Frequency modulation is a broadcasting technology used to provide high fidelity sound over broadcast radio. Over the last 5-10 years, FM radio has emerged as a powerful pillar in India’s media industry on account of its cost effectiveness and vast geographical reach. India FM radio market witnessed robust growth over the past few years, owing to increasing sales of mobile handsets, growing advertisement industry. The auctions during Phase I & II have helped industry expand its footprint in tier 1 & 2 cities, however with upcoming Phase III auctions the penetration would further expand to even tier 3 cities making it much more attractive advertisement option for hard to reach consumers in small towns or rural India. Increasing number of FM radio listeners coupled with the rising expenditure on advertisement campaigns by real-estate, pharmaceutical, education and healthcare sectors is expected to expand revenue growth in the country’s FM radio market over the next five years. 

According to “India FM Radio Market By Type, By Sector, By Ownership, Competition Forecast & Opportunities, 2011-2021”, FM radio market in the country is projected to grow at a CAGR over 17% during 2016 - 2021. Growing adoption of radios in cars, growing media & entertainment industry, coupled with technological advancements in FM radio are anticipated to further drive FM Radio market in the country. India FM Radio market is highly fragmented market, with several leading players such as Prasar Bharati, Entertainment Network (India) Limited, Sun TV Network Limited, Reliance Broadcast Network Limited, and D.B Corp Ltd. operating across the value chain. “India FM Radio Market By Type, By Sector, By Ownership, Competition Forecast & Opportunities, 2011-2021” discusses the following aspects of the FM Radio market in India:

  • India FM Radio Market Size, Share & Forecast
  • Segmental Analysis - By Type (Traditional FM Radio, Internet FM Radio), By Sector (Retail, Real Estate, Automobile, Education & Others), By Ownership (Public and Private)
  • Policy and Regulatory Landscape
  • Changing Market Trends & Emerging Opportunities
  • Competitive Landscape & Strategic Recommendations

Why You Should Buy This Report?

  • To gain an in-depth understanding of India FM Radio Market
  • To identify the on-going trends, and anticipated growth over the next five years
  • To help industry consultants, FM Radio providers and other stakeholders align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs

Report Methodology 

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with FM radio broadcasters and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and other proprietary databases.

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

1.       Product Overview

2.       India FM Radio Industry Evolution

3.       Research Methodology

4.       Analyst View

5.       Global FM Radio Market Overview

6.       India FM Radio Market Landscape

7.       India FM Radio Market Outlook

7.1.    Market Size & Forecast

7.1.1.By Value

7.1.2.By Number of Audience (Home, Transit, Out of Home)

7.2.    Market Share & Forecast

7.2.1.By Type (Traditional FM Radio, Internet FM Radio)

7.2.2.By Sector (Retail, Real Estate, Automotive, Education, Government, Others)

7.2.3.By Ownership (Private, Public)

7.2.4.By Region (North, West, South, East)

