Press Release

Pregnancy Detection Kits Market to Grow with a CAGR of 5.80% through 2030

Increasing awareness and technological advancements are driving the growth of Global Pregnancy Detection Kits Market in the forecast period, 2026-2030.


According to TechSci Research report, “Pregnancy Detection Kits Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2030F”, the Global Pregnancy Detection Kits Market stood at USD 1.84 billion in 2024 and is anticipated to grow with a CAGR of 5.80% in the forecast period through 2030. This is ascribed to the introduction of high-end technological advancements has provided a wider spectrum of pregnancy detection kit products in the market. Doctors and patients majorly prefer pregnancy detection kits over testing facility for early detection of pregnancy as these are readily available, cost effective and easy to use, in addition the users are not required to visit testing facility for obtaining the results. The trend of market shows the usage of pregnancy detection kit by the users with the same efficacy as other test results provided by any other diagnostics test. Those impoverished women who cannot afford to contact a private obstetrician for confirmation of their pregnancy can confirm their pregnancy utilizing a very cost effective, simple to use, pregnancy detection kit. Also, the result provided by the midstream devices is easily available in readable format, which is further improved with the digital devices for early detection and helping with the result.

The increasing number of women delaying pregnancy is also a significant driver of the pregnancy detection kit market. Women are now more focused on their careers and are choosing to delay pregnancy until later in life. As a result, the demand for pregnancy detection kits has increased as more women are looking for an easy and convenient way to detect pregnancy early. Hence driving the growth of global pregnancy detection kits market in the coming years.

Developments such as use of fertility tracking apps is expected to spur the growth of global pregnancy detection kits market during the forecast period. These apps use advanced algorithms to track a woman’s menstrual cycle and provide insights into when she is most fertile. Fertility tracking apps can be used in conjunction with pregnancy detection kits to help women increase their chances of conceiving. These apps are also useful for women who are trying to avoid pregnancy as they can help them identify their fertile window and take appropriate precautions. Additionally, growing demand for eco-friendly products has also impacted the pregnancy detection kit market. Many women are now looking for products that are environmentally friendly and sustainable. This has led to the development of biodegradable pregnancy detection kits that are made from natural materials and can be safely disposed of after use. These kits are also affordable and offer the same level of accuracy as traditional pregnancy detection kits. Hence, supporting the growth of global pregnancy detection kits market in the next few years.
 

Browse over XX market data Figures and XX market data Tables spread through XX Pages and an in-depth TOC on "Global Pregnancy Detection Kit Market.”

Global Pregnancy Detection Kits market is segmented into product type, type of test, distribution channel, regional distribution, and company.  

Based on Type of Test, Urine Test for hCG (human chorionic gonadotropin) has been witnessing the fastest growth within the global pregnancy detection kits market. This test type is favored for its simplicity, affordability, and convenience, driving its widespread adoption across various demographic groups. It is widely used in both home testing and healthcare settings due to its non-invasive nature, ease of use, and rapid results. One of the primary factors contributing to the rapid growth of urine-based hCG tests is the increasing demand for at-home pregnancy tests. Women seeking privacy, convenience, and quick results often turn to these easy-to-use urine tests. With just a few drops of urine, users can receive results in as little as 1-5 minutes, making it an efficient method for early pregnancy detection. Additionally, these tests are non-invasive and do not require medical personnel, which adds to their appeal, especially in rural or remote areas.

Based on the Region, The Asia Pacific region is witnessing rapid growth in the pregnancy detection kits market due to several converging factors including population growth, increasing awareness about reproductive health, and improved access to healthcare services in emerging economies. Countries such as India, China, Indonesia, and Vietnam are experiencing an increased uptake of at-home pregnancy tests, largely driven by rising literacy rates, growing health awareness among women, and a shift toward self-diagnosis and preventive care. One of the key accelerators of this growth is the region's sheer demographic advantage. According to the United Nations Population Division, Asia is home to over 60% of the global population, with a significant portion in the reproductive age group. As a result, there is a consistently high demand for pregnancy detection kits, particularly in urban and semi-urban areas where family planning is gaining momentum.


Key market players in the Global Pregnancy Detection Kits Market include:

  • Abbott Laboratories
  • Cardinal Health, Inc.
  • Piramal Enterprises Ltd.
  • Procter & Gamble Co.
  • Quidel Corporation
  • Church & Dwight Co., Inc.
  • Germaine Laboratories, Inc.
  • Kent Pharmaceuticals Limited
  • Prestige Consumer Healthcare Inc.
  • Swiss Precision Diagnostics GmbH


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"The market is benefiting from growing consumer preference for convenient, affordable, and private testing solutions, particularly in the context of rising female health consciousness and expanding access to over-the-counter diagnostic products. Technological innovations have led to the development of highly sensitive and rapid-result kits, including digital pregnancy tests that offer improved readability and reliability. These advancements are contributing to greater consumer confidence in self-testing solutions. In addition, increased efforts by governments and health organizations to promote family planning and maternal health have supported market growth. Public health campaigns aimed at encouraging early pregnancy detection and regular prenatal care have played a crucial role in driving product adoption. Furthermore, the growing penetration of pharmacies, retail stores, and e-commerce platforms is making pregnancy detection kits more accessible to a wider population base,” said Mr. Karan Chechi, Research Director of TechSci Research, a research based Global management consulting firm.

Pregnancy Detection Kits Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type ((Line Indicators (Strips, Cassettes, Mid-stream Devices), Digital Devices, Others)), By Type of Test (Urine Test for HCG, Blood Test for HCG), By Distribution Channel (Hospital Pharmacies, Retail Pharmacies, and Online Pharmacies), By Region and Competition, 2020-2030F”, has evaluated the future growth potential of Global Pregnancy Detection Kits Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Global Pregnancy Detection Kits Market.


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