Report Description

Brazil data analytics market is expected to grow at a substantial rate during the forecast period. The growth in data analytics market can be accredited to various factors such as need to enhance the business efficiency coupled with growing utility of IoT analytics, big data analytics and SaaS based analytics in numerous end-user industries like BFSI, sports, retail, and healthcare. In addition to this, rise in touchpoint along with the requirement for data collection to understand consumer behaviour is forecast to supplement the market growth through 2026.

The Brazil data analytics market is segmented based on component, deployment, organization size, end-user industry, region and company. Based on end-user industry, the market can be segmented into BFSI, government & defense, energy & utilities, retail & e-commerce and others. Out of which, the BFSI segment is anticipated to register high growth during the forecast years, which is attributable to rising adoption of advanced financial analytics solutions by major organizations that are operating under BFSI vertical due to enhanced regulatory compliance processes. Also, the retail and e-commerce segment are estimated to grow at a high pace over the coming years. This high growth can be attributed to the high inclination of customers towards tailored and personalized shopping experience. Moreover, rapid technological advancements such as augmented reality, artificial intelligence, and machine learning are further expected to drive the segment growth in the country.

Major players operating in the Brazil data analytics market include Oracle do Brasil Sistemas Ltda, Atos Origin Brasil Ltda, IBM Brasil-Industria Maquinas e Servicos Ltda, Hewlett-Packard Brasil Ltda, and others. The companies are adopting various competitive strategies including mergers & acquisitions in order to increase their customer bases and expand their geographic reach.

Years considered for this report:

Historical Years: 2016–2019

Base Year: 2020

Estimated Year: 2021

Forecast Period: 2022–2026

Objective of the Study:

  • To analyze and forecast the market size of Brazil data analytics market.
  • To classify and forecast Brazil data analytics market based on component, deployment, organization size, end-user industry and regional distribution.
  • To identify drivers and challenges for Brazil data analytics market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Brazil data analytics market.
  • To conduct pricing analysis for Brazil data analytics market.
  • To identify and analyze the profile of leading players operating in Brazil data analytics market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of service providers across the region. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the service providers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the service providers, distribution channels and presence of all major players across the region.

TechSci Research calculated the market size of Brazil data analytics market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

  • Data analytics service providers, vendors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to data analytics
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Brazil data analytics market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Brazil Data Analytics Market, By Component:
    • Software
    • Services
  • Brazil Data Analytics Market, By Deployment:
    • On-Premise
    • On-Demand
  • Brazil Data Analytics Market, By Organization Size:

o   Small and Medium Enterprises

o   Large Enterprises

  • Brazil Data Analytics Market, By Type:

o   Small and Medium Enterprises

o   Large Enterprises

  • Brazil Data Analytics Market, By Type:

o   Prescriptive

o   Descriptive

o   Predictive

  • Brazil Data Analytics Market, By Application:

o   Enterprise Resource Planning

o   Supply Chain Management

o   Human Resource Management

o   Database Management

o   Others

·         Brazil Data Analytics Market, By Regions:

o   North

o   Northeast

o   South

o   Midwest

o   Southeast

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Brazil data analytics market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

It is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]  

Table of content

1.    Product Overview

2.    Research Methodology

3.    Impact of COVID-19 on Brazil Data Analytics Market

4.    Executive Summary

5.    Voice of Customer

6.    Brazil Data Analytics Market Outlook

6.1.  Market Size and Forecast

6.1.1.   By Value

6.2.  Market Share and Forecast

6.2.1.   By Component (Software and Services)

6.2.2.   By Type (Prescriptive, Descriptive, Predictive)

6.2.3.   By Deployment (On-Premise and On-Demand)

6.2.4.   By Application (Enterprise Resource Planning, Supply Chain Management, Human Resource Management, Database Management, Others)

6.2.5.   By Organization Size (Small and Medium Enterprises Vs Large Enterprises)

6.2.6.   By End-user Industry (  BFSI, Government & Defense, Energy & Utilities, Retail & E-commerce, Others)

6.2.7.   By Company

6.2.8.   By Region

6.3.    Market Attractive Index

7.    Brazil Small and Medium Enterprises Data Analytics Market Outlook

7.1.   Market Size and Forecast

7.1.1.   By Value

7.2.  Market Share & Forecast

7.2.1.   By Component

7.2.2.   By Deployment

7.2.3.   By End-user Industry

8.    Brazil Large Enterprises Data Analytics Market Outlook

8.1.  Market Size and Forecast

8.1.1.   By Value

8.2.  Market Share & Forecast

8.2.1.   By Component

8.2.2.   By Deployment

8.2.3.   By End-user Industry

9.    Market Dynamics

9.1.   Drivers

9.2.   Challenges

10.  Market Trends & Developments

11.  Pricing Analysis

12.  Competitive Landscape

12.1.          Competition Benchmarking

12.2.          Company Profiles (Leading companies)

12.2.1.                Oracle do Brasil Sistemas Ltda

12.2.2.                Atos Origin Brasil Ltda

12.2.3.                IBM Brasil-Industria Maquinas e Servicos Ltda

12.2.4.                Hewlett-Packard Brasil Ltda

12.2.5.                Amazon Web Services Brasil

12.2.6.                Tableau Software

12.2.7.                SiSense Inc.

12.2.8.                SAS Institute

12.2.9.                SAP SE

12.2.10.              Alteryx Inc.

12.2.11.              Mu Sigma Inc.

12.2.12.              Microsoft Corp

12.2.13.              Google (Alphabet Inc.)

13.   Strategic Recommendations

14.  About Us & Disclaimer

 (Note: The companies list can be customized based on the client requirements)

Figures and Tables

Frequently asked questions






Sakshi Bajaal

Business Consultant
Press Release

Brazil Data Analytics Market to Grow at Formidable Rate During Forecast Period

Jan, 2020

Rising awareness among organizations about generated data and growing usage of internet to drive the growth of the Brazil data analytics market through 2025