7.2.5.By Company

8.       India Traditional FM Radio Market Outlook

8.1.    Market Size & Forecast

8.1.1.By Value

8.2.    Market Share & Forecast

8.2.1.By Sector

8.2.2.By Region

9.       India Internet FM Radio Market Outlook

9.1.    Market Size & Forecast

9.1.1.By Value

9.2.    Market Share & Forecast

9.2.1.By Sector

9.2.2.By Region

10.   India FM Radio Market Attractiveness Index

10.1.  By Type

10.2.  By Sector

10.3.  By Ownership

10.4.  By Region

11.   Market Dynamics

11.1.  Impact Analysis

11.2.  Drivers

11.3.  Challenges

12.   Market Trends & Developments

12.1.  Growing Media & Entertainment Industry

12.2.  Increasing Number of Live Events

12.3.  Technology Advancements in FM Radio

12.4.  Rising Adoption of Internet Radio

12.5.  Growing Adoption of Radio in Cars

13.   Policy & Regulatory Landscape

14.   India Economic Profile

15.   Competitive Landscape

15.1.  Prasar Bharti

15.2.  Entertainment Network India Ltd.

15.3.  Sun TV Network Limited

15.4.  Reliance Broadcast Network Limited

15.5.  Jagran Prakshan Limited

15.6.  DB Corp Limited

15.7.  HT Media Limited

15.8.  Next Radio Limited

15.9.  B.A.G. Films & Media Limited

15.10.   Rajasthan Patrika

16.   Annexure

16.1.  FM Radio Players Positioning Analysis

16.1.1.    Delhi NCR

16.1.2.    Mumbai

16.1.3.    Bangalore

16.1.4.    Chennai

16.1.5.    Kolkata

16.1.6.    Hyderabad

16.1.7.    Pune

16.1.8.    Patna

16.1.9.    Chandigarh

16.1.10.    Ahmedabad

16.1.11.    Shimla

16.1.12.    Thiruvananthapuram

16.1.13.    Jammu & Kashmir

16.1.14.    Jaipur

16.1.15.    Lucknow

16.1.16.    Puducherry

16.1.17.    Bhubaneswar

16.1.18.    Shillong

16.1.19.    Aizawl

16.1.20.    Bhopal

16.1.21.    Raipur

16.1.22.    Itanagar

16.2.  India FM Radio Industry Advertisement Tariffs & Concept

16.3.  India FM Radio Cost Structure Model

17. Strategic Recommendations

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

  • List of Figures

    Figure 1: India FM Radio Market Size, By Value, 2011-2021F (USD Million)

    Figure 2: India Population, 2011-2021F (Million)

    Figure 3: India FM Radio Listener Base Market Size, By Number of Audience, 2011-2021F (Million Individuals)

    Figure 4: India FM Radio Listener Base Market Share, By User Segment, 2011-2021F

    Figure 5: India FM Radio Market Share, By Type, By Value, 2011-2021F

    Figure 6: India FM Radio Market Share, By Sector, By Value, 2011-2021F

    Figure 7: India Retail Market Size, By Value, 2010-2020F (USD Billion)

    Figure 8: India Real Estate Market Size, By Value, 2010-2020F (USD billion)

    Figure 9: India New Personal Cars Registrations, 2011-2015 (Million Units)

    Figure 10: India Number of Colleges and Universities, 2011-2014

    Figure 11: India FM Radio Market Share, By Ownership, By Value, 2011-2021F

    Figure 12: India FM Radio Listener Base Share, By Type, 2015

    Figure 13: India FM Radio Market Size, By Region, By Value, 2011-2015 (USD Million)

    Figure 14: India FM Radio Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Figure 15: North Region Share in India FM Radio Market, By Value, 2015 & 2021F

    Figure 16: West Region Share in India FM Radio Market, By Value, 2015 & 2021F

    Figure 17: South Region Share in India FM Radio Market, By Value, 2015 & 2021F

    Figure 18: East Region Share in India FM Radio Market, By Value, 2015 & 2021F

    Figure 19: India FM Radio Market Share, By Company, By Value, 2011-2021F

    Figure 20: India Traditional FM Radio Market Size, By Value, 2011-2021F (USD Million)

    Figure 21: India Traditional FM Radio Market Share, By Sector, By Value, 2011-2021F

    Figure 22: India Retail Penetration, By Type, 2015

    Figure 23: India Traditional FM Radio Market Size, By Region, By Value, 2011-2015 (USD Million)

    Figure 24: India Traditional FM Radio Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Figure 25: North Region Share in India Traditional FM Radio Market, By Value, 2015 & 2021F

    Figure 26: West Region Share in India Traditional FM Radio Market, By Value, 2015 & 2021F

    Figure 27: South Region Share in India Traditional FM Radio Market, By Value, 2015 & 2021F

    Figure 28: East Region Share in India Traditional FM Radio Market, By Value, 2015 & 2021F

    Figure 29: India Internet FM Radio Market Size, By Value, 2011-2021F (USD Million)

    Figure 30: India Internet FM Radio Market Share, By Sector, By Value, 2011-2021F

    Figure 31: India Internet FM Radio Market Size, By Region, By Value, 2011-2015 (USD Million)

    Figure 32: India Internet FM Radio Market Size, By Region, By Value, 2016E–2021F (USD Million)

    Figure 33: North Region Share in India Internet FM Radio Market, By Value, 2015 & 2021F

    Figure 34: Share of North Region Urban Population, By State & UT, 2011

    Figure 35: West Region Share in India Internet FM Radio Market, By Value, 2015 & 2021F

