Press Release

Feed Pigment Market to Grow with a CAGR of 4.56% through 2030

Rising Demand for Visually Appealing Animal Products is expected to drive the Global Feed Pigment Market growth in the forecast period, 2026-2030.


According to TechSci Research report, “Feed Pigment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2030F”, Global Feed Pigment Market istood at USD 1.23 Billion in 2024 and is anticipated to grow with a CAGR of 4.56% through 2030. Over the projected period, rising demand from food supplements industries for producing products such as Vitamin D3, Ground Organs, Protein Powder, Collagen hydrolysate, Vitamin K2, and Omega 3 is rising the Global Feed Pigment Market. The top leading companies are investing more in research and development to support feed pigments, which will enhance their general quality and enable the production of high yields for consumers and end-user industries like food and beverage, textile, pharmaceuticals, cosmetics and personal care, and others. The market is being boosted by the expansion of the food and beverage industries and the popularity of protein-based meals. With the rapid gentrification, majority of the population is shifting towards healthy diet with low carbohydrate and high protein inculcating with other essential nutrients, thus augmenting the growth of Global Feed-Pigment Market. According to National Library of Medicine, more than 850 naturally occurring species of carotenoids had been reported up until 2018.


Browse over XX market data Figures spread through XX Pages and an in-depth TOC on the "Global Feed Pigment Market.”


Global Feed Pigment Market is segmented based on type, carotenoids source, livestock, 
regional distribution, and company.

Based on type, Spirulina is expected to grow at the fastest rate in the global feed pigment market due to its natural composition, high nutritional value, and strong pigmentation properties. Derived from blue-green algae, spirulina contains phycocyanin and carotenoids that impart vibrant coloration to poultry skin, egg yolks, and aquaculture species, making it a desirable alternative to synthetic pigments. It also offers functional benefits such as immune support and antioxidant activity, which enhance animal health and productivity. With increasing global demand for clean-label and sustainable feed additives, spirulina is gaining popularity among feed manufacturers. Regulatory acceptance and consumer preference for natural ingredients further contribute to its rapid adoption across various livestock sectors.

Based on region, Asia Pacific is growing exponentially in the global feed pigment market due to rising livestock and aquaculture production, growing meat and egg consumption, and increasing preference for visually appealing animal products. Countries like China, India, Indonesia, and Vietnam are experiencing strong demand for poultry and fish, where pigmentation is a key indicator of quality. Consumers in this region favor bright yellow egg yolks, golden broiler skin, and richly colored fish flesh, prompting producers to incorporate feed pigments like carotenoids and spirulina. Additionally, expanding middle-class populations, urbanization, and regulatory support for natural additives are accelerating the shift from synthetic to natural pigments, driving robust market growth.


Major companies operating in the global Feed Pigment Market are:

  • BASF SE
  • Novus International, Inc.
  • Bio-Technology Co., Ltd.
  • Cargill Incorporated
  • Guangzhou Leader Bio-Technology Co., Ltd.
  • D. Williamson & Co.Inc.
  • Innovad AD NV/SA
  • Kalsec Inc.
  • Kemin Industries, Inc.
  • Nutreco Holdings



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“North America dominated the market due to the high demand for meat and increasing government support regarding enhancement of nutritional value in food. Additionally, increasing demands from food industries and awareness regarding food-safety, inclination of younger population towards healthy diet, rich in protein and other nutrients, acquisition of environment friendly approaches is expected to create lucrative opportunities for the market growth. Furthermore, increasing research and development and incorporation of appropriate innovations and technology create huge prospects of market growth during the forecast period,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

"Feed Pigment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Carotenoids, Curcumin, Caramel, Spirulina, Others), By Carotenoids Source (Natural Feed Pigment, Synthetic Feed Pigment), By Livestock (Swine, Poultry, Ruminants, Aquatic Animals, Others), By Region and Competition, 2020-2030F", has evaluated the future growth potential of Global Feed Pigment Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Feed Pigment Market.”



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Feed Pigment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Carotenoids, Curcumin, Caramel, Spirulina, Others), By Carotenoids Source (Natural Feed Pigment, Synthetic Feed Pigment), By Livestock (Swine, Poultry, Ruminants, Aquatic Animals, Others), By Region and Competition, 2020-2030F

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Increasing awareness regarding food safety and rising consumption for meat and other animal-based food products are the factors driving the Global Feed Pigment Market in the forecast period 2026-2030.

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