Industry News

Senco to sell Jewellery on India’s largest e-commerce marketplace

India: West Bengal origin Jewellery firm, Senco, has recently tied up with e-commerce giant Flipkart to increase their sales. Senco was incorporated in 1938, since then the company is growing day by day. Senco has been awarded many prestigious awards by UBM, Economic times, GJTCI.

Senco has presence in Kolkata, Delhi, Bhubaneswar, Patna, Lucknow and Mumbai. Senco is the largest retail chain in eastern India. 

According to TechSci Research: Senco’s strategy to tap up with flipkart is a perfect growth strategy as the both the parties, flipkart and Senco, are renowned players in their respective field. With growing trend of online shopping in India, Senco association with flipkart will further enhance the company share in the Jewellery segment, as flipkart will provide them a platform to reach all segments of customers and in areas where company does not have any physical presence. 

Senco’s variety of jewellery, intricate designs and craftsmanship coupled with flipkart’s image and customer base will definitely help the company to increase their share and presence in India