    Figure 36: Share of West Region Urban Population, By State & UT, 2011

    Figure 37: South Region Share in India FM Internet Radio Market, By Value, 2015 & 2021F

    Figure 38: Share of South Region Urban Population, By State & UT, 2011

    Figure 39: East Region Share in India FM Internet Radio Market, By Value, 2015 & 2021F

    Figure 40: Share of East Region Urban Population, By State, 2011

    Figure 41: India FM Radio Market Attractiveness Index, By Type, By Value, 2016E-2021F

    Figure 42: India FM Radio Market Attractiveness Index, By Sector, By Value, 2016E-2021F

    Figure 43: India FM Radio Market Attractiveness Index, By Ownership, By Value, 2016E-2021F

    Figure 44: India FM Radio Market Attractiveness Index, By Region, By Value, 2016E-2021F

    Figure 45: India Feature phone and Smart phone users Market Size, 2014-2021F (Million)

    Figure 46: India Advertising Industry Revenue, 2012-2021F (USD Billion)

    Figure 47: India Media & Entertainment Market Size, By Value, 2011-2021F (USD Billion)

    Figure 48: India Internet Users Base, 2014-2021F (Million)

    Figure 49: India Number of Radio Taxi Services Market Size, By Volume, 2011-2021F (Million)

    Figure 50: India Weekly Advertisement Tariff for 5 Spots per Day, By Channel, By City, 2016 (USD)

    Figure 51: Delhi Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 52: Mumbai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 53: Bangalore Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 54: Chennai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 55: Kolkata Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 56: Hyderabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 57: Ahmedabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 58: Jaipur Weekly Advertisement Tariff, By Channel, By Spot per Day, 2016 (USD)

    Figure 59: India FM Radio Company Capital Expense Components

    Figure 60: India FM Radio Company Operating Expense Components

     

    List of Tables

    Table 1: India FM Radio Industry Total Channel Auctions, By City, 1999 & 2005

    Table 2: India FM Radio Phase-III Policy Financial Eligibility Criteria, By City Category, 2016

    Table 3: India FM Radio Listener Base Market Size, By User Segment, 2011-2015

    Table 4: India FM Radio Listener Base Market Size, By User Segment, 2016E-2021F (Million)

    Table 5: India FM Radio Market Size, By Type, 2011-2015 (USD Million)

    Table 6: India FM Radio Market Size, By Type, 2016E-2021F (USD Million)

    Table 7: India Online Radio Stations

    Table 8: India FM Radio Market Size, By Sector, 2011-2015 (USD Million)

    Table 9: India FM Radio Market Size, By Sector, 2016E-2021F (USD Million)

    Table 10: India FM Radio Market Size, By Ownership, 2011-2015 (USD Million)

    Table 11: India FM Radio Market Size, By Ownership, 2016E-2021F (USD Million)

    Table 12: List of FM Radio Stations Presence in India, By Number of Cities

    Table 13: Prasar Bharti Existing AIR Stations Presence in India, By State, By Number of cities

    Table 14: Major FM Radio Channels in Delhi NCR, By Frequency

    Table 15: Major FM Radio Channels in Haryana, By Frequency

    Table 16: Major FM Radio Channels in Gujarat, By Frequency

    Table 17: Major FM Radio Channels in Maharashtra, By Frequency

    Table 18: Major FM Radio Channels in Tamil Nadu, By Frequency

    Table 19: Major FM Radio Channels in West Bengal, By Frequency

    Table 20: India Traditional FM Radio Market Size, By Sector, 2011-2015 (USD Million)

    Table 21: India Traditional FM Radio Market Size, By Sector, 2016E-2021F (USD Million)

    Table 22: List of Cities, By North India State and Number of FM Radio Channels for Auction

    Table 23: List of Cities, By West India State and Number of FM Radio Channels for Auction

    Table 24: List of Cities, By South India State and Number of FM Radio Channels for Auction

    Table 25: List of Cities, By North India State and Number of FM Radio Channels for Auction

    Table 26: India Internet FM Radio Market Size, By Sector, 2011-2015 (USD Million)

    Table 27: India Internet FM Radio Market Size, By Sector, 2016E-2021F (USD Million)

    Table 28: India Major Retail Players & Number of Stores, 2014

    Table 29: Number of Certificates Issued by Censor Board, By Film Type, 2013-2015