Press Release

India Life Insurance Market to Gain from Term Life Insurance through 2029

India life insurance market is primarily driven by the increasing awareness about life insurance among middle-class consumers, attractive insurance plans, and favorable government regulations.


According to TechSci Research report, “India Life Insurance Market”
- By Region, Competition, Forecast and Opportunities, 2019-2029, the India life insurance market is expected to expand significantly during the forecast period, thanks to increasing usage of technology-based customer support systems and rising awareness regarding future uncertainty.


Life insurance is a financial product that provides a lump sum payment to beneficiaries of the policy in the event of the policyholder's death.
When a person takes out a life insurance policy, they usually pay regular premiums to the insurance company. The amount of the premium depends on various factors, such as the policyholder's age, health, and the amount of coverage they choose. The insurance company uses the premiums to invest in various assets, and the returns on those investments help to pay out the death benefit to the policyholder's beneficiaries upon their death.


The life insurance market in India is anticipated to grow substantially during the forecast period due to the country's large population and increasing awareness about the importance of insurance. The market is regulated by the Insurance Regulatory and Development Authority of India (IRDAI), which manages the functioning of insurance companies in the country.


The India life insurance market has seen significant growth over the past few years, with the increasing popularity of insurance products and the rise in incomes of the middle-class population. The introduction of online insurance policies has also made it easier for people to buy insurance products, which has contributed to the growth of the industry.


Currently, the market is witnessing a shift toward product innovation. Insurers are now offering a wide range of products that cater to the specific needs of different customer segments. For example, insurers are now offering insurance products for specific life stages, such as child plans, and retirement plans. They are also offering products that cater to the needs of different income groups, such as micro-insurance products for low-income groups.


Furthermore, the COVID-19 pandemic has also had a significant impact on the life insurance market in India. With the pandemic causing widespread uncertainty and financial insecurity, more people are now looking to secure their future and protect their families through life insurance. This has led to an increase in demand for life insurance policies, particularly for term insurance, which offers a high level of protection at an affordable cost.


Browse over XX market data Figures spread through
 70 Pages and an in-depth TOC on the "India Life Insurance Market"


The India life insurance market is segmented into type, premium type, premium range, provider, mode of purchase, and region.

Based on type, the market is segmented into term life insurance, unit-linked insurance plans (ULIP), endowment insurance plans, retirement/pension plans, and others (money back plans, etc.). Among these, the term life insurance has a significant share in the market. The affordability and flexibility of term life insurance policies have made them a popular choice among the Indian population, especially the young individuals. It is an affordable option for individuals who want to ensure that their families are financially protected in case of their untimely demise. Premiums for term life insurance policies are generally lower than those of other types of life insurance policies, such as endowment plans.

Based on premium type, the market is segmented into regular, and single. Among these, the regular segment has a significant share. The regular premium type of life insurance policy is favored by many Indians as it offers the benefit of regular savings, coupled with a life insurance cover. It allows individuals to save money regularly while ensuring that their family is financially protected in case of an unfortunate event. In case of the policyholder's death during the policy term, the sum assured is paid to the nominee.


Major operating companies operating in the India life insurance market are:

  • Life Insurance Corporation of India
  • ICICI Prudential Life Insurance Co. Ltd.
  • Bajaj Allianz Life Insurance Co. Ltd.
  • SBI Life Insurance Company Limited
  • Reliance Nippon Life Insurance Company Limited
  • HDFC Life Insurance Company Limited
  • Aditya Birla Sun Life Insurance Company Limited
  • Max Life Insurance Company Limited
  • Kotak Mahindra Life Insurance Company Limited
  • Aviva Life Insurance Company India Ltd.

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“The life insurance market in India is a significant and growing industry, offering a range of products to cater to Indian consumers’ diverse needs. The presence of both
domestic and foreign players in the market is expected to drive the market in the coming years. The market is fueled by a range of life insurance products, such as term life insurance, endowment plans, and unit-linked insurance plans (ULIPs). The increasing awareness about the importance of life insurance, favorable government policies, and the availability of customized policies are expected to further bolster the India life insurance market in the near future,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.


"India Life Insurance Market By Type (Term Life Insurance, Unit-Linked Insurance Plans (ULIP), Endowment Insurance Plans, Retirement/Pension Plans, and Others (Money Back Plans, etc.)), By Premium Type (Regular, Single), By Premium Range (Low, Medium, High), By Provider (Insurance Companies, Insurance Agents/Brokers, Others (Insurtech Companies, Third Party)), By Mode of Purchase (Online, Offline), By Region, By Company, Forecast & Opportunities, 2019-2029F
," has evaluated the future growth potential of the India life insurance market and provides statistics & information on market size, structure, and future market growth. the report intends to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the India life insurance market.


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