    Figure 2: India Mobile Wallet Market Share, By Application, By Value, 2012–2021F

    Figure 3: India Internet Users as a Percentage of Population, 2010–2015

    Figure 4: India Mobile Wallet Market Share, By End User, By Value, 2012–2021F

    Figure 5: India Mobile Wallet Market Share, By Region, By Value, 2012–2021F

    Figure 6: North Region Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 7: West Region Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 8: South Region Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 9: East Region Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 10: India Mobile Wallet Market Share, By Company, 2014–2021F

    Figure 11: India Banking Mobile Wallet Market Size, By Value, 2012–2021F (USD Million)

    Figure 12: India Banking Mobile Wallet Market Share, By Application, By Value, 2012–2021F

    Figure 13: Number of Mobile Banking Transactions, By Volume (Million), By Value (USD Billion), January to August, 2016

    Figure 14: Platform and Service Offerings of Major Mobile Wallet Service Providers in India, 2016

    Figure 15: India Banking Mobile Wallet Market Share, By Region, By Value, 2012–2021F

    Figure 16: North Region Banking Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 17: India Wireless Subscribers, By Region, As of June 2015 (Million)

    Figure 18: West Region Banking Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 19: South Region Banking Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 20: East Region Banking Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 21: India Retail Mobile Wallet Market Size, By Value, 2012–2021F (USD Million)

    Figure 22: List of Incentives Introduced by the Government for Digital Transactions

    Figure 23: India Retail Mobile Wallet Market Share, By Application, By Value, 2012–2021F

    Figure 24: India Retail Mobile Wallet Market Share, By Region, By Value, 2012–2021F

    Figure 25: North Region Retail Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 26: West Region Retail Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 27: South Region Retail Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 28: East Region Retail Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 29: India Telecom Mobile Wallet Market Size, By Value, 2012–2021F (USD Million)

    Figure 30: India Telecom Mobile Wallet Market Share, By Application, By Value, 2012–2021F

    Figure 31: India Telecom Mobile Wallet Market Share, By Region, By Value, 2012–2021F

    Figure 32: North Region Telecom Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 33: West Region Telecom Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 34: South Region Telecom Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 35: East Region Telecom Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 36: India Transportation Mobile Wallet Market Size, By Value, 2012–2021F (USD Million)

    Figure 37: India Transportation Mobile Wallet Market Share, By Application, By Value, 2012–2021F

    Figure 38: India Transportation Mobile Wallet Market Share, By Region, By Value, 2012–2021F

    Figure 39: North Region Transportation Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 40: West Region Transportation Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 41: South Region Transportation Mobile Wallet Market Share in India, By Value, 2015 & 2021F

    Figure 42: East Region Transportation Mobile Wallet Market Share in India, By Volume, 2015 & 2021F

    Figure 43: India Mobile Wallet Market Attractiveness Index, By Application, By Value, 2016E-2021F

    Figure 44: India Mobile Wallet Market Attractiveness Index, By End User, By Value, 2016E-2021F

    Figure 45: India Mobile Wallet Market Attractiveness Index, By Region, By Value, 2016E-2021F

    Figure 46: India Cyber Security Budget Allocation and Utilization, 2012-2015 (USD Million)

    Figure 47: Mobile Wallet Users, By Age Group, 2016

    Figure 48: Age Group Wise Number of Smartphone & Mobile Wallet Users, 2016

    Figure 49: Age Group Wise Purpose of Using Mobile Wallet, 2016

    Figure 50: Impact of Usage of Mobile Wallet Services, 2016

    Figure 51: Modes of Payment for Online & Off-Line Transactions, 2016

    Figure 52: Mode of Payment for Online Shopping, 2016

    Figure 53: Impact of Cashback/discounts on Selection of Mode of Payment, By Age Group, 2016

    Figure 54: Respondents Satisfaction Level on Cashback/Discounts, 2016

     

    List of Tables

    Table 1: India Mobile Wallet Market Size, By Application, By Value, 2012–2015 (USD Million)

    Table 2: India Mobile Wallet Market Size, By Application, By Value, 2016E–2021F (USD Million)

    Table 3: India Mobile Wallet Market Size, By End User, By Value, 2012–2015 (USD Million)

    Table 4: India Mobile Wallet Market Size, By End User, By Value, 2016E–2021F (USD Million)

    Table 5: India Mobile Wallet Market Size, By Region, By Value, 2012–2015 (USD Million)

    Table 6: India Mobile Wallet Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Table 7: India Banking Mobile Wallet Market Size, By Application, By Value, 2012–2015 (USD Million)

    Table 8: India Banking Mobile Wallet Market Size, By Application, By Value, 2016E–2021F (USD Million)

    Table 9: India Banking Mobile Wallet Market Size, By Region, By Value, 2012–2015 (USD Million)

    Table 10: India Banking Mobile Wallet Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Table 11: India Retail Mobile Wallet Market Size, By Application, By Value, 2012–2015 (USD Million)

    Table 12: India Retail Mobile Wallet Market Size, By Application, By Value, 2016E–2021F (USD Million)

    Table 13: India Retail Mobile Wallet Market Size, By Region, By Value, 2012–2015 (USD Million)

    Table 14: India Retail Mobile Wallet Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Table 15: India Telecom Mobile Wallet Market Size, By Application, By Value, 2012–2015 (USD Million)

    Table 16: India Telecom Mobile Wallet Market Size, By Application, By Value, 2016E–2021F (USD Million)

    Table 17: India Telecom Mobile Wallet Market Size, By Region, By Value, 2012–2015 (USD Million)

    Table 18: India Telecom Mobile Wallet Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Table 19: India Transportation Mobile Wallet Market Size, By Application, By Value, 2012–2015 (USD Million)

    Table 20: India Transportation Mobile Wallet Market Size, By Application, By Value, 2016E–2021F (USD Million)

    Table 21: India Transportation Mobile Wallet Market Size, By Region, By Value, 2012–2015 (USD Million)

    Table 22: India Transportation Mobile Wallet Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Table 23: Mobile Wallet Users, By Age Group, By Occupation, 2016

    Table 24: Satisfaction Level of Using Mobile Wallet, 2016

    Table 25: Age Group Wise Frequency of Mobile Wallet Usage, 2016

    Table 26: User Experience of Mobile Wallet, 2016

    Table 27: Different Mobile Wallet for Different Applications, 2015

    Table 28: Age Group Wise Important Factors Governing Usage of Mobile Wallet, 2015